Weekly Investment Analysts’ Ratings Changes for Spotify Technology (SPOT)

Several brokerages have updated their recommendations and price targets on shares of Spotify Technology (NYSE: SPOT) in the last few weeks:

• 10/12/2026 – Spotify Technology had its price target lowered by Cantor Fitzgerald from $530.00 to $490.00. They now have a “neutral” rating on the stock.
• 10/8/2026 – Spotify Technology is now covered by Piper Sandler. They set a “neutral” rating and a $540.00 price target on the stock.
• 10/5/2026 – Spotify Technology had its price target lowered by UBS Group AG from $690.00 to $675.00. They now have a “buy” rating on the stock.
• 10/1/2026 – Spotify Technology had its price target lowered by KeyCorp from $680.00 to $660.00. They now have an “overweight” rating on the stock.
• 8/26/2026 – Spotify Technology was upgraded by Weiss Ratings from “hold (c)” to “hold (c+)”.
• 8/13/2026 – Spotify Technology had its “buy” rating reaffirmed by Argus. They now have a $600.00 price target on the stock.

Insider Activity

In other news, CEO Gustav Söderström sold 20,913 shares of the company’s stock in a transaction dated Monday, September 14th. The shares were sold at an average price of $544.19, for a total value of $11,380,645.47. Following the sale, the chief executive officer owned 20,025 shares in the company, valued at approximately $10,897,404.75. This represents a 51.08% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CEO Alex Norström sold 5,436 shares of the stock in a transaction dated Monday, August 3rd. The stock was sold at an average price of $502.10, for a total transaction of $2,729,415.60. Following the transaction, the chief executive officer directly owned 66,773 shares in the company, valued at $33,526,723.30. The trade was a 7.53% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold a total of 47,182 shares of company stock valued at $24,677,392 in the last three months. Insiders own 0.40% of the company’s stock.

Spotify Technology SA is a global audio streaming company that operates the Spotify platform. The service provides users with access to a broad catalog of music, podcasts and audiobooks, along with personalized recommendations, playlists and other discovery features.

Spotify offers a subscription-based Premium service with enhanced listening features, as well as an ad-supported service available at no direct cost to users. The company generates revenue primarily through Premium subscriptions and advertising, including audio, video and display advertising delivered across its platform.

Founded in 2006 by Daniel Ek and Martin Lorentzon, Spotify is headquartered in Stockholm, Sweden, and serves listeners, creators, advertisers and other partners across markets worldwide.