Stock Traders Buy Large Volume of ServiceNow Put Options (NYSE:NOW)

ServiceNow, Inc. (NYSE:NOW) saw some unusual options trading on Friday. Investors bought 127,278 put options on the company. This represents an increase of approximately 602% compared to the average daily volume of 18,141 put options.

Insiders Place Their Bets

In other ServiceNow news, CFO Gina Mastantuono sold 2,075 shares of the stock in a transaction that occurred on Friday, December 5th. The shares were sold at an average price of $170.00, for a total transaction of $352,750.00. Following the completion of the sale, the chief financial officer directly owned 61,140 shares of the company’s stock, valued at $10,393,800. This trade represents a 3.28% decrease in their position. The sale was disclosed in a filing with the SEC, which is available through the SEC website. Also, Director Lawrence Jackson sold 1,325 shares of the company’s stock in a transaction on Friday, November 28th. The shares were sold at an average price of $162.04, for a total transaction of $214,708.30. Following the sale, the director directly owned 1,615 shares in the company, valued at approximately $261,701.06. The trade was a 45.07% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold a total of 15,310 shares of company stock valued at $2,533,585 over the last quarter. 0.34% of the stock is owned by company insiders.

Institutional Investors Weigh In On ServiceNow

A number of large investors have recently added to or reduced their stakes in the stock. Klingman & Associates LLC increased its position in shares of ServiceNow by 22.2% in the second quarter. Klingman & Associates LLC now owns 533 shares of the information technology services provider’s stock valued at $548,000 after acquiring an additional 97 shares during the last quarter. Ethic Inc. grew its stake in ServiceNow by 1.6% in the second quarter. Ethic Inc. now owns 25,496 shares of the information technology services provider’s stock valued at $26,067,000 after purchasing an additional 397 shares in the last quarter. Howard Capital Management Inc. increased its position in shares of ServiceNow by 32.0% during the 2nd quarter. Howard Capital Management Inc. now owns 1,465 shares of the information technology services provider’s stock worth $1,506,000 after purchasing an additional 355 shares during the last quarter. Chicago Capital LLC raised its stake in shares of ServiceNow by 1.0% during the 2nd quarter. Chicago Capital LLC now owns 78,951 shares of the information technology services provider’s stock worth $81,168,000 after purchasing an additional 744 shares in the last quarter. Finally, ASR Vermogensbeheer N.V. boosted its holdings in shares of ServiceNow by 128.8% in the 2nd quarter. ASR Vermogensbeheer N.V. now owns 55,394 shares of the information technology services provider’s stock valued at $56,944,000 after buying an additional 31,181 shares during the last quarter. Institutional investors own 87.18% of the company’s stock.

Analyst Ratings Changes

Several equities analysts recently weighed in on the stock. Cantor Fitzgerald reiterated an “overweight” rating and issued a $240.00 price target on shares of ServiceNow in a report on Monday, October 27th. Guggenheim raised ServiceNow from a “sell” rating to a “neutral” rating in a report on Tuesday, December 16th. Weiss Ratings restated a “hold (c)” rating on shares of ServiceNow in a report on Wednesday, October 8th. TD Cowen cut their target price on shares of ServiceNow from $250.00 to $230.00 and set a “buy” rating on the stock in a research note on Friday, December 26th. Finally, Royal Bank Of Canada restated an “outperform” rating and set a $240.00 target price on shares of ServiceNow in a research report on Thursday, October 30th. Two research analysts have rated the stock with a Strong Buy rating, thirty-two have issued a Buy rating, six have assigned a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and a consensus price target of $223.53.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow is set to buy Armis for $7.75 billion to expand its AI-driven security and device‑visibility capabilities — a strategic move to broaden enterprise security offerings and cross‑sell into large customers. NOW Expands Portfolio on Acquisitions: What’s Ahead for the Stock?
• Positive Sentiment: Independent coverage highlights the Armis deal and positions it as an important strategic acquisition that strengthens ServiceNow’s security stack and AI roadmap. ServiceNow (NOW)’s Armis. Acquisition is Important, Says Jim Cramer
• Positive Sentiment: Guggenheim raised its rating on ServiceNow from Sell to Neutral after the stock’s pullback, saying recent weakness brought valuation closer to fair value — a vote that may limit further downside if execution stays intact. Guggenheim Raises ServiceNow (NOW) Rating to Neutral After Stock Slide
• Neutral Sentiment: Partner ecosystem update — RChilli integrated with ServiceNow’s Partner Portal to add AI-driven recruitment capabilities; incremental commercial benefit but limited near-term revenue impact. RChilli Integrates with ServiceNow to Power AI-Driven Recruitment on the Partner Portal
• Negative Sentiment: Unusually large options activity: traders bought ~127,278 put contracts (a ~602% jump vs. typical put volume), signaling elevated short-term bearish bets or hedging that could pressure the stock. ServiceNow Sees Unusually High Options Volume (NYSE:NOW)

ServiceNow Trading Down 3.7%

Shares of NYSE:NOW opened at $147.46 on Friday. ServiceNow has a twelve month low of $135.73 and a twelve month high of $239.62. The company has a current ratio of 1.06, a quick ratio of 1.06 and a debt-to-equity ratio of 0.13. The firm has a market cap of $153.12 billion, a P/E ratio of 89.15, a P/E/G ratio of 2.63 and a beta of 0.98. The company has a 50 day moving average of $165.87 and a 200-day moving average of $180.10.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.