Brokerages Set Planet Fitness, Inc. (NYSE:PLNT) Price Target at $77.81

Shares of Planet Fitness, Inc. (NYSE:PLNT) have earned an average recommendation of “Moderate Buy” from the twenty-two ratings firms that are currently covering the stock, Marketbeat.com reports. Two analysts have rated the stock with a sell rating, eight have given a hold rating, eleven have issued a buy rating and one has given a strong buy rating to the company. The average 12-month price objective among brokers that have issued ratings on the stock in the last year is $77.8056.

A number of research analysts have recently commented on the company. KeyCorp lowered their price target on Planet Fitness from $100.00 to $65.00 and set an “overweight” rating on the stock in a report on Friday, May 8th. Zacks Research lowered Planet Fitness from a “hold” rating to a “strong sell” rating in a report on Monday, March 2nd. Deutsche Bank Aktiengesellschaft lowered their price target on Planet Fitness from $98.00 to $61.00 and set a “hold” rating on the stock in a report on Friday, May 8th. KGI Securities lowered Planet Fitness to a “neutral” rating and set a $50.50 price target on the stock. in a report on Friday, May 8th. Finally, Morgan Stanley lowered Planet Fitness from an “overweight” rating to an “equal weight” rating and set a $47.00 price target on the stock. in a report on Friday, May 8th.

Planet Fitness Stock Down 2.2%

Shares of NYSE:PLNT opened at $51.57 on Tuesday. The company has a market cap of $4.10 billion, a PE ratio of 18.62, a P/E/G ratio of 1.15 and a beta of 1.04. The company’s 50-day moving average price is $55.30 and its 200 day moving average price is $77.81. Planet Fitness has a fifty-two week low of $37.03 and a fifty-two week high of $114.47.

Planet Fitness (NYSE:PLNT) last issued its quarterly earnings data on Thursday, May 7th. The company reported $0.74 earnings per share for the quarter, beating the consensus estimate of $0.63 by $0.11. The firm had revenue of $337.24 million for the quarter, compared to the consensus estimate of $298.60 million. Planet Fitness had a net margin of 16.52% and a negative return on equity of 81.29%. Planet Fitness’s quarterly revenue was up 21.9% compared to the same quarter last year. During the same period last year, the firm posted $0.59 EPS. Planet Fitness has set its FY 2026 guidance at 3.190-3.190 EPS. As a group, equities analysts anticipate that Planet Fitness will post 3.18 EPS for the current year.

Insider Activity at Planet Fitness

In other Planet Fitness news, Director Frances G. Rathke purchased 5,000 shares of the stock in a transaction dated Friday, May 8th. The shares were bought at an average cost of $46.21 per share, with a total value of $231,050.00. Following the completion of the acquisition, the director owned 5,000 shares of the company’s stock, valued at approximately $231,050. This trade represents a ∞ increase in their ownership of the stock. The purchase was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. Company insiders own 0.90% of the company’s stock.

Institutional Inflows and Outflows

Large investors have recently bought and sold shares of the company. V Square Quantitative Management LLC acquired a new stake in Planet Fitness in the 4th quarter valued at about $27,000. EverSource Wealth Advisors LLC raised its holdings in shares of Planet Fitness by 184.5% in the 2nd quarter. EverSource Wealth Advisors LLC now owns 330 shares of the company’s stock worth $36,000 after purchasing an additional 214 shares in the last quarter. Clearstead Advisors LLC lifted its stake in Planet Fitness by 135.9% during the fourth quarter. Clearstead Advisors LLC now owns 335 shares of the company’s stock valued at $36,000 after purchasing an additional 193 shares during the last quarter. Los Angeles Capital Management LLC acquired a new stake in Planet Fitness during the fourth quarter valued at approximately $41,000. Finally, Danske Bank A S bought a new stake in Planet Fitness during the third quarter worth approximately $52,000. Institutional investors own 95.53% of the company’s stock.

About Planet Fitness

Planet Fitness, Inc is a franchisor and operator of fitness centers based in Hampton, New Hampshire. Established in 1992, the company designs and equips its clubs to offer a non-intimidating workout environment, often marketed under its “Judgment Free Zone” philosophy. Planet Fitness markets affordable membership plans and a variety of cardio and strength-training equipment, positioning itself to attract casual and first-time gym users.

The company operates through a network of franchised and company-owned clubs.