ODDITY Tech (NASDAQ:ODD) Shares Up 7.8% on Analyst Upgrade

Shares of ODDITY Tech Ltd. (NASDAQ:ODD) were up 7.8% on Friday after Morgan Stanley raised their price target on the stock from $10.00 to $16.50. Morgan Stanley currently has an equal weight rating on the stock. ODDITY Tech traded as high as $16.90 and last traded at $17.2610. Approximately 368,001 shares changed hands during mid-day trading, a decline of 78% from the average session volume of 1,678,580 shares. The stock had previously closed at $16.01.

ODD has been the topic of several other reports. Barclays dropped their price objective on ODDITY Tech from $13.00 to $8.00 and set an “underweight” rating on the stock in a report on Wednesday, June 3rd. Citigroup reiterated a “market perform” rating on shares of ODDITY Tech in a research note on Thursday. Jefferies Financial Group increased their target price on ODDITY Tech from $16.00 to $18.00 and gave the stock a “hold” rating in a report on Wednesday. Needham & Company LLC reiterated a “hold” rating on shares of ODDITY Tech in a research report on Tuesday. Finally, The Goldman Sachs Group cut shares of ODDITY Tech from a “hold” rating to a “sell” rating and dropped their target price for the stock from $16.00 to $8.00 in a report on Wednesday, June 3rd. Ten research analysts have rated the stock with a Hold rating and four have issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the stock presently has an average rating of “Reduce” and a consensus price target of $27.23.

Insider Buying and Selling

In other news, CFO Mann Drucker sold 109,602 shares of ODDITY Tech stock in a transaction that occurred on Tuesday, June 30th. The stock was sold at an average price of $15.09, for a total transaction of $1,653,894.18. Following the sale, the chief financial officer owned 77,709 shares of the company’s stock, valued at approximately $1,172,628.81. The trade was a 58.51% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last ninety days, insiders have sold 172,454 shares of company stock valued at $2,592,610.

Key ODDITY Tech News

Here are the key news stories impacting ODDITY Tech this week:

• Positive Sentiment: Better-than-feared quarterly results: ODDITY reported second-quarter revenue of approximately $180.5 million, ahead of the $178.2 million consensus estimate, while adjusted earnings of $0.20 per share exceeded expectations of $0.12. The results helped drive a sharp share-price recovery despite revenue declining 24.9% year over year and profit falling substantially from the prior-year period. ODDITY Tech Shares Rise on 2Q Beat, Rosier 3Q Outlook
• Positive Sentiment: Improving outlook: Management expects sequential revenue improvement in the third quarter and issued a stronger-than-expected full-year profit outlook. Investors appear focused on the possibility that the sales decline is slowing and that customer-acquisition costs may improve, supporting a potential turnaround. ODDITY shares surge on Q2 beat and raised FY26 guidance
• Positive Sentiment: Turnaround and balance-sheet potential: An investment analysis highlighted improving acquisition economics, growth at SpoiledChild, longer-term opportunities from METHODIQ and Labs, and discounted zero-coupon convertible debt that could provide ODDITY with financial flexibility. Oddity Tech: Turnaround Potential And Discounted Debt Value Lever
• Neutral Sentiment: Analysts raised targets but remain cautious: Jefferies and Truist raised their price targets to $18, while Morgan Stanley lifted its target to $16.50. However, all three maintained Hold or Equal Weight ratings, suggesting limited near-term upside at the recent price.
• Neutral Sentiment: Short-interest data provides little signal: Reported short interest was zero, with zero days to cover, but the figures appear incomplete or erroneous and are not a meaningful indicator of investor positioning.
• Negative Sentiment: Profitability and valuation risks remain: Second-quarter earnings declined sharply year over year, revenue was down nearly 25%, and Barclays assigned a Sell rating while Needham reaffirmed Hold. With a reported P/E ratio above 66, ODDITY remains vulnerable if the expected recovery is delayed. ODDITY Tech Receives a Sell from Barclays

Institutional Trading of ODDITY Tech

Hedge funds have recently added to or reduced their stakes in the business. Janus Henderson Group PLC increased its stake in ODDITY Tech by 115.0% during the 4th quarter. Janus Henderson Group PLC now owns 2,423,917 shares of the company’s stock valued at $97,379,000 after buying an additional 1,296,551 shares during the period. California State Teachers Retirement System lifted its stake in ODDITY Tech by 1,432.4% during the second quarter. California State Teachers Retirement System now owns 664,752 shares of the company’s stock valued at $10,058,000 after purchasing an additional 621,371 shares during the last quarter. Morgan Stanley lifted its stake in ODDITY Tech by 13.9% during the fourth quarter. Morgan Stanley now owns 4,305,565 shares of the company’s stock valued at $172,998,000 after purchasing an additional 525,481 shares during the last quarter. Wellington Management Group LLP bought a new stake in shares of ODDITY Tech during the 3rd quarter worth $27,838,000. Finally, Altshuler Shaham Ltd boosted its position in shares of ODDITY Tech by 364.7% in the 4th quarter. Altshuler Shaham Ltd now owns 500,714 shares of the company’s stock valued at $20,119,000 after purchasing an additional 392,967 shares during the period. Institutional investors own 35.88% of the company’s stock.

ODDITY Tech Stock Performance

The firm’s fifty day simple moving average is $14.93 and its 200 day simple moving average is $14.20. The company has a debt-to-equity ratio of 1.96, a current ratio of 4.06 and a quick ratio of 2.86. The company has a market capitalization of $993.89 million, a price-to-earnings ratio of 70.63 and a beta of 2.38.

ODDITY Tech (NASDAQ:ODD) last announced its quarterly earnings data on Wednesday, September 9th. The company reported $0.20 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.12 by $0.08. The firm had revenue of $180.52 million during the quarter, compared to the consensus estimate of $178.23 million. ODDITY Tech had a return on equity of 2.37% and a net margin of 2.23%.The business’s revenue for the quarter was down 24.9% on a year-over-year basis. During the same period in the prior year, the business earned $0.92 EPS. On average, sell-side analysts forecast that ODDITY Tech Ltd. will post -0.55 EPS for the current year.

ODDITY Tech Company Profile

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States and internationally. It serves consumers worldwide through its AI-driven online platform, which uses data science, machine learning, and computer vision capabilities to identify consumer needs, and develop solutions in the form of beauty and wellness products. The company sells beauty, hair, and skin products under the IL MAKIAGE and SpoiledChild brands.