Analysts Set Procter & Gamble Company (The) (NYSE:PG) PT at $167.00

Procter & Gamble Company (The) (NYSE:PG) has received an average rating of “Moderate Buy” from the twenty-one research firms that are currently covering the company, MarketBeat reports. Eight analysts have rated the stock with a hold rating and thirteen have assigned a buy rating to the company. The average 12-month price objective among analysts that have issued a report on the stock in the last year is $167.6667.

PG has been the topic of several research analyst reports. UBS Group upped their price target on shares of Procter & Gamble from $161.00 to $170.00 and gave the stock a “buy” rating in a report on Friday, January 23rd. Deutsche Bank Aktiengesellschaft decreased their target price on Procter & Gamble from $176.00 to $171.00 and set a “buy” rating on the stock in a research note on Monday, December 8th. JPMorgan Chase & Co. upgraded Procter & Gamble from a “neutral” rating to an “overweight” rating and lifted their price target for the company from $157.00 to $165.00 in a research report on Friday, January 23rd. Raymond James Financial cut their price objective on Procter & Gamble from $185.00 to $175.00 and set an “outperform” rating for the company in a report on Monday, October 20th. Finally, Jefferies Financial Group raised shares of Procter & Gamble from a “hold” rating to a “buy” rating and raised their target price for the company from $156.00 to $179.00 in a research note on Tuesday, December 16th.

Procter & Gamble Stock Up 0.5%

PG stock opened at $159.33 on Friday. Procter & Gamble has a twelve month low of $137.62 and a twelve month high of $179.99. The firm has a market capitalization of $370.28 billion, a PE ratio of 23.60, a PEG ratio of 5.29 and a beta of 0.38. The company has a quick ratio of 0.51, a current ratio of 0.72 and a debt-to-equity ratio of 0.49. The stock has a 50-day simple moving average of $145.75 and a two-hundred day simple moving average of $150.30.

Procter & Gamble (NYSE:PG) last issued its quarterly earnings data on Thursday, January 22nd. The company reported $1.88 EPS for the quarter, beating the consensus estimate of $1.86 by $0.02. Procter & Gamble had a net margin of 19.30% and a return on equity of 32.21%. The company had revenue of $22.21 billion during the quarter, compared to analysts’ expectations of $22.36 billion. During the same quarter in the previous year, the company earned $1.88 earnings per share. Procter & Gamble’s revenue for the quarter was up 1.5% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. On average, equities analysts predict that Procter & Gamble will post 6.91 EPS for the current fiscal year.

Procter & Gamble Dividend Announcement

The business also recently disclosed a quarterly dividend, which will be paid on Tuesday, February 17th. Stockholders of record on Friday, January 23rd will be issued a dividend of $1.0568 per share. This represents a $4.23 dividend on an annualized basis and a dividend yield of 2.7%. The ex-dividend date of this dividend is Friday, January 23rd. Procter & Gamble’s payout ratio is currently 62.67%.

Insider Buying and Selling at Procter & Gamble

In related news, insider Marc S. Pritchard sold 95,903 shares of the stock in a transaction on Friday, January 23rd. The stock was sold at an average price of $151.15, for a total value of $14,495,738.45. Following the transaction, the insider owned 182,607 shares of the company’s stock, valued at $27,601,048.05. This represents a 34.43% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO Ma. Fatima Francisco sold 8,000 shares of Procter & Gamble stock in a transaction dated Wednesday, February 4th. The stock was sold at an average price of $158.00, for a total value of $1,264,000.00. Following the sale, the chief executive officer directly owned 6,571 shares of the company’s stock, valued at approximately $1,038,218. This trade represents a 54.90% decrease in their position. The disclosure for this sale is available in the SEC filing. 0.20% of the stock is currently owned by insiders.

Hedge Funds Weigh In On Procter & Gamble

Large investors have recently bought and sold shares of the stock. Halbert Hargrove Global Advisors LLC bought a new stake in Procter & Gamble in the 3rd quarter worth $25,000. E Fund Management Hong Kong Co. Ltd. raised its stake in shares of Procter & Gamble by 1,000.0% during the fourth quarter. E Fund Management Hong Kong Co. Ltd. now owns 165 shares of the company’s stock valued at $25,000 after acquiring an additional 150 shares during the last quarter. Park Square Financial Group LLC boosted its holdings in shares of Procter & Gamble by 65.1% during the fourth quarter. Park Square Financial Group LLC now owns 180 shares of the company’s stock worth $26,000 after purchasing an additional 71 shares during the period. Maseco LLP bought a new stake in shares of Procter & Gamble in the fourth quarter worth about $28,000. Finally, Saranac Partners Ltd purchased a new position in Procter & Gamble during the 3rd quarter valued at about $30,000. 65.77% of the stock is owned by hedge funds and other institutional investors.

Key Stories Impacting Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Market technicals and dividend profile: PG has shown a strong technical bounce (breaking above its 200‑day SMA) and benefits from a steady dividend track record, which is attracting risk‑off flows into staples. 3 Consumer Staples Stocks Breaking Out This Month
• Positive Sentiment: Brand/innovation catalysts: Analysts note P&G is pushing faster Beauty & Personal Care innovation and premiumization to support pricing power and mix improvement—potentially underpinning revenue and margin resilience. Can Beauty & Personal Care Innovation Drive Procter & Gamble’s Growth?
• Positive Sentiment: High‑profile marketing push: A Super Bowl / Old Spice immersive experience is a short‑term promotional catalyst that can lift grooming revenues and brand engagement. Old Spice Super Bowl Experience
• Positive Sentiment: Subsidiary performance and shareholder returns: Procter & Gamble Health (India) reported strong Q3 FY26 results and declared an interim + special payout, underscoring cash generation in some business units. Procter & Gamble Health Posts Strong Q3 FY26 Results
• Neutral Sentiment: Wall Street positioning: The consensus broker view is a “Moderate Buy” with a ~$167 target—supportive context but not a new catalyst. PG Receives Consensus Recommendation of “Moderate Buy”
• Neutral Sentiment: Valuation/earnings context: Recent commentary reviews PG’s mixed Q2 results, strong brand campaigns and valuation—useful framing for investors but unlikely to move the stock alone. A Look At Procter & Gamble (PG) Valuation
• Negative Sentiment: Analyst estimate cuts: Zacks Research trimmed multiple quarterly and FY EPS forecasts (FY2027/FY2028 and selected quarters), which could pressure forward expectations and act as a near‑term headwind. Here is What to Know Beyond Why Procter & Gamble is a Trending Stock
• Negative Sentiment: Insider selling: CEO Ma. Fatima Francisco sold ~8,000 shares (~$1.26M) and materially reduced her direct holding; while insiders sell for many reasons, some investors view such disclosures negatively. SEC Form 4 – Insider Sale
• Negative Sentiment: Sector valuation risk: Coverage (e.g., Barron’s) warns consumer staples are “frothy” after the recent run; elevated valuations across defensive names could prompt profit‑taking that weighs on PG. Staples Stocks Are Known for Safety. Now They Look Way Too Frothy.

About Procter & Gamble

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.