Van Hulzen Asset Management LLC Purchases Shares of 17,175 Netflix, Inc. $NFLX

Van Hulzen Asset Management LLC bought a new position in shares of Netflix, Inc. (NASDAQ:NFLX) in the second quarter, according to the company in its most recent filing with the SEC. The fund bought 17,175 shares of the Internet television network’s stock, valued at approximately $1,226,000.

A number of other institutional investors have also recently added to or reduced their stakes in the business. Turning Point Benefit Group Inc. boosted its position in shares of Netflix by 13,400.0% in the fourth quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock worth $25,000 after buying an additional 268 shares during the period. Imprint Wealth LLC acquired a new position in Netflix during the 3rd quarter worth approximately $25,000. Cornerstone Financial Management LLC purchased a new position in Netflix in the 4th quarter worth approximately $26,000. Clal Insurance Enterprises Holdings Ltd purchased a new position in Netflix in the 2nd quarter worth approximately $26,000. Finally, Atlas Capital Advisors Inc. acquired a new stake in Netflix in the fourth quarter valued at approximately $26,000. 80.93% of the stock is owned by hedge funds and other institutional investors.

Insider Activity at Netflix

In related news, Director Bradford L. Smith sold 35,990 shares of the firm’s stock in a transaction that occurred on Wednesday, June 17th. The stock was sold at an average price of $77.52, for a total value of $2,789,944.80. Following the sale, the director owned 79,690 shares of the company’s stock, valued at approximately $6,177,568.80. This trade represents a 31.11% decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Gregory K. Peters sold 27,312 shares of the business’s stock in a transaction that occurred on Thursday, August 6th. The shares were sold at an average price of $73.54, for a total value of $2,008,524.48. Following the transaction, the chief executive officer owned 120,931 shares of the company’s stock, valued at $8,893,265.74. This represents a 18.42% decrease in their position. The SEC filing for this sale provides additional information. In the last three months, insiders sold 600,295 shares of company stock valued at $49,056,671. 1.24% of the stock is owned by insiders.

Analysts Set New Price Targets

NFLX has been the topic of a number of analyst reports. Deutsche Bank Aktiengesellschaft set a $110.00 price objective on shares of Netflix in a research note on Monday, July 20th. CLSA started coverage on shares of Netflix in a report on Monday, July 20th. They set an “outperform” rating for the company. Phillip Securities raised shares of Netflix from a “moderate buy” rating to a “strong-buy” rating in a research note on Sunday, July 19th. Barclays cut their price objective on shares of Netflix from $85.00 to $80.00 and set an “equal weight” rating on the stock in a report on Friday, July 17th. Finally, Stephens started coverage on shares of Netflix in a research report on Friday, July 17th. They issued an “overweight” rating for the company. Four research analysts have rated the stock with a Strong Buy rating, thirty-three have assigned a Buy rating, seventeen have assigned a Hold rating and one has assigned a Sell rating to the company. According to MarketBeat, Netflix presently has a consensus rating of “Moderate Buy” and a consensus price target of $103.48.

Netflix Trading Up 0.5%

Netflix stock opened at $80.01 on Tuesday. Netflix, Inc. has a 1 year low of $65.08 and a 1 year high of $126.71. The firm’s 50-day moving average is $74.35 and its 200-day moving average is $84.35. The company has a debt-to-equity ratio of 0.39, a quick ratio of 1.14 and a current ratio of 1.14. The company has a market cap of $333.16 billion, a P/E ratio of 25.18, a PEG ratio of 1.00 and a beta of 1.52.

Netflix (NASDAQ:NFLX) last announced its quarterly earnings data on Thursday, July 16th. The Internet television network reported $0.80 earnings per share for the quarter, beating analysts’ consensus estimates of $0.79 by $0.01. The business had revenue of $12.56 billion during the quarter, compared to the consensus estimate of $12.58 billion. Netflix had a net margin of 28.22% and a return on equity of 40.02%. The company’s revenue for the quarter was up 13.4% compared to the same quarter last year. During the same quarter in the prior year, the firm earned $0.72 EPS. On average, equities analysts expect that Netflix, Inc. will post 3.59 earnings per share for the current year.

Netflix News Summary

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Netflix is reportedly considering letting customers purchase or manage subscriptions to rival streaming services through its platform. The strategy could increase engagement, create potential transaction revenue, and strengthen Netflix’s position as a streaming hub. Netflix Stock Rises on Report It May Sell Subscriptions to Rival Streaming Services
• Positive Sentiment: Netflix generated approximately $2.8 billion in U.K. revenue during 2025, surpassing ITV for the first time. The milestone highlights the company’s strong international scale and monetization potential. Netflix Posts $2.8B Revenues in UK to Overtake ITV
• Positive Sentiment: Bill Ackman’s Pershing Square increased its Netflix position during the second quarter, reinforcing confidence among some institutional investors in the company’s long-term growth and monetization strategy. Bill Ackman Invests in Netflix
• Positive Sentiment: Investors continue to focus on Netflix’s lower-priced ad tier, sports initiatives, Latin American expansion, and possible app bundling as avenues to broaden engagement and revenue. Investors Assess Netflix’s Ad Tier, Sports Push, and Pershing Square Stake
• Neutral Sentiment: Options strategies that offer income for shareholders and commentary suggesting Netflix may be a buying opportunity reflect investor interest, but do not represent new company fundamentals. Get Paid 12% a Year to Hold NFLX Stock
• Negative Sentiment: Netflix parted ways with advertising-product executive Jon Whitticom in an ad-business leadership shake-up. The departure raises questions about execution as the company works to scale its advertising platform. Netflix Shakes Up Advertising Leadership
• Negative Sentiment: YouTube’s efforts to secure exclusive creator content could trigger a bidding war and increase Netflix’s programming costs, potentially pressuring margins. Commentary also raised concerns that Netflix’s strong growth phase could moderate. YouTube Could Spark a Creator Bidding War That Hurts Netflix Stock

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.