Analyzing Viant Technology (NASDAQ:DSP) & Ohmyhome (NASDAQ:OMH)

Viant Technology (NASDAQ:DSP) and Ohmyhome (NASDAQ:OMH) are both small-cap business services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, risk, dividends, valuation, analyst recommendations, earnings and institutional ownership.

Analyst Ratings

This is a summary of recent ratings and price targets for Viant Technology and Ohmyhome, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Viant Technology	1	0	6	2	3.00
Ohmyhome	1	1	0	0	1.50

Viant Technology currently has a consensus target price of $18.00, indicating a potential upside of 64.38%. Given Viant Technology’s stronger consensus rating and higher probable upside, equities research analysts plainly believe Viant Technology is more favorable than Ohmyhome.

Valuation & Earnings

This table compares Viant Technology and Ohmyhome”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Viant Technology	$362.10 million	1.92	$8.35 million	$0.36	30.42
Ohmyhome	$9.20 million	2.17	-$7.16 million	N/A	N/A

Viant Technology has higher revenue and earnings than Ohmyhome.

Profitability

This table compares Viant Technology and Ohmyhome’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Viant Technology	2.51%	2.40%	1.54%
Ohmyhome	N/A	N/A	N/A

Risk & Volatility

Viant Technology has a beta of 1, indicating that its share price has a similar volatility profile to the S&P 500.Comparatively, Ohmyhome has a beta of -0.65, indicating that its share price is 165% less volatile than the S&P 500.

Insider and Institutional Ownership

11.4% of Viant Technology shares are owned by institutional investors. Comparatively, 0.7% of Ohmyhome shares are owned by institutional investors. 29.4% of Viant Technology shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Summary

Viant Technology beats Ohmyhome on 12 of the 13 factors compared between the two stocks.

About Viant Technology

Viant Technology Inc. operates as an advertising technology company. It provides Household ID, a people-based innovation that combines digital and personal identifiers into a normalized household profile; AI Bid Optimizer, solution that uses AI to analyze historical bid opportunities to predict the lowest media cost for desired advertisement; and Viant Data Platform, which offers marketers control over their own data with actionable insights into their marketing initiatives within a single platform. The company also offers Holistic, an omnichannel DSP for marketers and their agencies to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; Viant Identity Graph, which reduces or eliminates the need for cookies by enabling matching of people-based identifiers that anchor digital identifiers that allows marketers to reach targeted consumers in a privacy-conscious manner; and Direct Access, a path optimization program. In addition, it provides campaign analysis and data intelligence tool that empowers customers with differentiated insights, including conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and self-service platform that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California.

About Ohmyhome

Ohmyhome Limited operates as a data and technology-driven property technology company in Singapore and Malaysia. It offers brokerage services that allows customers to purchase, sell, rent, or lease their properties on its platform. The company also offers other property-related services, including listing and research services comprising online property listings, property transaction guides, automated electronic valuation of listed properties, and calculators; mortgage advice and financing guidance services; and legal services, such as conveyancing, legal advice, and documentation preparation services. In addition, it provides home renovation and furnishing services; home services, including cleaning, painting, and related services for the upgrading and maintenance needs of homeowners; professional moving services; relocating services; and insurance referral services. Further, the company offers project management services for interior decoration projects of residential and commercial units; and engages in distributing technology platform product for property management firms and developers to facilitate communication, facility booking, fee, and tax payments. Ohmyhome Limited was incorporated in 2022 and is based in Singapore.