Atlanticus (NASDAQ:ATLCP – Get Free Report) and Qfin (NASDAQ:QFIN – Get Free Report) are both finance companies, but which is the better business? We will contrast the two businesses based on the strength of their earnings, risk, dividends, institutional ownership, profitability, valuation and analyst recommendations.
Dividends
Atlanticus pays an annual dividend of $1.91 per share and has a dividend yield of 7.8%. Qfin pays an annual dividend of $1.54 per share and has a dividend yield of 11.6%. Qfin pays out 28.2% of its earnings in the form of a dividend.
Insider and Institutional Ownership
74.8% of Qfin shares are owned by institutional investors. 17.1% of Qfin shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Atlanticus | $538.97 million | N/A | N/A | N/A | N/A |
| Qfin | $14.99 billion | 0.11 | $856.52 million | $5.46 | 2.42 |
Qfin has higher revenue and earnings than Atlanticus.
Analyst Ratings
This is a summary of recent ratings and price targets for Atlanticus and Qfin, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Atlanticus | 0 | 0 | 0 | 0 | 0.00 |
| Qfin | 1 | 3 | 1 | 0 | 2.00 |
Qfin has a consensus price target of $19.91, indicating a potential upside of 50.38%. Given Qfin’s stronger consensus rating and higher probable upside, analysts plainly believe Qfin is more favorable than Atlanticus.
Profitability
This table compares Atlanticus and Qfin’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Atlanticus | N/A | N/A | N/A |
| Qfin | 27.48% | 20.85% | 8.71% |
Summary
Qfin beats Atlanticus on 10 of the 11 factors compared between the two stocks.
About Atlanticus
Atlanticus Holdings Corporation, a financial technology company, provides credit and related financial services and products to customers the United States. It operates in two segments, Credit as a Service, and Auto Finance. The Credit as a Service segment originates a range of consumer loan products, such as private label and general purpose credit cards originated by lenders through various channels, including retail and healthcare, direct mail solicitation, digital marketing, and partnerships with third parties; and offers credit to their customers for the purchase of various goods and services, including consumer electronics, furniture, elective medical procedures, healthcare, and home-improvements by partnering with retailers, healthcare providers, and other service providers. This segment also offers loan servicing, such as risk management and customer service outsourcing for third parties; and engages in testing and investment activities in consumer finance technology platforms. The Auto Finance segment purchases and/or services loans secured by automobiles from or for a pre-qualified network of independent automotive dealers and automotive finance companies in the buy-here, pay-here, and used car business. This segment also provides floor plan financing and installment lending products. It also invests in and services portfolios of credit card receivables. The company was founded in 1996 and is headquartered in Atlanta, Georgia.
About Qfin
Qifu Technology, Inc., through its subsidiaries, operates credit-tech platform under the 360 Jietiao brand in the People's Republic of China. It provides credit-driven services that matches borrowers with financial institutions to conduct customer acquisition, initial and credit screening, advanced risk assessment, credit assessment, fund matching, and other post-facilitation services; and platform services, including loan facilitation and post-facilitation services to financial institution partners under intelligence credit engine, referral services, and risk management software-as-a-service. The company also offers e-commerce loans, enterprise loans, and invoice loans to SME owners. It serves financial institutions, consumers, and small- and micro-enterprises. The company was formerly known as 360 DigiTech, Inc. and changed its name to Qifu Technology, Inc. in March 2023. The company was founded in 2016 and is headquartered in Shanghai, the People's Republic of China.
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