Zebra Technologies (NASDAQ:ZBRA) Share Price Breaks Above 200 Day Moving Average After Analyst Downgrade

Zebra Technologies Corporation (NASDAQ:ZBRA) crossed above its two hundred day moving average during trading on Monday after Truist Financial raised their price target on the stock from $355.00 to $378.00. The stock has a two hundred day moving average of $279.36 and traded as high as $379.35. Truist Financial currently has a hold rating on the stock. Zebra Technologies shares last traded at $375.66, with a volume of 348,269 shares traded.

ZBRA has been the subject of several other research reports. BNP Paribas Exane restated an “outperform” rating and issued a $455.00 target price (up from $370.00) on shares of Zebra Technologies in a report on Wednesday, August 5th. UBS Group reissued a “buy” rating on shares of Zebra Technologies in a research report on Wednesday, August 5th. Wall Street Zen raised shares of Zebra Technologies from a “hold” rating to a “buy” rating in a research note on Sunday, June 28th. TD Cowen raised their price target on Zebra Technologies from $400.00 to $450.00 and gave the stock a “buy” rating in a research note on Wednesday, August 5th. Finally, Barclays upped their price objective on Zebra Technologies from $346.00 to $410.00 and gave the company an “overweight” rating in a research report on Wednesday, August 5th. Nine equities research analysts have rated the stock with a Buy rating and four have given a Hold rating to the company. Based on data from MarketBeat, Zebra Technologies currently has a consensus rating of “Moderate Buy” and an average target price of $385.00.

Insider Activity at Zebra Technologies

In other Zebra Technologies news, Director Linda Connly sold 500 shares of the firm’s stock in a transaction on Monday, August 10th. The stock was sold at an average price of $377.68, for a total transaction of $188,840.00. Following the transaction, the director directly owned 3,708 shares in the company, valued at $1,400,437.44. This trade represents a 11.88% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through the SEC website. Also, insider Michael Cho sold 3,500 shares of Zebra Technologies stock in a transaction on Friday, August 7th. The shares were sold at an average price of $375.20, for a total value of $1,313,200.00. Following the sale, the insider directly owned 5,170 shares of the company’s stock, valued at approximately $1,939,784. This trade represents a 40.37% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders own 0.91% of the company’s stock.

Institutional Trading of Zebra Technologies

Several institutional investors and hedge funds have recently made changes to their positions in the company. Tidal Investments LLC increased its position in Zebra Technologies by 21.8% during the 2nd quarter. Tidal Investments LLC now owns 11,455 shares of the industrial products company’s stock valued at $3,016,000 after purchasing an additional 2,053 shares during the period. Integrated Wealth Concepts LLC bought a new position in shares of Zebra Technologies during the second quarter valued at approximately $115,000. NewEdge Advisors LLC increased its holdings in Zebra Technologies by 13.2% during the second quarter. NewEdge Advisors LLC now owns 2,173 shares of the industrial products company’s stock valued at $572,000 after buying an additional 254 shares during the period. Baird Financial Group Inc. raised its stake in Zebra Technologies by 6.8% in the second quarter. Baird Financial Group Inc. now owns 8,211 shares of the industrial products company’s stock worth $2,162,000 after buying an additional 525 shares in the last quarter. Finally, Empirical Finance LLC raised its stake in Zebra Technologies by 3.5% in the second quarter. Empirical Finance LLC now owns 1,770 shares of the industrial products company’s stock worth $466,000 after buying an additional 60 shares in the last quarter. 91.03% of the stock is currently owned by institutional investors.

Zebra Technologies Stock Performance

The business has a fifty day simple moving average of $357.18 and a two-hundred day simple moving average of $280.61. The company has a debt-to-equity ratio of 0.14, a current ratio of 0.52 and a quick ratio of 0.33. The company has a market cap of $18.39 billion, a PE ratio of 35.32 and a beta of 1.58.

Zebra Technologies (NASDAQ:ZBRA) last announced its quarterly earnings results on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $4.36 by $1.99. Zebra Technologies had a return on equity of 22.29% and a net margin of 9.22%.The business had revenue of $1.56 billion for the quarter, compared to the consensus estimate of $1.50 billion. During the same period last year, the business posted $3.61 EPS. The business’s revenue was up 20.4% compared to the same quarter last year. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. Research analysts anticipate that Zebra Technologies Corporation will post 17.22 earnings per share for the current year.

Zebra Technologies Company Profile

Zebra Technologies Corporation (NASDAQ: ZBRA) provides enterprise asset intelligence and automation solutions that help organizations identify, track, and manage physical assets, inventory, and business processes. Its offerings are designed to improve visibility, productivity, accuracy, and operational efficiency across workplaces and supply chains.

The company’s portfolio includes barcode and RFID printers, labels, supplies, scanners, mobile computers, RFID readers, machine-vision systems, workflow software, and related services.