WD Rutherford LLC lessened its stake in Salesforce Inc. (NYSE:CRM – Free Report) by 36.6% during the fourth quarter, according to its most recent filing with the Securities and Exchange Commission. The firm owned 8,525 shares of the CRM provider’s stock after selling 4,923 shares during the quarter. WD Rutherford LLC’s holdings in Salesforce were worth $2,258,000 at the end of the most recent quarter.
A number of other hedge funds also recently modified their holdings of CRM. Brighton Jones LLC raised its holdings in shares of Salesforce by 13.7% in the 4th quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock worth $8,582,000 after purchasing an additional 3,102 shares during the period. Revolve Wealth Partners LLC raised its holdings in shares of Salesforce by 12.6% in the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock worth $611,000 after purchasing an additional 205 shares during the period. Bison Wealth LLC raised its holdings in shares of Salesforce by 9.0% in the 4th quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock worth $747,000 after purchasing an additional 184 shares during the period. Sivia Capital Partners LLC raised its holdings in shares of Salesforce by 3.7% in the 2nd quarter. Sivia Capital Partners LLC now owns 2,958 shares of the CRM provider’s stock worth $807,000 after purchasing an additional 106 shares during the period. Finally, United Bank raised its holdings in shares of Salesforce by 5.2% in the 2nd quarter. United Bank now owns 10,198 shares of the CRM provider’s stock worth $2,781,000 after purchasing an additional 500 shares during the period. Institutional investors own 80.43% of the company’s stock.
Salesforce Stock Up 0.2%
Salesforce stock opened at $173.77 on Monday. The firm has a market capitalization of $142.18 billion, a price-to-earnings ratio of 22.25, a P/E/G ratio of 1.20 and a beta of 1.14. Salesforce Inc. has a 1-year low of $163.52 and a 1-year high of $292.17. The firm has a 50 day simple moving average of $184.17 and a 200 day simple moving average of $215.37. The company has a current ratio of 0.76, a quick ratio of 0.76 and a debt-to-equity ratio of 0.18.
Salesforce announced that its board has approved a share repurchase program on Monday, March 16th that authorizes the company to repurchase $25.00 billion in shares. This repurchase authorization authorizes the CRM provider to buy up to 14.1% of its shares through open market purchases. Shares repurchase programs are generally an indication that the company’s management believes its stock is undervalued.
Salesforce Increases Dividend
The firm also recently declared a quarterly dividend, which was paid on Thursday, April 23rd. Shareholders of record on Thursday, April 9th were given a dividend of $0.44 per share. The ex-dividend date was Thursday, April 9th. This is a positive change from Salesforce’s previous quarterly dividend of $0.42. This represents a $1.76 annualized dividend and a yield of 1.0%. Salesforce’s dividend payout ratio (DPR) is currently 22.54%.
Insider Activity
In related news, Director Laura Alber acquired 2,571 shares of the stock in a transaction on Thursday, March 19th. The stock was acquired at an average cost of $194.58 per share, for a total transaction of $500,265.18. Following the completion of the acquisition, the director directly owned 9,530 shares of the company’s stock, valued at approximately $1,854,347.40. This represents a 36.94% increase in their position. The purchase was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Director David Blair Kirk bought 2,570 shares of the firm’s stock in a transaction on Wednesday, March 18th. The shares were acquired at an average cost of $194.62 per share, with a total value of $500,173.40. Following the purchase, the director directly owned 13,689 shares of the company’s stock, valued at approximately $2,664,153.18. This represents a 23.11% increase in their position. The disclosure for this purchase is available in the SEC filing. Corporate insiders own 3.50% of the company’s stock.
Analyst Upgrades and Downgrades
A number of research analysts recently weighed in on CRM shares. Sanford C. Bernstein reduced their price objective on shares of Salesforce from $223.00 to $194.00 and set an “underperform” rating for the company in a research note on Thursday, February 26th. Roth Mkm reduced their price objective on shares of Salesforce from $395.00 to $325.00 and set a “buy” rating for the company in a research note on Thursday, February 26th. Northland Securities reduced their price objective on shares of Salesforce from $267.00 to $229.00 and set a “market perform” rating for the company in a research note on Tuesday, March 10th. Mizuho reduced their price objective on shares of Salesforce from $280.00 to $265.00 and set an “outperform” rating for the company in a research note on Thursday, February 26th. Finally, Wells Fargo & Company reduced their price objective on shares of Salesforce from $235.00 to $210.00 and set an “equal weight” rating for the company in a research note on Thursday, February 26th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, eleven have given a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat.com, Salesforce currently has an average rating of “Moderate Buy” and an average target price of $278.82.
Get Our Latest Stock Analysis on Salesforce
Salesforce News Roundup
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Salesforce’s stock rose after reports highlighted expanding AI momentum, solid financial performance, and a newly announced U.S. Air Force contract that bolsters confidence in demand for Agentforce and secure government cloud tools. Why Salesforce stock was surging today?
- Positive Sentiment: Salesforce secured a $72 million U.S. Air Force agreement as part of a broader Department of Defense contract, expanding its footprint in highly regulated government environments and validating its AI platform for mission-critical workflows. Salesforce’s Air Force Deal Tests Agentforce’s Role In Secure Government AI
- Positive Sentiment: Salesforce also gained attention after a new partnership with Moderna to use Agentforce Life Sciences to unify global operations, reinforcing the company’s AI and industry-specific software expansion. Salesforce (CRM), Moderna Partner to Unify Global Operations via Agentforce Life Sciences
- Neutral Sentiment: Multiple articles pointed to Salesforce as a long-term value and trending stock, suggesting continued investor interest rather than a new fundamental catalyst. Why Salesforce (CRM) is a Top Value Stock for the Long-Term
- Negative Sentiment: Citi trimmed its price target on Salesforce to $188 from $200, citing weak enterprise software spending trends, which is a reminder that the broader software demand backdrop remains mixed. Citi Cuts PT on Salesforce (CRM) From $200 To $188 Amid Weak Enterprise Software Spending Trends
Salesforce Profile
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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