Dollar General Corporation (NYSE:DG) Given Consensus Rating of “Hold” by Brokerages

Shares of Dollar General Corporation (NYSE:DG) have been assigned an average rating of “Hold” from the twenty-nine analysts that are presently covering the firm, Marketbeat Ratings reports. One investment analyst has rated the stock with a sell rating, eighteen have assigned a hold rating and ten have assigned a buy rating to the company. The average 12 month price target among brokerages that have covered the stock in the last year is $135.4615.

Several brokerages have recently commented on DG. Evercore reduced their target price on Dollar General from $145.00 to $140.00 in a report on Wednesday, June 3rd. Daiwa Securities Group dropped their price target on Dollar General from $136.00 to $111.00 and set a “neutral” rating for the company in a report on Thursday, June 4th. UBS Group reiterated a “buy” rating on shares of Dollar General in a research report on Wednesday, May 27th. Gordon Haskett lowered Dollar General from a “buy” rating to a “hold” rating and reduced their price objective for the stock from $140.00 to $110.00 in a research note on Friday, May 22nd. Finally, Piper Sandler increased their target price on Dollar General from $118.00 to $123.00 and gave the stock a “neutral” rating in a report on Friday, August 28th.

Key Stories Impacting Dollar General

Here are the key news stories impacting Dollar General this week:

• Positive Sentiment: Analysts raised multi-year EPS forecasts. Zacks Research increased its estimates across several periods, including FY2027 EPS to $7.70 from $7.30 and FY2028 EPS to $8.39 from $7.99. Estimates were also raised for multiple 2027–2029 quarters, suggesting stronger expected earnings growth and supporting the investment case. Dollar General analyst estimates
• Positive Sentiment: Demand for value retail remains broad. Dollar General’s CEO said even households earning about $100,000 are increasingly shopping like bargain hunters. The trend could support traffic and sales as consumers remain focused on lower prices, although it may also reflect broader economic caution. Dollar General CEO comments on bargain shoppers
• Neutral Sentiment: New seasonal merchandise could support holiday sales. Dollar General launched an exclusive Simply for You by Hallmark Holiday 2026 collection, adding differentiated seasonal products ahead of the key holiday shopping period. The sales impact is uncertain but could provide incremental traffic and discretionary revenue. Dollar General Hallmark holiday collection
• Neutral Sentiment: Valuation has attracted investor attention after a steep decline. Coverage highlighted the stock’s roughly 38% five-year slide and questioned whether its cash-generation potential is reflected in the current valuation. This creates possible upside if profit growth improves, but also underscores execution and retail-demand risks. Dollar General valuation analysis
• Neutral Sentiment: Dollar General made two appointments. The company announced two personnel appointments; the available report does not provide enough detail to determine their likely financial or strategic impact. Dollar General appointments

Dollar General Trading Up 1.5%

Shares of DG stock opened at $124.88 on Friday. Dollar General has a 12-month low of $95.11 and a 12-month high of $158.23. The company has a market capitalization of $27.55 billion, a P/E ratio of 16.24, a P/E/G ratio of 1.68 and a beta of 0.23. The firm has a 50-day moving average price of $124.58 and a 200 day moving average price of $120.62. The company has a quick ratio of 0.31, a current ratio of 1.21 and a debt-to-equity ratio of 0.49.

Dollar General (NYSE:DG) last issued its quarterly earnings data on Thursday, August 27th. The company reported $2.48 earnings per share for the quarter, topping the consensus estimate of $2.01 by $0.47. The firm had revenue of $11.29 billion for the quarter, compared to analysts’ expectations of $11.20 billion. Dollar General had a net margin of 3.90% and a return on equity of 18.93%. The company’s quarterly revenue was up 5.2% compared to the same quarter last year. During the same period in the prior year, the firm earned $1.86 earnings per share. Dollar General has set its FY 2026 guidance at 7.800-8.000 EPS. Research analysts forecast that Dollar General will post 7.68 earnings per share for the current fiscal year.

Dollar General Dividend Announcement

The business also recently declared a quarterly dividend, which will be paid on Tuesday, October 20th. Investors of record on Tuesday, October 6th will be given a dividend of $0.59 per share. The ex-dividend date is Tuesday, October 6th. This represents a $2.36 annualized dividend and a yield of 1.9%. Dollar General’s dividend payout ratio is 30.69%.

Institutional Investors Weigh In On Dollar General

Hedge funds and other institutional investors have recently added to or reduced their stakes in the stock. Optimize Financial Inc increased its stake in shares of Dollar General by 1.4% during the fourth quarter. Optimize Financial Inc now owns 5,550 shares of the company’s stock worth $737,000 after acquiring an additional 76 shares during the period. Annis Gardner Whiting Capital Advisors LLC lifted its position in Dollar General by 69.3% in the fourth quarter. Annis Gardner Whiting Capital Advisors LLC now owns 193 shares of the company’s stock valued at $26,000 after purchasing an additional 79 shares during the period. Hixon Zuercher LLC boosted its holdings in Dollar General by 0.6% in the 1st quarter. Hixon Zuercher LLC now owns 15,727 shares of the company’s stock valued at $1,867,000 after purchasing an additional 93 shares in the last quarter. Ballentine Partners LLC boosted its holdings in Dollar General by 2.3% in the 2nd quarter. Ballentine Partners LLC now owns 5,470 shares of the company’s stock valued at $630,000 after purchasing an additional 122 shares in the last quarter. Finally, Intrust Bank NA increased its position in Dollar General by 2.4% during the 4th quarter. Intrust Bank NA now owns 5,537 shares of the company’s stock worth $735,000 after purchasing an additional 128 shares during the period. Institutional investors and hedge funds own 91.77% of the company’s stock.

About Dollar General

Dollar General Corporation (NYSE: DG) is a discount retailer that operates stores offering everyday essentials at low prices. Its merchandise assortment includes consumable products such as food, snacks, cleaning supplies, paper products, and personal-care items, along with seasonal goods, basic home products, apparel, and select health and beauty products.

The company serves primarily rural and suburban communities, with stores located throughout the United States. Dollar General also operates related retail formats, including DG Market, DGX, and pOpshelf, which offer assortments tailored to different shopping needs and locations.