Comparing MINISO Group (NYSE:MNSO) & My Size (NASDAQ:MYSZ)

My Size (NASDAQ:MYSZ) and MINISO Group (NYSE:MNSO) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their analyst recommendations, earnings, risk, valuation, profitability, institutional ownership and dividends.

Institutional & Insider Ownership

27.7% of My Size shares are held by institutional investors. Comparatively, 17.2% of MINISO Group shares are held by institutional investors. 13.7% of My Size shares are held by company insiders. Comparatively, 73.5% of MINISO Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Analyst Ratings

This is a summary of recent recommendations and price targets for My Size and MINISO Group, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
My Size	1	0	0	0	1.00
MINISO Group	1	4	2	1	2.38

MINISO Group has a consensus price target of $15.27, indicating a potential upside of 59.78%. Given MINISO Group’s stronger consensus rating and higher possible upside, analysts plainly believe MINISO Group is more favorable than My Size.

Profitability

This table compares My Size and MINISO Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
My Size	-66.75%	-161.47%	-82.22%
MINISO Group	5.32%	19.41%	7.11%

Valuation & Earnings

This table compares My Size and MINISO Group”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
My Size	$9.36 million	0.18	-$5.85 million	($15.48)	-0.15
MINISO Group	$3.07 billion	0.97	$167.62 million	$0.58	16.48

MINISO Group has higher revenue and earnings than My Size. My Size is trading at a lower price-to-earnings ratio than MINISO Group, indicating that it is currently the more affordable of the two stocks.

Volatility and Risk

My Size has a beta of -0.09, suggesting that its stock price is 109% less volatile than the S&P 500. Comparatively, MINISO Group has a beta of 0.1, suggesting that its stock price is 90% less volatile than the S&P 500.

Summary

MINISO Group beats My Size on 14 of the 15 factors compared between the two stocks.

About My Size

My Size, Inc., an omnichannel e-commerce platform, provides AI-driven software as a service measurement solutions for fashion ecommerce companies in Israel, Spain, and internationally. It operates through Fashion and Equipment E-Commerce Platform, and SaaS Solutions segments. The company offers Size Form, which generates accurate measurements to find proper fitting clothes and accessories; First Look Smart Mirror, a solution for brick and mortar stores that allows customers to filter the whole physical store by their size and fit; Smart Catalogue, a solution that suggests the launch of new sizes, detects new product niches, and allows brands to adapt their assortment to their customer base; and True Feedback solution. It provides MySizeID; Naiz Fit, which offers SaaS technology solutions that solve size and fit issues, and AI solutions for smarter design; and Orgad, an online retailer. The company was formerly known as Knowledgetree Ventures, Inc. and changed its name to My Size, Inc. in January 2014. My Size, Inc. was incorporated in 1999 and is headquartered in Airport City, Israel.

About MINISO Group

MINISO Group Holding Limited, an investment holding company, engages in the retail and wholesale of lifestyle products and pop toy products in China, Asia, the United States, and Europe. The company offers products in various categories, including home decor products, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care products, snacks, fragrances and perfumes, and stationeries and gifts under the MINISO and WonderLife brand names; and blind boxes, toy bricks, model figures, model kits, collectible dolls, Ichiban Kuji, sculptures, and other popular toys under the TOP TOY brand. The company was founded in 2013 and is based in Guangzhou, China.