29,389 Sony Corporation $SONY Shares Sold by Crossmark Global Holdings Inc.

Crossmark Global Holdings Inc. decreased its holdings in Sony Corporation (NYSE:SONY) by 6.1% during the 3rd quarter, Holdings Channel.com reports. The institutional investor owned 455,476 shares of the company’s stock after selling 29,389 shares during the quarter. Crossmark Global Holdings Inc.’s holdings in Sony were worth $10,717,000 as of its most recent filing with the Securities & Exchange Commission.

Other hedge funds also recently made changes to their positions in the company. Retirement Wealth Solutions LLC boosted its stake in shares of Sony by 173.0% during the 3rd quarter. Retirement Wealth Solutions LLC now owns 1,316 shares of the company’s stock worth $31,000 after acquiring an additional 834 shares during the period. Whipplewood Advisors LLC acquired a new position in shares of Sony during the 1st quarter worth approximately $32,000. SHP Wealth Management acquired a new position in shares of Sony during the 4th quarter worth approximately $33,000. Evelyn Partners Asset Management Ltd acquired a new position in shares of Sony during the 1st quarter worth approximately $33,000. Finally, Annis Gardner Whiting Capital Advisors LLC raised its stake in Sony by 56.5% in the 1st quarter. Annis Gardner Whiting Capital Advisors LLC now owns 1,736 shares of the company’s stock valued at $36,000 after acquiring an additional 627 shares during the period. 14.05% of the stock is owned by institutional investors and hedge funds.

Sony News Roundup

Here are the key news stories impacting Sony this week:

• Positive Sentiment: Analysts remain broadly bullish on Sony, supporting the investment case around its diversified gaming, entertainment, music and electronics businesses. Wall Street analysts look bullish on Sony
• Positive Sentiment: Sony’s PlayStation ecosystem continues to benefit from strong market positioning as Xbox hardware sales reportedly fell to a new low in September. This reinforces the potential for PS5 software, subscriptions and accessories to drive recurring revenue, particularly ahead of major releases such as GTA 6. Xbox hardware sales decline amid Sony market dominance
• Positive Sentiment: New PlayStation Pulse and Pulse Edge wireless headsets are scheduled to launch in November at accessible price points, providing a modest boost to the gaming-accessories pipeline. Sony also rolled out Android 17 to an older Xperia flagship, extending device support and product engagement. PlayStation Pulse headset announcement
• Neutral Sentiment: Reports that Sony may have acquired the Kena intellectual property could strengthen its first-party gaming portfolio, but the deal remains unconfirmed and its financial impact is unclear. Sony may have acquired the Kena IP
• Negative Sentiment: Sony is reportedly discontinuing its last standalone 4K Blu-ray player in Japan. The move highlights the continuing shift away from physical media and could pressure its consumer-electronics and home-entertainment hardware businesses, although the segment is relatively small. Sony discontinues its last standalone Blu-ray player
• Negative Sentiment: Sony has reportedly removed a 5G workaround for Xperia phones in unsupported markets, potentially reducing the appeal of its smartphones outside core regions. A producer has also sued Sony for $1.25 million over alleged unpaid music royalties, creating a small but unfavorable legal overhang. Sony ends Xperia 5G workaround

Insider Buying and Selling at Sony

In related news, insider Kenji Tanaka sold 20,000 shares of the firm’s stock in a transaction dated Monday, August 17th. The shares were sold at an average price of $23.83, for a total transaction of $476,600.00. Following the transaction, the insider directly owned 43,899 shares of the company’s stock, valued at approximately $1,046,113.17. This trade represents a 31.30% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, insider Ravi Ahuja sold 15,580 shares of Sony stock in a transaction dated Tuesday, August 4th. The stock was sold at an average price of $22.71, for a total transaction of $353,821.80. Following the completion of the sale, the insider owned 22,096 shares of the company’s stock, valued at $501,800.16. This trade represents a 41.35% decrease in their position. The SEC filing for this sale provides additional information. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last three months, insiders sold 598,227 shares of company stock worth $13,488,286. Insiders own 7.00% of the company’s stock.

Wall Street Analyst Weigh In

A number of research firms recently weighed in on SONY. UBS Group dropped their price target on Sony from $560.00 to $525.00 and set a “neutral” rating on the stock in a research note on Thursday, August 6th. Benchmark reaffirmed a “buy” rating on shares of Sony in a research report on Monday, August 3rd. Wall Street Zen downgraded shares of Sony from a “buy” rating to a “hold” rating in a report on Sunday, August 9th. Zacks Research downgraded shares of Sony from a “strong-buy” rating to a “hold” rating in a report on Wednesday, September 30th. Finally, BNP Paribas Exane increased their price objective on shares of Sony from $660.00 to $700.00 and gave the company an “outperform” rating in a research report on Thursday, August 6th. Twelve equities research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and an average price target of $373.00.

Sony Stock Performance

Shares of NYSE SONY opened at $26.20 on Friday. The company has a debt-to-equity ratio of 0.11, a current ratio of 1.25 and a quick ratio of 0.97. The stock’s fifty day moving average price is $24.06 and its two-hundred day moving average price is $22.33. Sony Corporation has a one year low of $19.32 and a one year high of $30.34. The firm has a market cap of $154.76 billion, a price-to-earnings ratio of 19.76, a P/E/G ratio of 1.63 and a beta of 0.99.

Sony (NYSE:SONY) last posted its quarterly earnings data on Saturday, August 1st. The company reported $0.36 earnings per share for the quarter, topping the consensus estimate of $0.28 by $0.08. Sony had a positive return on equity of 13.06% and a negative net margin of 2.00%. The firm had revenue of $17.45 billion for the quarter, compared to analysts’ expectations of $17.17 billion. During the same quarter last year, the business earned $42.84 EPS. The company’s quarterly revenue was up 8.2% compared to the same quarter last year. On average, equities analysts forecast that Sony Corporation will post 1.45 EPS for the current year.

Sony Company Profile

Sony Group Corporation is a Japan-based global entertainment and technology company whose businesses span games, music, motion pictures, electronics, imaging and financial services. The company develops and markets consumer and professional products, digital content, software and services through a portfolio of internationally recognized brands.

Sony’s Game & Network Services business operates the PlayStation platform, including hardware, software, online services and related content.