Trajan Wealth LLC Purchases Shares of 92,844 Salesforce Inc. $CRM

Trajan Wealth LLC acquired a new position in Salesforce Inc. (NYSE:CRM) during the 2nd quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The institutional investor acquired 92,844 shares of the CRM provider’s stock, valued at approximately $14,545,000.

Other institutional investors and hedge funds also recently made changes to their positions in the company. Van Hulzen Asset Management LLC bought a new stake in Salesforce during the second quarter valued at approximately $335,000. Womack Financial LLC bought a new position in Salesforce in the second quarter worth approximately $230,000. Peak Asset Management LLC purchased a new position in shares of Salesforce during the 2nd quarter worth $5,785,000. Fiduciary Financial Advisors purchased a new position in shares of Salesforce during the 2nd quarter worth $135,000. Finally, Manning & Napier Advisors LLC bought a new stake in shares of Salesforce during the 2nd quarter valued at $26,000. Hedge funds and other institutional investors own 80.43% of the company’s stock.

Key Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: BTIG Research reaffirmed its Buy rating and set a $255 price target, implying substantial upside from recent trading levels. The bullish view reflects confidence in Salesforce’s AI opportunity and earnings outlook. Benzinga article
• Positive Sentiment: One analyst argues Salesforce remains undervalued, citing its AI-enabled growth potential, modest valuation and significant share repurchases. The company’s reported $27.5 billion buyback has reduced shares outstanding and could provide support for earnings per share and the stock. Salesforce Forcing Itself Higher Through Massive Buybacks And AI-Led Growth
• Positive Sentiment: Analysts expect AI cloud demand, acquisitions and disciplined spending to support second-quarter results, with revenue growth forecast at approximately 10.6%. Salesforce is also being discussed as a potential beneficiary of broader enterprise AI adoption. Salesforce Set to Report Q2 Earnings
• Neutral Sentiment: Salesforce has rallied toward the $210 area and is testing a resistance zone near its June high. A strong earnings reaction could determine whether the recent advance continues or stalls. Salesforce Stock Hits a Crucial Resistance Ahead of Earnings
• Negative Sentiment: The main risk is that Salesforce’s earnings report fails to demonstrate a meaningful sales-growth reacceleration. Analysts and investors remain cautious about slower software growth, elevated AI expectations and the possibility that the broader AI trade could weaken. Salesforce Earnings Due: Will Sales Growth Reacceleration Hold Up?

Salesforce Trading Up 0.0%

Shares of Salesforce stock opened at $209.19 on Tuesday. The company has a debt-to-equity ratio of 1.15, a quick ratio of 0.79 and a current ratio of 0.79. The company has a fifty day moving average of $175.23 and a 200 day moving average of $181.44. The company has a market capitalization of $171.32 billion, a P/E ratio of 24.21, a P/E/G ratio of 1.13 and a beta of 1.16. Salesforce Inc. has a fifty-two week low of $146.32 and a fifty-two week high of $269.11.

Salesforce (NYSE:CRM) last announced its quarterly earnings data on Wednesday, May 27th. The CRM provider reported $3.88 EPS for the quarter, beating the consensus estimate of $3.13 by $0.75. The business had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The business’s revenue was up 13.3% on a year-over-year basis. During the same period in the previous year, the business earned $2.58 earnings per share. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, sell-side analysts anticipate that Salesforce Inc. will post 10.27 earnings per share for the current fiscal year.

Salesforce Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, July 2nd. Shareholders of record on Thursday, June 11th were issued a dividend of $0.44 per share. This represents a $1.76 dividend on an annualized basis and a yield of 0.8%. The ex-dividend date of this dividend was Thursday, June 11th. Salesforce’s dividend payout ratio (DPR) is 20.37%.

Wall Street Analyst Weigh In

A number of brokerages recently commented on CRM. JPMorgan Chase & Co. started coverage on Salesforce in a report on Thursday, August 13th. They issued an “overweight” rating and a $250.00 target price on the stock. Cantor Fitzgerald reissued an “overweight” rating and set a $250.00 price target on shares of Salesforce in a report on Thursday, August 20th. HC Wainwright cut Salesforce to a “negative” rating in a research report on Thursday, June 18th. Needham & Company LLC reaffirmed a “buy” rating on shares of Salesforce in a research note on Tuesday, June 16th. Finally, KeyCorp downgraded Salesforce from an “overweight” rating to a “sector weight” rating in a research note on Wednesday, July 8th. Two investment analysts have rated the stock with a Strong Buy rating, twenty-five have given a Buy rating, seventeen have issued a Hold rating and three have given a Sell rating to the company’s stock. According to MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $249.87.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.