Fluent, Inc. (NASDAQ:FLNT) Short Interest Down 14.5% in February

Fluent, Inc. (NASDAQ:FLNT) was the target of a significant drop in short interest in the month of February. As of February 27th, there was short interest totaling 85,638 shares, a drop of 14.5% from the February 12th total of 100,206 shares. Based on an average trading volume of 14,631 shares, the days-to-cover ratio is presently 5.9 days. Currently, 0.4% of the shares of the company are sold short. Currently, 0.4% of the shares of the company are sold short. Based on an average trading volume of 14,631 shares, the days-to-cover ratio is presently 5.9 days.

More Fluent News

Here are the key news stories impacting Fluent this week:

• Positive Sentiment: Major shareholder Global Value Investment Corp. purchased 65,148 shares at about $3.47 on March 13, raising its stake to ~3.09M shares (≈+2.15% position increase). Insider accumulation from a >10% holder is commonly read as a vote of confidence. Read More.
• Positive Sentiment: Director James Geygan bought multiple blocks (including 17,207 on March 12 and a 65,148 block on March 13), boosting his direct holdings to roughly 3.04M shares — insider buying at current levels often supports short-term upside. Read More.
• Positive Sentiment: Canaccord Genuity raised its price target to $3.50 (from $2.50) and kept a Hold rating on March 10, a minor positive that narrows perceived downside. Read More.
• Neutral Sentiment: Technical and capital-structure context: 50‑day SMA ≈ $3.34, 200‑day SMA ≈ $2.55, market cap ≈ $100M, debt/equity ~0.18 and quick/current ratios ~1.02 — small‑cap profile that can show larger moves but limited liquidity. Read More.
• Neutral Sentiment: Institutional ownership (~23%) and recent hedge‑fund position changes mean professional buyers/sellers could moderate volatility as they rebalance. Read More.
• Negative Sentiment: Recent fundamentals remain weak: the March 9 quarter missed EPS (-$0.09 vs. -$0.04 est.) and revenue was slightly below consensus ($61.8M vs. $62.85M). Fluent posts negative net margin and ROE, and analysts expect FY EPS around -1.82 — factors that can cap valuation until profit trends improve. Read More.

Wall Street Analysts Forecast Growth

Separately, Canaccord Genuity Group boosted their price target on Fluent from $2.50 to $3.50 and gave the stock a “hold” rating in a report on Tuesday, March 10th. One analyst has rated the stock with a Hold rating, According to data from MarketBeat.com, the company presently has a consensus rating of “Hold” and a consensus target price of $3.50.

Insider Transactions at Fluent

In related news, Director James Geygan purchased 65,148 shares of Fluent stock in a transaction that occurred on Friday, March 13th. The shares were acquired at an average price of $3.47 per share, with a total value of $226,063.56. Following the completion of the transaction, the director directly owned 3,040,655 shares of the company’s stock, valued at $10,551,072.85. This represents a 2.19% increase in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through the SEC website. Also, major shareholder Global Value Investment Corp. acquired 65,148 shares of the stock in a transaction on Friday, March 13th. The shares were bought at an average price of $3.47 per share, for a total transaction of $226,063.56. Following the purchase, the insider owned 3,089,676 shares in the company, valued at approximately $10,721,175.72. This trade represents a 2.15% increase in their ownership of the stock. The disclosure for this purchase is available in the SEC filing. Over the last ninety days, insiders have purchased 164,835 shares of company stock worth $572,666. 23.32% of the stock is owned by insiders.

Hedge Funds Weigh In On Fluent

Institutional investors have recently made changes to their positions in the stock. Mink Brook Asset Management LLC bought a new stake in Fluent during the 3rd quarter worth approximately $634,000. Geode Capital Management LLC boosted its position in shares of Fluent by 44.7% during the fourth quarter. Geode Capital Management LLC now owns 144,713 shares of the company’s stock valued at $347,000 after buying an additional 44,684 shares during the last quarter. Susquehanna International Group LLP boosted its position in shares of Fluent by 65.3% during the third quarter. Susquehanna International Group LLP now owns 39,947 shares of the company’s stock valued at $89,000 after buying an additional 15,777 shares during the last quarter. Finally, Millennium Management LLC bought a new stake in Fluent during the fourth quarter worth $84,000. Institutional investors and hedge funds own 23.33% of the company’s stock.

Fluent Price Performance

NASDAQ:FLNT traded up $0.16 during trading hours on Tuesday, hitting $3.52. 163,975 shares of the company were exchanged, compared to its average volume of 33,587. Fluent has a one year low of $1.50 and a one year high of $4.15. The company has a fifty day simple moving average of $3.35 and a 200 day simple moving average of $2.56. The company has a quick ratio of 1.02, a current ratio of 1.02 and a debt-to-equity ratio of 0.18.

Fluent (NASDAQ:FLNT) last released its quarterly earnings results on Monday, March 9th. The company reported ($0.09) earnings per share (EPS) for the quarter, missing the consensus estimate of ($0.04) by ($0.05). Fluent had a negative return on equity of 115.19% and a negative net margin of 13.01%.The firm had revenue of $61.82 million for the quarter, compared to the consensus estimate of $62.85 million. Equities research analysts expect that Fluent will post -1.82 earnings per share for the current fiscal year.

About Fluent

Fluent, Inc is a performance marketing and customer acquisition platform that helps consumer brands drive leads and sales through data-driven digital campaigns. The company specializes in direct-response marketing, executing campaigns across multiple channels including email, display, paid search, social media and native advertising. By focusing on measurable outcomes such as cost per acquisition and return on ad spend, Fluent tailors solutions to meet the specific objectives of its clients.

The company’s proprietary technology leverages first-party data sourced from its network of consumer-facing digital properties and programmatic partnerships.