Meta Platforms (NASDAQ:META – Get Free Report) and Vivid Seats (NASDAQ:SEATW – Get Free Report) are both communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, valuation, analyst recommendations, institutional ownership, earnings, profitability and dividends.
Profitability
This table compares Meta Platforms and Vivid Seats’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Meta Platforms | 29.83% | 33.18% | 20.07% |
| Vivid Seats | N/A | N/A | N/A |
Valuation and Earnings
This table compares Meta Platforms and Vivid Seats”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Meta Platforms | $228.25 billion | 6.58 | $60.46 billion | $26.55 | 22.22 |
| Vivid Seats | $518.83 million | N/A | N/A | N/A | N/A |
Meta Platforms has higher revenue and earnings than Vivid Seats.
Analyst Ratings
This is a summary of recent recommendations for Meta Platforms and Vivid Seats, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Meta Platforms | 0 | 8 | 35 | 4 | 2.91 |
| Vivid Seats | 0 | 0 | 0 | 0 | 0.00 |
Meta Platforms presently has a consensus price target of $785.32, indicating a potential upside of 33.14%. Given Meta Platforms’ stronger consensus rating and higher probable upside, equities analysts clearly believe Meta Platforms is more favorable than Vivid Seats.
Institutional & Insider Ownership
79.9% of Meta Platforms shares are owned by institutional investors. 13.5% of Meta Platforms shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Summary
Meta Platforms beats Vivid Seats on 10 of the 10 factors compared between the two stocks.
About Meta Platforms
Meta Platforms, Inc. engages in the development of products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, and wearables worldwide. It operates in two segments, Family of Apps and Reality Labs. The Family of Apps segment offers Facebook, which enables people to share, discuss, discover, and connect with interests; Instagram, a community for sharing photos, videos, and private messages, as well as feed, stories, reels, video, live, and shops; Messenger, a messaging application for people to connect with friends, family, communities, and businesses across platforms and devices through text, audio, and video calls; and WhatsApp, a messaging application that is used by people and businesses to communicate and transact privately. The Reality Labs segment provides augmented and virtual reality related products comprising consumer hardware, software, and content that help people feel connected, anytime, and anywhere. The company was formerly known as Facebook, Inc. and changed its name to Meta Platforms, Inc. in October 2021. The company was incorporated in 2004 and is headquartered in Menlo Park, California
About Vivid Seats
Vivid Seats Inc. operates an online ticket marketplace in the United States, Canada, and Japan. The company operates in two segments, Marketplace and Resale. The Marketplace segment acts as an intermediary between event ticket buyers and sellers; processes ticket sales on its website and mobile applications through its distribution partners; and sells tickets for sports, concerts, theater events, and other live events. This segment offers Skybox, a proprietary enterprise resource planning tool that helps ticket sellers manage ticket inventories, adjust pricing, and fulfill orders across multiple ticket resale marketplaces; and Vivid Picks daily fantasy sports that allows users to partake in contests by making picks from various sport and player matchups. The Resale segment acquires tickets to resell on secondary ticket marketplaces; and provides internal research and development support for Skybox and to deliver seller software and tools. The company was founded in 2001 and is headquartered in Chicago, Illinois.
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