SoFi Technologies (NASDAQ:SOFI) Shares Down 3.6% – Should You Sell?

SoFi Technologies, Inc. (NASDAQ:SOFI)’s share price fell 3.6% during mid-day trading on Friday. The stock traded as low as $14.33 and last traded at $14.55. 57,681,524 shares traded hands during trading, a decline of 10% from the average daily volume of 64,079,254 shares. The stock had previously closed at $15.09.

Key SoFi Technologies News

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi has delivered record loan originations, deposits, and member growth. One analyst believes the stock could potentially double in 2027 if the company converts that operating momentum into sustained earnings growth. SoFi Technologies Imploded in 2026
• Positive Sentiment: SoFi’s banking charter and strong deposit base provide balance-sheet flexibility and support lending activity. Lending remains the company’s largest adjusted gross-profit contributor, accounting for about 57%. SoFi: The Market Will Wake Up From Its Hangover Eventually
• Positive Sentiment: Options activity showed elevated investor interest, with roughly 451,000 call contracts purchased—about 26% above average—indicating that some traders are positioning for a rebound.
• Neutral Sentiment: The stock’s roughly 46% annual decline has created a potential valuation opportunity, but investors are waiting for third-quarter results and clearer evidence that growth and profitability can withstand the rate environment. SoFi Stock Is Down 46% Over the Past Year
• Negative Sentiment: Higher interest rates are increasing funding costs and making loans less attractive, testing the investment case for SoFi and potentially weighing on lending demand and margins. Rising Rate Pressure Tests the Case For SoFi Stock
• Negative Sentiment: Analysts expect revenue growth to moderate to just above 20% by fiscal 2028, raising concerns that SoFi’s premium growth narrative is fading.
• Negative Sentiment: Wall Street brokerages have generally rated the stock “Hold,” limiting near-term support from analyst upgrades. SoFi Stock Rated Hold
• Negative Sentiment: Technical analysts warn that recent rebounds could represent a “dead cat bounce,” suggesting continued downside risk until the stock establishes a durable uptrend. SOFI Rally Could Be a Dead Cat Bounce

Analyst Ratings Changes

Several analysts have recently commented on the company. Weiss Ratings cut SoFi Technologies from a “hold (c)” rating to a “hold (c-)” rating in a report on Tuesday, October 6th. Benchmark raised SoFi Technologies to a “strong-buy” rating in a report on Monday. Needham & Company LLC cut their price objective on shares of SoFi Technologies from $25.00 to $24.00 and set a “buy” rating for the company in a research report on Thursday, July 30th. Scotiabank assumed coverage on shares of SoFi Technologies in a report on Wednesday, September 2nd. They set a “sector outperform” rating and a $25.00 price objective on the stock. Finally, Piper Sandler assumed coverage on SoFi Technologies in a research note on Monday, August 17th. They set an “overweight” rating and a $22.00 price target for the company. Two research analysts have rated the stock with a Strong Buy rating, nine have given a Buy rating, eleven have given a Hold rating and three have assigned a Sell rating to the stock. Based on data from MarketBeat, SoFi Technologies has an average rating of “Hold” and a consensus price target of $22.20.

SoFi Technologies Stock Performance

The company has a debt-to-equity ratio of 0.30, a quick ratio of 0.10 and a current ratio of 0.74. The stock has a market cap of $18.79 billion, a price-to-earnings ratio of 30.31, a PEG ratio of 0.83 and a beta of 2.33. The company’s 50 day simple moving average is $17.17 and its 200 day simple moving average is $17.12.

SoFi Technologies (NASDAQ:SOFI) last released its quarterly earnings results on Wednesday, July 29th. The company reported $0.12 earnings per share for the quarter, beating analysts’ consensus estimates of $0.11 by $0.01. The business had revenue of $1.21 billion during the quarter, compared to analyst estimates of $1.11 billion. SoFi Technologies had a return on equity of 6.22% and a net margin of 14.78%. SoFi Technologies’s revenue for the quarter was up 42.5% on a year-over-year basis. During the same quarter last year, the company posted $0.08 EPS. SoFi Technologies has set its FY 2026 guidance at 0.600-0.600 EPS. On average, equities research analysts anticipate that SoFi Technologies, Inc. will post 0.60 earnings per share for the current year.

Insider Buying and Selling at SoFi Technologies

In other SoFi Technologies news, EVP Kelli Keough sold 11,286 shares of SoFi Technologies stock in a transaction on Thursday, August 20th. The stock was sold at an average price of $18.00, for a total value of $203,148.00. Following the completion of the transaction, the executive vice president owned 356,442 shares in the company, valued at approximately $6,415,956. The trade was a 3.07% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CTO Jeremy Rishel sold 18,624 shares of the stock in a transaction on Monday, September 21st. The shares were sold at an average price of $17.50, for a total value of $325,920.00. Following the completion of the transaction, the chief technology officer owned 912,650 shares in the company, valued at $15,971,375. The trade was a 2.00% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 51,067 shares of company stock valued at $890,716 over the last quarter. Corporate insiders own 2.50% of the company’s stock.

Institutional Trading of SoFi Technologies

Several institutional investors and hedge funds have recently bought and sold shares of the business. BlackRock Inc. bought a new stake in shares of SoFi Technologies during the second quarter worth approximately $1,298,925,000. Bank of America Corp DE bought a new stake in shares of SoFi Technologies during the 2nd quarter worth $163,808,000. Dimensional Fund Advisors LP grew its holdings in shares of SoFi Technologies by 4.1% during the 1st quarter. Dimensional Fund Advisors LP now owns 9,106,532 shares of the company’s stock valued at $144,539,000 after purchasing an additional 359,785 shares during the last quarter. Mitsubishi UFJ Asset Management Co. Ltd. bought a new position in SoFi Technologies in the 2nd quarter valued at approximately $93,937,000. Finally, Sumitomo Mitsui Trust Group Inc. boosted its position in SoFi Technologies by 2.8% in the first quarter. Sumitomo Mitsui Trust Group Inc. now owns 5,689,426 shares of the company’s stock valued at $90,348,000 after buying an additional 156,218 shares in the last quarter. Institutional investors own 38.43% of the company’s stock.

About SoFi Technologies

SoFi Technologies, Inc is a financial technology company that provides digital financial services through its SoFi platform. Founded in 2011 as a student-loan refinancing business, the company has expanded into a broader digital banking and personal-finance provider serving consumers primarily in the United States.

SoFi offers products including personal loans, student-loan refinancing, home loans, checking and savings accounts, credit cards, investment accounts, and financial-planning tools.