TD Cowen Issues Pessimistic Forecast for Kohl’s (NYSE:KSS) Stock Price

Kohl’s (NYSE:KSS) had its price objective dropped by research analysts at TD Cowen from $23.00 to $17.00 in a report issued on Wednesday,Benzinga reports. The firm currently has a “hold” rating on the stock. TD Cowen’s price objective suggests a potential upside of 21.03% from the company’s previous close.

Several other research analysts have also recently commented on the company. Weiss Ratings reiterated a “hold (c-)” rating on shares of Kohl’s in a research note on Thursday, January 22nd. Robert W. Baird lowered their price objective on Kohl’s from $24.00 to $20.00 and set a “neutral” rating for the company in a research note on Wednesday. Telsey Advisory Group dropped their price objective on Kohl’s from $23.00 to $17.00 and set a “market perform” rating on the stock in a report on Tuesday. Jefferies Financial Group began coverage on Kohl’s in a research report on Wednesday, January 14th. They issued a “hold” rating and a $22.00 target price on the stock. Finally, Gordon Haskett upgraded Kohl’s from an “accumulate” rating to a “buy” rating in a research note on Tuesday, November 25th. One investment analyst has rated the stock with a Buy rating, nine have given a Hold rating and six have assigned a Sell rating to the company. According to MarketBeat.com, the stock currently has a consensus rating of “Reduce” and a consensus target price of $14.92.

Kohl’s Stock Down 3.7%

KSS traded down $0.53 during trading hours on Wednesday, reaching $14.05. 1,701,961 shares of the stock traded hands, compared to its average volume of 4,162,588. Kohl’s has a fifty-two week low of $6.04 and a fifty-two week high of $25.22. The company has a market cap of $1.58 billion, a price-to-earnings ratio of 8.16 and a beta of 1.42. The company has a debt-to-equity ratio of 0.99, a current ratio of 1.30 and a quick ratio of 0.12. The firm’s fifty day simple moving average is $18.32 and its two-hundred day simple moving average is $18.12.

Kohl’s (NYSE:KSS) last issued its quarterly earnings data on Tuesday, March 10th. The company reported $1.07 EPS for the quarter, topping analysts’ consensus estimates of $0.86 by $0.21. The firm had revenue of $5.17 billion for the quarter, compared to analyst estimates of $5.08 billion. Kohl’s had a net margin of 1.23% and a return on equity of 4.30%. The firm’s revenue was down 3.9% compared to the same quarter last year. During the same quarter in the previous year, the business posted $0.95 EPS. Kohl’s has set its FY 2026 guidance at 1.000-1.600 EPS. As a group, analysts forecast that Kohl’s will post 1.3 earnings per share for the current fiscal year.

Institutional Trading of Kohl’s

Several institutional investors and hedge funds have recently bought and sold shares of KSS. Baird Financial Group Inc. acquired a new position in Kohl’s in the first quarter valued at approximately $96,000. Caxton Associates LLP bought a new stake in shares of Kohl’s in the 1st quarter worth approximately $166,000. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC lifted its holdings in shares of Kohl’s by 14.2% in the 1st quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 489,708 shares of the company’s stock worth $4,006,000 after purchasing an additional 60,769 shares during the last quarter. Envestnet Asset Management Inc. acquired a new position in Kohl’s during the 2nd quarter valued at approximately $120,000. Finally, Bank of Montreal Can boosted its position in Kohl’s by 14.3% during the 2nd quarter. Bank of Montreal Can now owns 25,110 shares of the company’s stock valued at $213,000 after purchasing an additional 3,136 shares during the period. Institutional investors and hedge funds own 98.04% of the company’s stock.

Trending Headlines about Kohl’s

Here are the key news stories impacting Kohl’s this week:

• Positive Sentiment: Q4 earnings beat — Kohl’s reported EPS of $1.07 vs. consensus ~$0.86, surprising the market and supporting improved quarterly profitability. Earnings Call Transcript
• Positive Sentiment: Profit and margin progress — Management highlighted profit gains and margin improvement despite revenue decline, which underpins the case that cost/mix actions are helping near-term earnings. Earnings Call Takeaways
• Positive Sentiment: Strategy: expanding private brands and value focus — Management reiterated plans to grow proprietary brands and emphasize value, which could help margin stability and differentiation over time. Strategy & Guidance
• Neutral Sentiment: Revenue outlook mixed — management gave a revenue range for FY that roughly brackets estimates, leaving top-line visibility limited while margins and mix drive the near-term story. Reuters: Sales Forecast
• Negative Sentiment: Sales weakness / comps decline — Q4 revenue fell ~3.9% year-over-year and comparable-store sales disappointed, reinforcing concerns about traffic and market-share loss among budget-conscious shoppers. Earnings Summary
• Negative Sentiment: FY 2026 guidance below expectations — Kohl’s set FY EPS guidance of $1.00–$1.60, below consensus (~$1.82), which tempers the upside from the quarter’s beat and is a key reason for negative investor reaction. Guidance Detail
• Negative Sentiment: Management warns of cautious shoppers — The CFO said core customers are being “choiceful,” signaling sustained consumer pressure that could prolong sales weakness. CFO Comments
• Negative Sentiment: Analyst downgrades and target cuts — Several firms cut targets/ratings (JPMorgan, Telsey, Baird) and some sell-side notes call the post-earnings bounce a “relief rally,” increasing downside risk from multiple skeptical analysts. Analyst Coverage Changes Baird Note

About Kohl’s

Kohl’s Corporation, founded in 1962 by Maxwell Kohl and headquartered in Menomonee Falls, Wisconsin, is a leading American department store retailer. The company operates approximately 1,100 stores across 49 states, offering a combination of value-oriented pricing, private-label brands and national labels. Since its initial public offering in 1992, Kohl’s has focused on broadening its product assortment and enhancing the in-store and online shopping experience.

The retailer’s merchandise portfolio spans apparel, footwear, accessories, and beauty products for women, men and children, as well as home goods, kitchenware and seasonal décor.