Wix.com (NASDAQ:WIX) Stock Price Down 5.1% – What’s Next?

Wix.com Ltd. (NASDAQ:WIX) fell 5.1% during mid-day trading on Tuesday . The company traded as low as $79.33 and last traded at $79.2760. 328,386 shares changed hands during mid-day trading, a decline of 84% from the average session volume of 2,113,093 shares. The stock had previously closed at $83.53.

Wix.com News Roundup

Here are the key news stories impacting Wix.com this week:

• Neutral Sentiment: The September 22, 2026 deadline is procedural: investors who purchased Wix securities between February 19, 2025, and May 12, 2026, may seek appointment as lead plaintiff. Faruqi & Faruqi class action deadline notice
• Negative Sentiment: Multiple firms, including Kaplan Fox, Block & Leviton, Glancy Prongay Wolke & Rotter, Rosen Law, and DJS Law Group, reminded shareholders about the lawsuit and encouraged investors with losses to contact them. The volume of notices is likely increasing investor concern about potential legal costs, reputational damage, and scrutiny of Wix’s disclosures. Kaplan Fox class action alert
• Negative Sentiment: The case has been filed on behalf of investors who allege securities-law violations during the stated class period. The announcements do not establish that Wix engaged in wrongdoing, and the litigation’s outcome and any financial liability remain uncertain; however, the legal overhang helps explain the pressure on WIX. DJS Law Group lawsuit notice

Analysts Set New Price Targets

Several equities research analysts have recently issued reports on WIX shares. Citigroup reaffirmed a “neutral” rating on shares of Wix.com in a report on Wednesday, August 12th. Morgan Stanley cut Wix.com from an “overweight” rating to an “equal weight” rating and decreased their price objective for the stock from $112.00 to $60.00 in a report on Tuesday, July 21st. Scotiabank reissued an “outperform” rating on shares of Wix.com in a report on Tuesday, June 9th. Weiss Ratings upgraded shares of Wix.com from a “sell (d)” rating to a “sell (d+)” rating in a research report on Friday, September 11th. Finally, Cantor Fitzgerald lifted their price objective on shares of Wix.com from $65.00 to $80.00 and gave the stock an “overweight” rating in a research note on Wednesday, August 5th. Eleven investment analysts have rated the stock with a Buy rating, ten have issued a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat, Wix.com currently has a consensus rating of “Hold” and a consensus target price of $90.57.

Wix.com Trading Down 4.1%

The firm has a market cap of $4.67 billion, a PE ratio of -22.58, a P/E/G ratio of 37.31 and a beta of 1.02. The business has a fifty day moving average price of $70.33 and a 200 day moving average price of $67.60.

Wix.com (NASDAQ:WIX) last released its quarterly earnings results on Tuesday, August 4th. The information services provider reported $1.39 EPS for the quarter, topping the consensus estimate of $1.13 by $0.26. Wix.com had a negative return on equity of 1.61% and a negative net margin of 8.19%.The company had revenue of $563.06 million for the quarter, compared to analyst estimates of $552.56 million. During the same quarter in the previous year, the company posted $2.28 earnings per share. The firm’s revenue was up 14.9% compared to the same quarter last year. On average, research analysts expect that Wix.com Ltd. will post 0.24 earnings per share for the current fiscal year.

Insider Transactions at Wix.com

In other Wix.com news, CEO Avishai Abrahami acquired 654 shares of the company’s stock in a transaction that occurred on Monday, August 31st. The shares were purchased at an average price of $59.89 per share, with a total value of $39,168.06. Following the completion of the acquisition, the chief executive officer directly owned 486,225 shares of the company’s stock, valued at approximately $29,120,015.25. The trade was a 0.13% increase in their position. The acquisition was disclosed in a filing with the SEC, which is available through this hyperlink. Also, CMO Omer Shai bought 490 shares of the stock in a transaction on Monday, August 31st. The shares were bought at an average price of $59.89 per share, for a total transaction of $29,346.10. Following the completion of the transaction, the chief marketing officer directly owned 515,879 shares of the company’s stock, valued at $30,895,993.31. This trade represents a 0.10% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. Over the last 90 days, insiders bought 2,622 shares of company stock valued at $157,032. 6.20% of the stock is owned by company insiders.

Institutional Trading of Wix.com

A number of hedge funds have recently added to or reduced their stakes in the business. Senvest Management LLC raised its position in shares of Wix.com by 24.8% in the 1st quarter. Senvest Management LLC now owns 3,754,680 shares of the information services provider’s stock worth $338,184,000 after buying an additional 746,200 shares during the period. Hsbc Holdings PLC increased its position in shares of Wix.com by 11,894.0% during the first quarter. Hsbc Holdings PLC now owns 3,529,474 shares of the information services provider’s stock worth $318,676,000 after acquiring an additional 3,500,047 shares during the last quarter. Arrowstreet Capital Limited Partnership boosted its stake in Wix.com by 57.5% during the 1st quarter. Arrowstreet Capital Limited Partnership now owns 1,585,962 shares of the information services provider’s stock valued at $142,848,000 after acquiring an additional 578,729 shares during the last quarter. Atreides Management LP acquired a new stake in shares of Wix.com during the 4th quarter valued at approximately $129,598,000. Finally, Clearbridge Investments LLC lifted its stake in Wix.com by 20.4% during the fourth quarter. Clearbridge Investments LLC now owns 1,079,489 shares of the information services provider’s stock worth $112,148,000 after purchasing an additional 183,100 shares during the last quarter. 81.52% of the stock is owned by institutional investors and hedge funds.

Wix.com Company Profile

Wix.com Ltd. is an Israeli software company that operates a cloud-based website development platform. Its services enable individuals, entrepreneurs, small businesses and organizations to create, manage and grow websites without requiring extensive coding expertise.

The company offers customizable website templates and visual design tools, along with domain registration, web hosting, content management, search engine optimization and online marketing capabilities. Wix also provides tools for e-commerce, online payments, bookings, events, restaurants and other business operations, as well as professional development products through Wix Studio and third-party applications available through its app marketplace.

Founded in 2006 by Avishai Abrahami, Nadav Abrahami and Giora Kaplan, Wix is headquartered in Tel Aviv, Israel, and serves customers internationally.