Insider Selling: Netflix (NASDAQ:NFLX) Director Sells 410,550 Shares of Stock

Netflix, Inc. (NASDAQ:NFLX) Director Reed Hastings sold 410,550 shares of Netflix stock in a transaction that occurred on Monday, March 2nd. The shares were sold at an average price of $97.01, for a total transaction of $39,827,455.50. Following the completion of the transaction, the director directly owned 3,940 shares in the company, valued at $382,219.40. This trade represents a 99.05% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this link.

Reed Hastings also recently made the following trade(s):

• On Monday, February 2nd, Reed Hastings sold 390,970 shares of Netflix stock. The stock was sold at an average price of $83.63, for a total value of $32,696,821.10.
• On Friday, January 2nd, Reed Hastings sold 426,290 shares of Netflix stock. The shares were sold at an average price of $91.67, for a total transaction of $39,078,004.30.

Netflix Trading Up 0.6%

Netflix stock traded up $0.61 during trading hours on Tuesday, hitting $97.70. The stock had a trading volume of 58,985,676 shares, compared to its average volume of 54,294,113. The stock has a market cap of $412.51 billion, a price-to-earnings ratio of 38.66, a P/E/G ratio of 1.71 and a beta of 1.68. The business’s 50 day simple moving average is $85.91 and its 200-day simple moving average is $104.22. The company has a quick ratio of 1.19, a current ratio of 1.19 and a debt-to-equity ratio of 0.51. Netflix, Inc. has a one year low of $75.01 and a one year high of $134.12.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings data on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping the consensus estimate of $0.55 by $0.01. The company had revenue of $12.05 billion during the quarter, compared to analysts’ expectations of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. Netflix’s revenue for the quarter was up 17.6% compared to the same quarter last year. During the same period in the prior year, the company posted $0.43 earnings per share. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. On average, equities analysts predict that Netflix, Inc. will post 24.58 EPS for the current fiscal year.

Analysts Set New Price Targets

Several research firms recently commented on NFLX. Argus decreased their target price on Netflix from $141.00 to $110.00 and set a “buy” rating for the company in a research note on Thursday, January 22nd. Canaccord Genuity Group set a $125.00 price objective on shares of Netflix and gave the stock a “buy” rating in a research report on Wednesday, January 21st. William Blair reiterated an “outperform” rating on shares of Netflix in a research report on Wednesday, January 21st. BMO Capital Markets cut their target price on shares of Netflix from $143.00 to $135.00 and set an “outperform” rating on the stock in a research note on Wednesday, January 21st. Finally, Wedbush reaffirmed an “outperform” rating and issued a $115.00 price target on shares of Netflix in a research note on Friday, February 20th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and fourteen have given a Hold rating to the company. Based on data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $116.01.

Hedge Funds Weigh In On Netflix

A number of hedge funds have recently added to or reduced their stakes in the stock. First Financial Corp IN boosted its position in Netflix by 900.0% during the fourth quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock worth $25,000 after purchasing an additional 243 shares during the period. DiNuzzo Private Wealth Inc. lifted its stake in shares of Netflix by 885.2% during the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock valued at $25,000 after buying an additional 239 shares in the last quarter. Turning Point Benefit Group Inc. boosted its holdings in Netflix by 13,400.0% in the 4th quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock worth $25,000 after buying an additional 268 shares during the period. Imprint Wealth LLC bought a new position in Netflix in the 3rd quarter worth approximately $25,000. Finally, Cornerstone Financial Management LLC bought a new stake in Netflix during the 4th quarter valued at $26,000. Institutional investors and hedge funds own 80.93% of the company’s stock.

More Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Management walked away from the Warner Bros. Discovery bid, signaling balance-sheet discipline and a renewed focus on organic growth — a key driver of the rally. Read More.
• Positive Sentiment: Netflix said it will redeploy capital into content and buybacks (a reported $20B content push), which investors interpret as shareholder-friendly and growth-focused. Read More.
• Positive Sentiment: Wall Street is upgrading coverage and raising targets — JPMorgan initiated/overweight with a $120 target and President Capital raised its target to $133 — providing near-term upside signals. Read More.
• Neutral Sentiment: Management frames the exit as preplanned (financial discipline, not political), which clarifies intent but shifts scrutiny to execution of content and monetization plans. Read More.
• Neutral Sentiment: Market action has been volatile — a sharp rebound from lows followed by profit-taking; higher-than-average volume shows conviction but also short-term repositioning by investors. Read More.
• Negative Sentiment: Large insider sales: Director Reed Hastings sold ~410,550 shares and CFO Spencer Neumann sold tens of thousands of shares recently — a potential investor concern about insider sentiment or diversification. Read More. / Read More.
• Negative Sentiment: Paramount’s acquisition of Warner and planned combination of HBO Max/Paramount+ creates a scaled competitor; FCC comments that that deal is “cleaner” could speed approvals and increase competitive pressure on content and pricing. Read More. / Read More.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.