Simply Good Foods Sees Unusually Large Options Volume (NASDAQ:SMPL)

The Simply Good Foods Company (NASDAQ:SMPL) saw unusually large options trading activity on Thursday. Traders acquired 2,115 call options on the company. This represents an increase of 717% compared to the average daily volume of 259 call options.

Wall Street Analyst Weigh In

SMPL has been the topic of several research analyst reports. Stephens reiterated an “equal weight” rating and issued a $14.00 price objective (down from $24.00) on shares of Simply Good Foods in a report on Friday, April 10th. Sanford C. Bernstein cut Simply Good Foods from an “outperform” rating to a “market perform” rating and reduced their target price for the company from $17.00 to $12.00 in a report on Wednesday, June 3rd. Mizuho set a $19.00 target price on Simply Good Foods in a research report on Monday, May 4th. BTIG Research initiated coverage on Simply Good Foods in a research note on Monday, April 13th. They issued a “neutral” rating on the stock. Finally, Morgan Stanley dropped their price target on Simply Good Foods from $24.00 to $14.00 and set an “equal weight” rating for the company in a research report on Friday, April 10th. Three analysts have rated the stock with a Buy rating, nine have given a Hold rating and one has assigned a Sell rating to the company. According to MarketBeat, the stock presently has a consensus rating of “Hold” and an average target price of $17.30.

Insider Buying and Selling at Simply Good Foods

In related news, Director James M. Kilts bought 80,000 shares of the business’s stock in a transaction dated Thursday, April 23rd. The stock was acquired at an average price of $12.39 per share, with a total value of $991,200.00. Following the completion of the purchase, the director directly owned 172,854 shares of the company’s stock, valued at approximately $2,141,661.06. This trade represents a 86.16% increase in their ownership of the stock. The purchase was disclosed in a document filed with the SEC, which is available through the SEC website. Also, Director Clayton C. Daley, Jr. purchased 10,000 shares of Simply Good Foods stock in a transaction that occurred on Thursday, May 14th. The shares were bought at an average price of $11.78 per share, with a total value of $117,800.00. Following the transaction, the director owned 111,743 shares in the company, valued at approximately $1,316,332.54. The trade was a 9.83% increase in their ownership of the stock. The SEC filing for this purchase provides additional information. Company insiders own 8.76% of the company’s stock.

Hedge Funds Weigh In On Simply Good Foods

Institutional investors have recently added to or reduced their stakes in the stock. Royal Bank of Canada grew its holdings in Simply Good Foods by 9.0% in the 1st quarter. Royal Bank of Canada now owns 71,023 shares of the financial services provider’s stock valued at $2,448,000 after buying an additional 5,893 shares in the last quarter. AQR Capital Management LLC raised its holdings in shares of Simply Good Foods by 3.4% during the 1st quarter. AQR Capital Management LLC now owns 19,018 shares of the financial services provider’s stock worth $656,000 after acquiring an additional 617 shares during the period. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. boosted its position in shares of Simply Good Foods by 5.5% during the 1st quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 54,819 shares of the financial services provider’s stock valued at $1,891,000 after acquiring an additional 2,850 shares during the last quarter. Caxton Associates LLP acquired a new position in shares of Simply Good Foods during the 1st quarter valued at about $264,000. Finally, UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC grew its holdings in shares of Simply Good Foods by 10.7% in the first quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 224,229 shares of the financial services provider’s stock valued at $7,734,000 after purchasing an additional 21,696 shares during the period. Hedge funds and other institutional investors own 88.45% of the company’s stock.

Key Stories Impacting Simply Good Foods

Here are the key news stories impacting Simply Good Foods this week:

• Positive Sentiment: SMPL posted adjusted EPS of $0.42, ahead of the $0.35 consensus, and revenue of $357.0 million versus $333.0 million expected, which supports the shares. Article title
• Positive Sentiment: The company raised fiscal 2026 revenue guidance to about $1.345 billion-$1.355 billion, slightly above the market’s prior expectations, signaling management sees some improvement ahead. Article title
• Neutral Sentiment: Simply Good Foods said it is making initial progress on turnaround priorities, with cost controls and buybacks helping near-term sentiment, though the long-term strategy still needs proof. Article title
• Negative Sentiment: Despite the beat, net sales fell 6.3% year over year and adjusted EBITDA dropped sharply, underscoring ongoing operating pressure. Article title
• Negative Sentiment: Management’s outlook calls for full-year sales to decline roughly 7% to 6% and gross margin to contract, while analysts are also flagging brand relevance and distribution issues for Atkins, OWYN and Quest. Article title
• Negative Sentiment: Coverage has also highlighted category headwinds, including the impact of GLP-1 adoption on demand, which could keep investors cautious despite the earnings beat. Article title

Simply Good Foods Price Performance

SMPL traded up $0.48 on Thursday, reaching $13.32. 2,385,317 shares of the company’s stock were exchanged, compared to its average volume of 2,533,167. Simply Good Foods has a twelve month low of $10.21 and a twelve month high of $34.19. The stock has a market cap of $1.21 billion, a PE ratio of -11.15 and a beta of 0.13. The company has a debt-to-equity ratio of 0.27, a current ratio of 5.06 and a quick ratio of 2.87. The stock’s fifty day moving average price is $12.31 and its 200-day moving average price is $15.11.

Simply Good Foods (NASDAQ:SMPL) last released its earnings results on Thursday, July 9th. The financial services provider reported $0.42 earnings per share for the quarter, topping analysts’ consensus estimates of $0.35 by $0.07. The business had revenue of $356.98 million for the quarter, compared to analyst estimates of $332.99 million. Simply Good Foods had a negative net margin of 7.46% and a positive return on equity of 9.72%. The business’s revenue was down 6.3% on a year-over-year basis. During the same period last year, the company posted $0.51 EPS. Sell-side analysts expect that Simply Good Foods will post 1.54 EPS for the current year.

About Simply Good Foods

Simply Good Foods Co (NASDAQ: SMPL) is a North American consumer packaged foods company specializing in better-for-you nutrition products. The company’s portfolio centers on two well-established brands, Atkins and Quest, which offer a range of low-carbohydrate, high-protein bars, powders, shakes, and snacks. Simply Good Foods aims to support consumers’ health and wellness goals by delivering convenient, nutrient-dense options without added sugars or artificial sweeteners.

Under the Atkins brand, the company produces meal replacements, snack bars, and ready-to-drink shakes designed for low-carb dieters.