ServiceNow (NYSE:NOW) Shares Up 3.4% – Still a Buy?

ServiceNow, Inc. (NYSE:NOW) rose 3.4% during trading on Friday . The stock traded as high as $124.66 and last traded at $124.43. Approximately 25,911,072 shares traded hands during mid-day trading, an increase of 29% from the average daily volume of 20,150,826 shares. The stock had previously closed at $120.38.

Trending Headlines about ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: CEO comments and product launches — CEO William McDermott pushed back on the “AI threat” narrative and ServiceNow rolled out new AI offerings for government customers, both cited as direct catalysts for a strong intraday move. ServiceNow (NOW) Stock Jumps 6% as CEO Dismisses AI Threat Narrative
• Positive Sentiment: New AI products & government focus — Announcements at the ServiceNow Government Forum and integrations (e.g., EmployeeWorks combining Moveworks tech) position NOW to win mission‑critical public-sector deals. ServiceNow powers government reinvention with trusted AI
• Positive Sentiment: Autonomous Workforce launch — New AI “Autonomous Workforce” products strengthen ServiceNow’s enterprise automation narrative and support longer-term revenue/upsell expectations. ServiceNow, Inc. (NOW) Launches New Autonomous Workforce
• Positive Sentiment: M&A to accelerate AI capability — Coverage highlights an acquisition push in Israel (and the Armis deal) as management building out AI/security assets, which investors view as strategic for product differentiation. Cloud Stocks: ServiceNow Goes On An Acquisition Spree In Israel
• Positive Sentiment: Analyst/market support — Several buy-oriented pieces and a consensus “Moderate Buy” rating are reinforcing investor confidence after the earnings beat and revenue growth. ServiceNow Given Consensus Rating of “Moderate Buy”
• Neutral Sentiment: Technical & momentum views — Technical analysts point to a double-bottom breakout and recent 16% one‑month gain, which can attract momentum traders but also raises short-term pullback risk. ServiceNow Price Forecast: Double Bottom Signals Trend Shift
• Neutral Sentiment: Buy‑on‑dip narratives — Multiple pieces recommend NOW as a top AI/software buy on dips; useful for long-term investors but dependent on broader software sector sentiment. The Software Recovery Already Started: 5 Stocks to Buy Now
• Neutral Sentiment: Cautionary views — Some coverage asks whether to “hold tight or book profits” after a strong run, signaling possible near-term profit taking even as the medium-term story remains constructive. ServiceNow Stock Climbs 16% in a Month: Hold Tight or Book Profits?

Analyst Ratings Changes

Several brokerages have recently weighed in on NOW. Oppenheimer reaffirmed an “outperform” rating and set a $175.00 price target (down from $200.00) on shares of ServiceNow in a research note on Wednesday, January 21st. Needham & Company LLC restated a “buy” rating and set a $155.00 target price on shares of ServiceNow in a report on Thursday, February 5th. HSBC reduced their target price on shares of ServiceNow from $266.40 to $226.00 and set a “buy” rating for the company in a report on Friday, January 30th. Royal Bank Of Canada lowered their price target on shares of ServiceNow from $185.00 to $150.00 and set an “outperform” rating on the stock in a research note on Monday, February 9th. Finally, BTIG Research reissued a “buy” rating and set a $200.00 price target on shares of ServiceNow in a research report on Thursday, January 29th. Three analysts have rated the stock with a Strong Buy rating, thirty-one have given a Buy rating, six have issued a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat.com, ServiceNow has a consensus rating of “Moderate Buy” and a consensus price target of $192.06.

ServiceNow Trading Up 3.4%

The company has a market cap of $130.15 billion, a P/E ratio of 74.60, a PEG ratio of 2.10 and a beta of 0.99. The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.12. The business has a 50 day moving average price of $122.89 and a 200-day moving average price of $157.33.

ServiceNow (NYSE:NOW) last released its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, beating the consensus estimate of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The business had revenue of $3.57 billion during the quarter, compared to analysts’ expectations of $3.53 billion. During the same period last year, the business earned $0.73 earnings per share. The firm’s revenue was up 20.7% on a year-over-year basis. Analysts forecast that ServiceNow, Inc. will post 8.93 earnings per share for the current fiscal year.

Insider Activity

In other news, insider Paul Fipps sold 9,641 shares of the company’s stock in a transaction dated Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total value of $1,021,271.13. Following the sale, the insider directly owned 11,757 shares of the company’s stock, valued at approximately $1,245,419.01. This represents a 45.06% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Kevin Thomas Mcbride sold 1,400 shares of the firm’s stock in a transaction dated Friday, February 13th. The shares were sold at an average price of $105.71, for a total transaction of $147,994.00. Following the completion of the sale, the insider owned 26,314 shares of the company’s stock, valued at $2,781,652.94. This trade represents a 5.05% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 16,237 shares of company stock valued at $1,697,162 in the last quarter. Company insiders own 0.34% of the company’s stock.

Institutional Trading of ServiceNow

Several institutional investors and hedge funds have recently bought and sold shares of NOW. Brady Martz Wealth Solutions LLC raised its stake in ServiceNow by 1.3% in the 3rd quarter. Brady Martz Wealth Solutions LLC now owns 842 shares of the information technology services provider’s stock valued at $775,000 after acquiring an additional 11 shares during the period. Magnus Financial Group LLC lifted its holdings in ServiceNow by 1.9% during the 3rd quarter. Magnus Financial Group LLC now owns 589 shares of the information technology services provider’s stock valued at $542,000 after purchasing an additional 11 shares during the last quarter. Avidian Wealth Enterprises LLC boosted its position in ServiceNow by 2.5% during the third quarter. Avidian Wealth Enterprises LLC now owns 453 shares of the information technology services provider’s stock worth $417,000 after purchasing an additional 11 shares during the period. Traveka Wealth LLC boosted its position in ServiceNow by 3.8% during the third quarter. Traveka Wealth LLC now owns 330 shares of the information technology services provider’s stock worth $304,000 after purchasing an additional 12 shares during the period. Finally, Regatta Capital Group LLC increased its holdings in shares of ServiceNow by 1.9% in the third quarter. Regatta Capital Group LLC now owns 633 shares of the information technology services provider’s stock valued at $583,000 after purchasing an additional 12 shares during the last quarter. Institutional investors own 87.18% of the company’s stock.

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.