Brokerages Set Flowers Foods, Inc. (NYSE:FLO) Target Price at $9.17

Flowers Foods, Inc. (NYSE:FLO) has received an average recommendation of “Reduce” from the six ratings firms that are covering the company, Marketbeat reports. Two research analysts have rated the stock with a sell rating and four have issued a hold rating on the company. The average 1-year price target among analysts that have issued a report on the stock in the last year is $8.00.

A number of analysts recently commented on the company. Wall Street Zen lowered Flowers Foods from a “buy” rating to a “hold” rating in a research report on Sunday, May 3rd. Stephens cut their target price on shares of Flowers Foods from $11.00 to $8.00 and set an “equal weight” rating on the stock in a research report on Monday, May 18th. Zacks Research raised shares of Flowers Foods from a “strong sell” rating to a “hold” rating in a research note on Thursday, May 21st. Weiss Ratings cut shares of Flowers Foods from a “sell (d+)” rating to a “sell (d)” rating in a research report on Thursday, August 13th. Finally, Jefferies Financial Group set a $7.00 price target on shares of Flowers Foods in a research note on Monday, August 3rd.

Flowers Foods Stock Down 4.4%

NYSE FLO opened at $7.13 on Friday. The stock has a fifty day moving average of $7.80 and a 200-day moving average of $8.44. The stock has a market capitalization of $1.51 billion, a P/E ratio of 20.37 and a beta of 0.40. Flowers Foods has a 52 week low of $6.80 and a 52 week high of $15.98. The company has a debt-to-equity ratio of 1.02, a quick ratio of 0.57 and a current ratio of 0.77.

Flowers Foods (NYSE:FLO) last released its earnings results on Thursday, August 20th. The company reported $0.21 earnings per share for the quarter, missing analysts’ consensus estimates of $0.22 by ($0.01). Flowers Foods had a return on equity of 15.98% and a net margin of 1.38%.The firm had revenue of $1.19 billion for the quarter, compared to the consensus estimate of $1.23 billion. During the same quarter in the previous year, the firm earned $0.28 EPS. The company’s revenue was down 4.0% compared to the same quarter last year. Flowers Foods has set its FY 2026 guidance at 0.750-0.850 EPS. On average, equities research analysts forecast that Flowers Foods will post 0.85 EPS for the current year.

Insider Transactions at Flowers Foods

In other Flowers Foods news, CFO Diego Anthony Scaglione bought 5,000 shares of the stock in a transaction on Monday, June 8th. The stock was purchased at an average price of $7.51 per share, with a total value of $37,550.00. Following the acquisition, the chief financial officer owned 194,180 shares of the company’s stock, valued at approximately $1,458,291.80. The trade was a 2.64% increase in their ownership of the stock. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink. Insiders own 7.23% of the company’s stock.

Institutional Inflows and Outflows

A number of large investors have recently made changes to their positions in FLO. WealthCollab LLC grew its stake in shares of Flowers Foods by 1,623.7% during the fourth quarter. WealthCollab LLC now owns 2,327 shares of the company’s stock worth $25,000 after purchasing an additional 2,192 shares during the period. Optiver Holding B.V. lifted its stake in Flowers Foods by 542.5% in the first quarter. Optiver Holding B.V. now owns 3,386 shares of the company’s stock valued at $28,000 after buying an additional 2,859 shares during the period. Wilmington Savings Fund Society FSB lifted its stake in Flowers Foods by 225.6% in the third quarter. Wilmington Savings Fund Society FSB now owns 2,400 shares of the company’s stock valued at $31,000 after buying an additional 1,663 shares during the period. Farther Finance Advisors LLC lifted its stake in Flowers Foods by 176.1% in the fourth quarter. Farther Finance Advisors LLC now owns 3,070 shares of the company’s stock valued at $33,000 after buying an additional 1,958 shares during the period. Finally, Fifth Third Bancorp boosted its holdings in Flowers Foods by 151.2% during the fourth quarter. Fifth Third Bancorp now owns 3,050 shares of the company’s stock worth $33,000 after buying an additional 1,836 shares during the last quarter. Institutional investors and hedge funds own 75.45% of the company’s stock.

More Flowers Foods News

Here are the key news stories impacting Flowers Foods this week:

• Positive Sentiment: Pricing and product mix improved 1.8%, partially offsetting weaker demand. Some institutional investors also increased their holdings, including BlackRock, which added approximately 14.6 million shares, and FMR, which increased its position substantially. Flowers Foods Q2 Sales Fall 4% as Net Income Drops 30%
• Neutral Sentiment: Management reported $52.8 million in cash at quarter-end. Insider activity was mixed: Chief Financial Officer Diego Scaglione purchased 5,000 shares, while Chairman and CEO Ryals McMullian sold 209,000 shares. Flowers Foods Q2 Sales Fall 4% as Net Income Drops 30%
• Negative Sentiment: Second-quarter sales declined 4.0% year over year to $1.193 billion, below the roughly $1.23 billion consensus estimate. Reported EPS was $0.21, below the $0.22-$0.23 analyst range and down from $0.28 a year earlier. Net income fell 30.3% to $40.7 million, while adjusted EBITDA dropped 19.2% to $111.3 million. Flowers Foods Misses on Both Lines as Bread Volumes Slide 5.8%
• Negative Sentiment: Volume declined 5.8%, including a 3.8% decrease in Branded Retail sales and a 4.4% decline in other sales. The volume weakness suggests pricing gains are not fully offsetting softer demand. Flowers Foods Lags Q2 Earnings and Revenue Estimates
• Negative Sentiment: Flowers Foods reduced its fiscal 2026 outlook to approximately $5.07 billion-$5.142 billion in sales and adjusted EPS of $0.75-$0.85, below consensus expectations of roughly $5.2 billion in revenue and $0.83 EPS. Flowers Foods Reports Second Quarter 2026 Results

Flowers Foods Company Profile

Flowers Foods, Inc is one of the largest producers of packaged bakery foods in the United States, offering a variety of fresh bread, buns, rolls, snack cakes and tortillas. Headquartered in Thomasville, Georgia, the company operates an extensive network of bakeries and distribution centers that serve retail grocery chains, convenience stores, mass merchandisers and foodservice customers nationwide. Flowers Foods markets its products under well-known brands such as Nature’s Own, Wonder, Dave’s Killer Bread, Mrs.