Alphabet Inc. $GOOG Shares Sold by HF Advisory Group LLC

HF Advisory Group LLC decreased its holdings in Alphabet Inc. (NASDAQ:GOOG) by 8.7% in the 2nd quarter, according to the company in its most recent disclosure with the SEC. The institutional investor owned 18,657 shares of the information services provider’s stock after selling 1,778 shares during the quarter. Alphabet accounts for approximately 2.0% of HF Advisory Group LLC’s holdings, making the stock its 4th largest position. HF Advisory Group LLC’s holdings in Alphabet were worth $6,592,000 as of its most recent SEC filing.

A number of other large investors also recently modified their holdings of GOOG. Brighton Jones LLC grew its position in Alphabet by 5.6% in the 4th quarter. Brighton Jones LLC now owns 120,253 shares of the information services provider’s stock valued at $22,901,000 after buying an additional 6,410 shares in the last quarter. Worldquant Millennium Advisors LLC raised its position in shares of Alphabet by 76.2% during the 2nd quarter. Worldquant Millennium Advisors LLC now owns 1,865,304 shares of the information services provider’s stock worth $330,886,000 after buying an additional 806,681 shares in the last quarter. Darwin Wealth Management LLC acquired a new stake in shares of Alphabet in the 2nd quarter worth approximately $658,000. Financial Advisors Network Inc. lifted its stake in shares of Alphabet by 7.7% in the 2nd quarter. Financial Advisors Network Inc. now owns 7,945 shares of the information services provider’s stock worth $1,409,000 after acquiring an additional 565 shares during the period. Finally, Ausdal Financial Partners Inc. boosted its holdings in shares of Alphabet by 10.7% in the second quarter. Ausdal Financial Partners Inc. now owns 37,310 shares of the information services provider’s stock valued at $6,618,000 after acquiring an additional 3,616 shares in the last quarter. 27.26% of the stock is owned by institutional investors and hedge funds.

Alphabet Stock Performance

NASDAQ:GOOG opened at $353.47 on Friday. The company has a 50-day moving average of $353.94 and a 200-day moving average of $338.96. The firm has a market cap of $4.32 trillion, a price-to-earnings ratio of 17.75, a price-to-earnings-growth ratio of 0.99 and a beta of 1.23. The company has a current ratio of 2.72, a quick ratio of 2.64 and a debt-to-equity ratio of 0.16. Alphabet Inc. has a twelve month low of $197.46 and a twelve month high of $404.47.

Alphabet (NASDAQ:GOOG) last released its earnings results on Wednesday, July 22nd. The information services provider reported $9.11 EPS for the quarter, topping analysts’ consensus estimates of $2.87 by $6.24. Alphabet had a net margin of 54.77% and a return on equity of 51.32%. The business had revenue of $119.80 billion for the quarter, compared to the consensus estimate of $116.53 billion. During the same period in the previous year, the firm earned $2.31 EPS. The business’s revenue for the quarter was up 24.2% on a year-over-year basis. Analysts forecast that Alphabet Inc. will post 20.51 earnings per share for the current fiscal year.

Alphabet Dividend Announcement

The firm also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Shareholders of record on Monday, September 7th will be given a $0.22 dividend. The ex-dividend date is Friday, September 4th. This represents a $0.88 annualized dividend and a yield of 0.2%. Alphabet’s payout ratio is 4.42%.

Insider Buying and Selling at Alphabet

In other news, major shareholder 2019 Gp L.L.C. Gv sold 196,931 shares of the stock in a transaction on Monday, July 27th. The stock was sold at an average price of $19.46, for a total transaction of $3,832,277.26. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, Director John L. Hennessy sold 1,050 shares of the stock in a transaction on Monday, June 15th. The shares were sold at an average price of $368.63, for a total value of $387,061.50. Following the sale, the director owned 1,481 shares of the company’s stock, valued at $545,941.03. This trade represents a 41.49% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last 90 days, insiders have sold 600,547 shares of company stock valued at $16,255,540. Corporate insiders own 12.99% of the company’s stock.

Wall Street Analysts Forecast Growth

A number of research analysts recently commented on GOOG shares. Wolfe Research set a $460.00 price objective on shares of Alphabet in a research note on Thursday, July 23rd. Pivotal Research upped their target price on Alphabet from $470.00 to $475.00 and gave the stock a “buy” rating in a research report on Thursday, July 23rd. Freedom Capital raised Alphabet from a “hold” rating to a “strong-buy” rating in a research note on Thursday, July 23rd. Piper Sandler reaffirmed an “overweight” rating and set a $395.00 price target (down from $445.00) on shares of Alphabet in a research note on Thursday, July 23rd. Finally, Roth Capital lifted their price target on Alphabet from $435.00 to $440.00 and gave the company a “buy” rating in a research report on Thursday, July 23rd. Six investment analysts have rated the stock with a Strong Buy rating, twenty-nine have assigned a Buy rating and four have assigned a Hold rating to the stock. According to data from MarketBeat, the company presently has a consensus rating of “Buy” and an average price target of $410.09.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Institutional buying remained supportive. State Street added an estimated 12.7 million shares of Alphabet’s Class A stock, while Mitsubishi UFJ, Lazard and Citizens Financial also increased their Alphabet positions in second-quarter 13F filings. State Street fund update
• Positive Sentiment: Alphabet’s AI and cloud businesses continue to show strong commercial momentum. Gemini reportedly reached 950 million monthly active users, Google Cloud revenue surged 82% in the second quarter, and its backlog reached $514 billion. A new multiyear, $100 million-plus Google Cloud agreement with AI lab Mirendil could add further demand for cloud infrastructure. Google AI and DeepMind report
• Neutral Sentiment: Alphabet is reorganizing its AI leadership. DeepMind chief Demis Hassabis is moving into a broader chief scientist role, while Chief Scientist Jeff Dean is departing after 27 years. The changes could improve long-term research focus but raise concerns about talent retention and execution. Google AI leadership report
• Negative Sentiment: Alphabet launched a roughly $25 billion, 10-part bond offering to finance expanded AI infrastructure spending. Strong demand—reportedly about $115 billion in orders—supports its credit profile, but investors remain concerned that rising capital expenditures and borrowing could reduce returns or increase financial risk. Alphabet bond offering report
• Negative Sentiment: Zacks Research downgraded Alphabet from “strong buy” to “hold,” adding to valuation and near-term sentiment pressure. Separately, several investment managers—including Mawer, First Eagle, Diamond Hill and SCS Capital—reported reductions in Alphabet holdings. Zacks Research
• Negative Sentiment: Alphabet’s planned $15 billion India data-center project faces opposition over water use and wildlife concerns, creating potential regulatory and development hurdles for its infrastructure expansion. Google India data center report

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.