Imperial Brands PLC (LON:IMB) Given Average Recommendation of “Moderate Buy” by Brokerages

Posted by Jeff Wilder on Jul 24th, 2026

Imperial Brands PLC (LON:IMB – Get Free Report) has been assigned a consensus recommendation of “Moderate Buy” from the seven research firms that are presently covering the firm, MarketBeat reports. Two investment analysts have rated the stock with a hold rating and five have given a buy rating to the company. The average 12-month price target among brokers that have issued a report on the stock in the last year is GBX 3,433.33.

A number of analysts recently weighed in on IMB shares. Royal Bank Of Canada restated a “sector perform” rating and issued a GBX 2,700 price objective on shares of Imperial Brands in a report on Wednesday, May 13th. Jefferies Financial Group reaffirmed a “buy” rating and set a GBX 3,500 target price on shares of Imperial Brands in a report on Thursday, May 28th. UBS Group reiterated a “neutral” rating and issued a GBX 3,150 price target on shares of Imperial Brands in a research report on Monday, May 11th. Citigroup decreased their price target on Imperial Brands from GBX 3,650 to GBX 3,550 and set a “buy” rating for the company in a research note on Wednesday, April 15th. Finally, Deutsche Bank Aktiengesellschaft restated a “buy” rating and set a GBX 3,500 price objective on shares of Imperial Brands in a research report on Wednesday, May 13th.

Check Out Our Latest Research Report on IMB

Imperial Brands Trading Up 0.2%

Shares of LON IMB opened at GBX 2,803 on Friday. The company has a debt-to-equity ratio of 278.43, a quick ratio of 0.41 and a current ratio of 0.70. Imperial Brands has a 52-week low of GBX 2,626 and a 52-week high of GBX 3,341. The firm has a 50 day moving average price of GBX 2,774.33 and a two-hundred day moving average price of GBX 2,956.43. The stock has a market cap of £21.48 billion, a P/E ratio of 13.18, a price-to-earnings-growth ratio of 16.51 and a beta of 0.14.

Imperial Brands (LON:IMB – Get Free Report) last issued its quarterly earnings results on Tuesday, May 12th. The company reported GBX 127.70 EPS for the quarter. The company had revenue of GBX 1,471.90 billion for the quarter. Imperial Brands had a net margin of 8.96% and a return on equity of 39.24%. As a group, equities analysts forecast that Imperial Brands will post 246.5723613 EPS for the current year.