Brendan Sheehey Sells 9,664 Shares of Honest (NASDAQ:HNST) Stock

The Honest Company, Inc. (NASDAQ:HNST) General Counsel Brendan Sheehey sold 9,664 shares of the company’s stock in a transaction on Thursday, August 20th. The stock was sold at an average price of $4.99, for a total transaction of $48,223.36. Following the sale, the general counsel directly owned 706,224 shares of the company’s stock, valued at $3,524,057.76. The trade was a 1.35% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Honest Price Performance

NASDAQ HNST traded up $0.15 during trading hours on Monday, hitting $5.20. 2,778,794 shares of the company’s stock traded hands, compared to its average volume of 1,883,129. The company has a market capitalization of $572.41 million, a PE ratio of -47.27 and a beta of 2.12. The firm’s 50-day moving average is $4.09 and its 200-day moving average is $3.37. The Honest Company, Inc. has a 52-week low of $2.07 and a 52-week high of $5.84.

Honest (NASDAQ:HNST) last announced its quarterly earnings data on Wednesday, August 5th. The company reported $0.04 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.01 by $0.03. The firm had revenue of $80.19 million during the quarter, compared to analyst estimates of $77.83 million. Honest had a negative net margin of 3.56% and a positive return on equity of 4.31%. Equities research analysts predict that The Honest Company, Inc. will post 0.05 earnings per share for the current fiscal year.

Hedge Funds Weigh In On Honest

A number of hedge funds and other institutional investors have recently bought and sold shares of the company. UBS Group AG increased its stake in shares of Honest by 77.3% in the fourth quarter. UBS Group AG now owns 1,014,939 shares of the company’s stock worth $2,619,000 after acquiring an additional 442,542 shares during the last quarter. Green Alpha Advisors LLC acquired a new stake in Honest during the second quarter valued at $1,092,000. Quantbot Technologies LP purchased a new position in Honest in the second quarter valued at about $279,000. Wealthfront Advisers LLC grew its stake in Honest by 24.0% in the fourth quarter. Wealthfront Advisers LLC now owns 25,177 shares of the company’s stock valued at $65,000 after purchasing an additional 4,873 shares in the last quarter. Finally, Allworth Financial LP acquired a new position in Honest in the 2nd quarter worth about $26,000. 45.54% of the stock is currently owned by hedge funds and other institutional investors.

Analyst Upgrades and Downgrades

A number of research analysts recently issued reports on the company. B. Riley Financial lifted their target price on Honest from $4.00 to $5.00 and gave the company a “buy” rating in a report on Thursday, August 6th. Wall Street Zen upgraded Honest from a “hold” rating to a “buy” rating in a research note on Saturday, August 8th. Alliance Global Partners restated a “buy” rating on shares of Honest in a research note on Thursday, August 6th. Weiss Ratings raised shares of Honest from a “sell (d-)” rating to a “sell (d)” rating in a report on Tuesday, August 11th. Finally, Northland Securities set a $5.50 price target on shares of Honest in a research note on Thursday, August 6th. One research analyst has rated the stock with a Strong Buy rating, two have assigned a Buy rating, four have given a Hold rating and two have issued a Sell rating to the stock. According to MarketBeat.com, the stock has an average rating of “Hold” and a consensus price target of $4.84.

About Honest

The Honest Company, Inc (NASDAQ: HNST) is an American consumer goods firm specializing in eco-friendly and responsibly formulated products for babies, personal care, beauty and home cleaning. The company emphasizes transparency in ingredient sourcing and product safety, positioning itself in the premium segment of mass-market retail and direct-to-consumer channels.

Honest was founded in 2011 by actress Jessica Alba and environmental health advocate Christopher Gavigan with a mission to offer parents household and baby care items free from harsh chemicals and synthetic fragrances.