TD Waterhouse Canada Inc. Boosts Stake in Booking Holdings Inc. $BKNG

TD Waterhouse Canada Inc. lifted its stake in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 30.8% in the 3rd quarter, according to its most recent disclosure with the Securities and Exchange Commission. The firm owned 5,469 shares of the business services provider’s stock after buying an additional 1,287 shares during the period. TD Waterhouse Canada Inc.’s holdings in Booking were worth $29,273,000 at the end of the most recent quarter.

A number of other hedge funds and other institutional investors also recently added to or reduced their stakes in the company. Norges Bank purchased a new position in Booking during the 2nd quarter worth approximately $2,210,917,000. Laurel Wealth Advisors LLC increased its stake in shares of Booking by 578,824.0% in the second quarter. Laurel Wealth Advisors LLC now owns 289,462 shares of the business services provider’s stock worth $1,675,765,000 after acquiring an additional 289,412 shares during the period. Vestor Capital LLC raised its holdings in shares of Booking by 658,925.0% during the second quarter. Vestor Capital LLC now owns 105,444 shares of the business services provider’s stock worth $610,441,000 after purchasing an additional 105,428 shares during the last quarter. Symphony Financial Ltd. Co. purchased a new position in shares of Booking during the second quarter worth $536,675,000. Finally, Rakuten Investment Management Inc. purchased a new stake in Booking in the third quarter valued at $468,252,000. Hedge funds and other institutional investors own 92.42% of the company’s stock.

Insider Activity at Booking

In related news, CEO Glenn D. Fogel sold 953 shares of the stock in a transaction on Thursday, January 15th. The shares were sold at an average price of $5,181.34, for a total transaction of $4,937,817.02. Following the completion of the sale, the chief executive officer owned 19,615 shares in the company, valued at $101,631,984.10. This represents a 4.63% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, Director Vanessa Ames Wittman sold 15 shares of the stock in a transaction that occurred on Monday, December 15th. The stock was sold at an average price of $5,362.00, for a total value of $80,430.00. Following the sale, the director directly owned 702 shares of the company’s stock, valued at $3,764,124. The trade was a 2.09% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last three months, insiders have sold 3,324 shares of company stock valued at $17,190,323. Company insiders own 0.16% of the company’s stock.

Booking Stock Performance

NASDAQ:BKNG opened at $5,085.22 on Thursday. The stock has a 50 day moving average price of $5,212.37 and a 200 day moving average price of $5,325.01. The stock has a market cap of $163.90 billion, a PE ratio of 33.05, a P/E/G ratio of 1.12 and a beta of 1.23. Booking Holdings Inc. has a one year low of $4,096.23 and a one year high of $5,839.41.

Booking (NASDAQ:BKNG) last released its quarterly earnings results on Tuesday, October 28th. The business services provider reported $99.50 EPS for the quarter, beating the consensus estimate of $95.56 by $3.94. Booking had a net margin of 19.37% and a negative return on equity of 134.86%. The firm had revenue of $9.01 billion for the quarter, compared to analyst estimates of $8.71 billion. During the same quarter in the previous year, the company earned $83.39 EPS. The business’s revenue for the quarter was up 12.7% compared to the same quarter last year. As a group, analysts predict that Booking Holdings Inc. will post 209.92 earnings per share for the current fiscal year.

Wall Street Analyst Weigh In

Several research firms recently commented on BKNG. BNP Paribas Exane set a $6,100.00 target price on Booking in a report on Monday, November 24th. Wall Street Zen raised shares of Booking from a “hold” rating to a “buy” rating in a report on Sunday, January 4th. Truist Financial set a $5,810.00 price target on shares of Booking in a report on Wednesday, October 29th. HSBC raised their price target on shares of Booking from $7,447.00 to $7,656.00 and gave the company a “buy” rating in a research report on Friday, January 9th. Finally, Benchmark raised their target price on Booking from $6,200.00 to $6,400.00 and gave the company a “buy” rating in a research report on Wednesday, October 29th. One research analyst has rated the stock with a Strong Buy rating, twenty-seven have issued a Buy rating and nine have given a Hold rating to the company. According to data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $6,205.88.

Trending Headlines about Booking

Here are the key news stories impacting Booking this week:

• Positive Sentiment: KAYAK for Business launched a new “Events” feature to simplify planning and managing corporate event travel at scale — a product expansion that can deepen corporate adoption and increase wallet share from enterprise accounts. KAYAK for Business Events
• Positive Sentiment: OpenTable released consumer research showing broadened dining demand (Gen‑Z driving more inclusive celebrations), which supports reservation trends and restaurant bookings through Booking’s OpenTable business — a small demand signal for travel & dining revenue. OpenTable Valentine’s Day Research
• Neutral Sentiment: Zacks flagged BKNG as a “trending” stock among its users — increased attention can amplify short-term volatility but is not a standalone financial catalyst. Zacks Trending Stock Note
• Neutral Sentiment: Recent short-interest data reported in the feed is internally inconsistent (shows 0 shares / NaN changes and a 0.0 days ratio). The noisy / unreliable short-interest reporting likely reflects a data issue rather than a material change in bearish positioning; investors should monitor corrected filings for clarity.
• Negative Sentiment: Market commentary noted BKNG fell more than the broader market in the latest session, reflecting sentiment-driven selling rather than new fundamental weakness — this relative underperformance can pressure the share price near technical levels (below the 50- and 200-day SMAs). Zacks Market Drop Note

About Booking

Booking Holdings Inc is a global online travel company that operates a portfolio of consumer brands and technology platforms that facilitate the search for and booking of travel services. The company’s businesses focus on accommodations, transportation and related travel services through consumer-facing websites and apps as well as partner distribution channels. Booking Holdings was originally founded as Priceline in the late 1990s and adopted the Booking Holdings name in 2018; it is headquartered in Norwalk, Connecticut.

Its core offerings include online reservations for hotels, vacation rentals and other lodging; flight and car rental search and booking; and ancillary services that support travel planning and on-property experiences.