Critical Analysis: Sportradar Group (NASDAQ:SRAD) and Century Casinos (NASDAQ:CNTY)

Century Casinos (NASDAQ:CNTY) and Sportradar Group (NASDAQ:SRAD) are both consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, dividends, profitability, earnings, institutional ownership, risk and analyst recommendations.

Profitability

This table compares Century Casinos and Sportradar Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Century Casinos	-9.62%	-3,789.52%	-4.93%
Sportradar Group	1.23%	1.89%	0.65%

Analyst Ratings

This is a summary of current ratings and target prices for Century Casinos and Sportradar Group, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Century Casinos	1	0	1	0	2.00
Sportradar Group	0	9	9	2	2.65

Century Casinos presently has a consensus price target of $3.00, indicating a potential upside of 281.19%. Sportradar Group has a consensus price target of $18.47, indicating a potential upside of 53.52%. Given Century Casinos’ higher probable upside, research analysts plainly believe Century Casinos is more favorable than Sportradar Group.

Institutional & Insider Ownership

66.4% of Century Casinos shares are owned by institutional investors. 15.0% of Century Casinos shares are owned by insiders. Comparatively, 85.0% of Sportradar Group shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Valuation & Earnings

This table compares Century Casinos and Sportradar Group”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Century Casinos	$572.97 million	0.04	-$61.42 million	($1.93)	-0.41
Sportradar Group	$1.39 billion	2.60	$113.50 million	$0.06	200.50

Sportradar Group has higher revenue and earnings than Century Casinos. Century Casinos is trading at a lower price-to-earnings ratio than Sportradar Group, indicating that it is currently the more affordable of the two stocks.

Risk & Volatility

Century Casinos has a beta of 1.74, indicating that its stock price is 74% more volatile than the S&P 500. Comparatively, Sportradar Group has a beta of 1.59, indicating that its stock price is 59% more volatile than the S&P 500.

Summary

Sportradar Group beats Century Casinos on 12 of the 15 factors compared between the two stocks.

About Century Casinos

Century Casinos, Inc. operates as a casino entertainment company in the United States, Canada, and Poland. It develops and operates gaming establishments, as well as related lodging, restaurant, and horse racing including, off-track betting; and entertainment facilities. The company was founded in 1992 and is based in Colorado Springs, Colorado.

About Sportradar Group

Sportradar Group AG, together with its subsidiaries, provides sports data services for the sports betting and media industries in the United Kingdom, the United States, Malta, Switzerland, and internationally. Its sports data services to the bookmaking under the Betradar brand name, and to the international media industry under the Sportradar Media Services brand name. The company offers mission-critical software, data, and content to sports leagues and federations, betting operators, and media companies. It also provides sports entertainment, gaming, and sports solutions, as well as live streaming solution for online, mobile, and retail sports betting. In addition, its software solutions address the entire sports betting value chain from traffic generation and advertising technology to the collection, processing, and extrapolation of data and odds, as well as to visualization solutions, risk management, and platform services. Sportradar Group AG was founded in 2001 and is headquartered in Sankt Gallen, Switzerland.