SeaBridge Investment Advisors LLC Increases Stake in Amazon.com, Inc. $AMZN

SeaBridge Investment Advisors LLC boosted its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 7.2% during the 3rd quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The fund owned 38,214 shares of the e-commerce giant’s stock after purchasing an additional 2,576 shares during the period. Amazon.com makes up about 1.4% of SeaBridge Investment Advisors LLC’s portfolio, making the stock its 19th biggest position. SeaBridge Investment Advisors LLC’s holdings in Amazon.com were worth $8,391,000 as of its most recent filing with the Securities and Exchange Commission.

A number of other hedge funds have also bought and sold shares of AMZN. Carderock Capital Management Inc. purchased a new position in Amazon.com in the 2nd quarter worth $27,000. Maryland Capital Advisors Inc. increased its holdings in shares of Amazon.com by 81.9% in the second quarter. Maryland Capital Advisors Inc. now owns 211 shares of the e-commerce giant’s stock valued at $46,000 after purchasing an additional 95 shares during the period. Ryan Investment Management Inc. purchased a new position in shares of Amazon.com in the second quarter worth about $48,000. Cooksen Wealth LLC lifted its holdings in shares of Amazon.com by 23.5% during the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after purchasing an additional 47 shares during the period. Finally, PayPay Securities Corp boosted its position in Amazon.com by 62.3% in the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after buying an additional 96 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Insider Buying and Selling

In related news, CEO Douglas J. Herrington sold 2,500 shares of Amazon.com stock in a transaction on Monday, December 1st. The shares were sold at an average price of $233.22, for a total value of $583,050.00. Following the sale, the chief executive officer owned 505,934 shares of the company’s stock, valued at approximately $117,993,927.48. This trade represents a 0.49% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CEO Matthew S. Garman sold 17,768 shares of the company’s stock in a transaction on Friday, November 21st. The stock was sold at an average price of $216.90, for a total transaction of $3,853,879.20. Following the transaction, the chief executive officer owned 6,273 shares of the company’s stock, valued at $1,360,613.70. This represents a 73.91% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders sold 79,734 shares of company stock valued at $18,534,017 in the last 90 days. Corporate insiders own 10.80% of the company’s stock.

Amazon.com Stock Down 3.4%

AMZN opened at $231.00 on Wednesday. The company has a fifty day moving average of $231.91 and a two-hundred day moving average of $228.84. The stock has a market capitalization of $2.47 trillion, a price-to-earnings ratio of 32.63, a PEG ratio of 1.50 and a beta of 1.37. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01.

Amazon.com (NASDAQ:AMZN) last posted its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 EPS for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.The firm had revenue of $180.17 billion for the quarter, compared to analysts’ expectations of $177.53 billion. During the same period last year, the firm earned $1.43 EPS. The company’s quarterly revenue was up 13.4% on a year-over-year basis. On average, research analysts expect that Amazon.com, Inc. will post 6.31 earnings per share for the current year.

Key Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analyst upgrades and higher price targets — several firms have raised targets or reiterated bullish ratings (Scotiabank bumped its PT to $300; other shops keep AMZN as a top pick), offering a multi‑month upside case if AWS/AI momentum continues. Scotiabank adjusts PT on Amazon to $300
• Positive Sentiment: AI / AWS bullish narrative — analysts (e.g., Bernstein) and social chatter highlight AWS revenue acceleration and AI workloads as high‑margin growth drivers that could re‑rate the stock over 2026. Amazon seen as strong AI bull case (Bernstein)
• Positive Sentiment: Options/pricing signals show potential contrarian upside — high near‑term put yields suggest hedging demand and a possible oversold setup ahead of earnings, which some traders read as an opportunity for a post‑earnings rally. Is Amazon Too Cheap Ahead of Earnings? (Barchart)
• Positive Sentiment: Product and commerce expansion — operational moves like Dash Cart payment upgrades and UK quick‑commerce pilots support longer‑term retail convenience gains that could improve margins/retention over time. Amazon adds more payment options to Dash Cart
• Neutral Sentiment: Near‑term trading strategies vary — some investors are buying ahead of earnings for a “catch‑up” trade while others prefer to wait for the report to avoid a sell‑the‑news move; the upcoming Q4 print is the main catalyst. 2 Ways to Trade Amazon Ahead of Earnings (MarketBeat)
• Negative Sentiment: Tariff‑driven price pressure — CEO Andy Jassy said tariffs are starting to “creep” into consumer prices as pre‑bought inventory runs down, a development that can hurt demand and squeeze third‑party seller dynamics on the platform. Tariffs starting to bump up product prices (Reuters)
• Negative Sentiment: Macro / market headwinds — a tech‑led selloff tied to geopolitical rhetoric weighed on the Magnificent Seven broadly, making AMZN more sensitive to headline risk today. Tech stocks lead selloff amid rhetoric (Investopedia)
• Negative Sentiment: Insider selling — publicly reported insider sales have been heavy recently (multiple executives selling), which can be perceived negatively by some investors even if sales are for diversification or tax reasons. QuiverQuant: Insider activity and AMZN analysis

Analysts Set New Price Targets

Several equities analysts recently weighed in on the stock. TD Cowen increased their price target on shares of Amazon.com from $300.00 to $315.00 and gave the stock a “buy” rating in a report on Tuesday, January 13th. Maxim Group upped their price objective on shares of Amazon.com from $272.00 to $280.00 and gave the company a “buy” rating in a report on Friday, October 31st. Cowen reissued a “buy” rating on shares of Amazon.com in a report on Tuesday, January 13th. Arete Research boosted their target price on shares of Amazon.com from $248.00 to $253.00 and gave the company a “buy” rating in a research report on Monday, October 27th. Finally, BNP Paribas Exane assumed coverage on shares of Amazon.com in a report on Monday, November 24th. They issued an “outperform” rating on the stock. One analyst has rated the stock with a Strong Buy rating, fifty-six have issued a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $296.41.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.