Akso Health Group (NASDAQ:AHG) and Booking (NASDAQ:BKNG) Critical Analysis

Booking (NASDAQ:BKNG) and Akso Health Group (NASDAQ:AHG) are both retail/wholesale companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, dividends, earnings, risk, institutional ownership, profitability and analyst recommendations.

Profitability

This table compares Booking and Akso Health Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Booking	20.08%	-128.99%	25.69%
Akso Health Group	N/A	N/A	N/A

Volatility & Risk

Booking has a beta of 1.21, indicating that its share price is 21% more volatile than the S&P 500. Comparatively, Akso Health Group has a beta of -0.7, indicating that its share price is 170% less volatile than the S&P 500.

Insider and Institutional Ownership

92.4% of Booking shares are held by institutional investors. Comparatively, 1.2% of Akso Health Group shares are held by institutional investors. 0.2% of Booking shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Valuation & Earnings

This table compares Booking and Akso Health Group”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Booking	$26.92 billion	4.55	$5.40 billion	$166.13	23.30
Akso Health Group	$14.78 million	52.46	-$134.98 million	N/A	N/A

Booking has higher revenue and earnings than Akso Health Group.

Analyst Ratings

This is a summary of recent ratings and target prices for Booking and Akso Health Group, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Booking	0	7	29	0	2.81
Akso Health Group	1	0	0	0	1.00

Booking presently has a consensus price target of $5,867.09, indicating a potential upside of 51.57%. Given Booking’s stronger consensus rating and higher possible upside, research analysts clearly believe Booking is more favorable than Akso Health Group.

Summary

Booking beats Akso Health Group on 10 of the 12 factors compared between the two stocks.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands. Its other brands include KAYAK, Rentalcars.com and OpenTable, Inc. (OpenTable). As of December 31, 2016, Booking.com offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Booking.com Website).

About Akso Health Group

Akso Health Group operates a social e-commerce mobile platform in China. The company operates Xiaobai Maimai App, which offers food and beverage products, wine, cosmetic products, fashion and apparel, entertainment products, housewares, home appliances, and cost-saving promotions at petrol gas stations. It also offers consultancy and information technology support services; provides health treatment services; sells medical devices; and trades in branded products, as well as promotes products. The company was formerly known as Xiaobai Maimai Inc. and changed its name to Akso Health Group in December 2021. Akso Health Group was founded in 2014 and is headquartered in Qingdao, China.