Westwind Capital boosted its position in ServiceNow, Inc. (NYSE:NOW – Free Report) by 391.0% in the fourth quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 121,560 shares of the information technology services provider’s stock after buying an additional 96,804 shares during the period. ServiceNow makes up approximately 3.8% of Westwind Capital’s portfolio, making the stock its 10th biggest position. Westwind Capital’s holdings in ServiceNow were worth $18,622,000 at the end of the most recent reporting period.
A number of other institutional investors have also added to or reduced their stakes in NOW. Kilter Group LLC bought a new stake in shares of ServiceNow during the second quarter valued at approximately $25,000. IAG Wealth Partners LLC lifted its holdings in shares of ServiceNow by 200.0% in the 3rd quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock worth $25,000 after purchasing an additional 18 shares in the last quarter. Noble Wealth Management PBC lifted its holdings in shares of ServiceNow by 400.0% in the 4th quarter. Noble Wealth Management PBC now owns 160 shares of the information technology services provider’s stock worth $25,000 after purchasing an additional 128 shares in the last quarter. Bogart Wealth LLC grew its position in ServiceNow by 93.8% in the 3rd quarter. Bogart Wealth LLC now owns 31 shares of the information technology services provider’s stock valued at $29,000 after purchasing an additional 15 shares during the period. Finally, Wealth Watch Advisors INC acquired a new stake in ServiceNow in the 3rd quarter valued at $29,000. 87.18% of the stock is owned by institutional investors and hedge funds.
ServiceNow News Summary
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: Management and “smart money” are buying into the weakness — ServiceNow has been repurchasing shares and insiders/large investors see the pullback as an opportunity, which supports the stock. The Smart Money Is Buying the Tech Stocks Retail Investors Are Panic-Selling
- Positive Sentiment: Nvidia CEO Jensen Huang’s vision for ubiquitous AI agents is cited as complementary to ServiceNow’s workflow- and agent-focused platform, reinforcing the company’s long-term TAM narrative. Nvidia’s CEO Just Delivered Fantastic News for Investors in This Beaten‑Down AI Stock
- Positive Sentiment: Analyst support: Citizens reaffirmed a Market Outperform rating and a $260 price target, citing ServiceNow’s architecture, customer relationships and an “AI Control Tower” positioning — a bullish institutional signal. Why Citizens Remains Bullish On ServiceNow, Inc. (NOW)
- Positive Sentiment: Platform ecosystem expansion: Novaworks launched an AI-native HCM (Total Workforce Management) built on ServiceNow and raised $8M with participation from ServiceNow Ventures — a sign of platform-driven monetization opportunities. Novaworks AI HR Platform Expands ServiceNow Total Workforce Narrative
- Positive Sentiment: Customer traction: Coforge deployed ServiceNow’s AI-led HR platform to modernize employee experience, demonstrating continued enterprise demand and real-world AI deployments. Coforge deploys ServiceNow’s AI-led HR platform to modernise employee experience
- Neutral Sentiment: Comparisons to peers (MongoDB) highlight differing growth visibility and monetization pace — useful for relative valuation debates but not an immediate catalyst. MongoDB vs. ServiceNow: Which AI Software Stock Has Greater Upside?
- Neutral Sentiment: Company strategy piece: coverage on ServiceNow’s “billion‑dollar bet” to address AI anxiety explains management’s heavier investment to reassure customers — potential upside if it restores confidence, but execution and timing are uncertain. ServiceNow’s Billion-Dollar Bet to Counter AI Anxiety
- Negative Sentiment: Broader SaaS/AI sell-off remains a headwind: several commentaries note that NOW has been swept into a sector-wide decline, pressuring the multiple despite improving fundamentals — a key near-term risk for the stock. Why I’m Buying ServiceNow Stock While Everyone Else Is Panicking About AI Disruption
Insider Activity
Wall Street Analyst Weigh In
Several research firms have weighed in on NOW. Cantor Fitzgerald restated an “overweight” rating and set a $200.00 price objective on shares of ServiceNow in a report on Thursday, January 29th. Deutsche Bank Aktiengesellschaft set a $180.00 target price on shares of ServiceNow in a report on Thursday, January 29th. Royal Bank Of Canada cut their price target on ServiceNow from $185.00 to $150.00 and set an “outperform” rating for the company in a research note on Monday, February 9th. Arete Research set a $200.00 price objective on ServiceNow in a research note on Tuesday, January 6th. Finally, Piper Sandler reaffirmed an “overweight” rating on shares of ServiceNow in a research report on Thursday, January 29th. Three analysts have rated the stock with a Strong Buy rating, thirty-two have issued a Buy rating, five have issued a Hold rating and two have given a Sell rating to the stock. According to MarketBeat, the company currently has a consensus rating of “Moderate Buy” and a consensus target price of $192.61.
Check Out Our Latest Stock Analysis on NOW
ServiceNow Price Performance
ServiceNow stock opened at $110.86 on Tuesday. ServiceNow, Inc. has a 52 week low of $98.00 and a 52 week high of $211.48. The company’s 50 day moving average price is $115.29 and its two-hundred day moving average price is $152.12. The stock has a market cap of $115.96 billion, a P/E ratio of 66.46, a P/E/G ratio of 1.87 and a beta of 0.99. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12.
ServiceNow (NYSE:NOW – Get Free Report) last issued its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 EPS for the quarter, beating analysts’ consensus estimates of $0.89 by $0.03. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The company had revenue of $3.57 billion during the quarter, compared to the consensus estimate of $3.53 billion. During the same period last year, the business posted $0.73 earnings per share. ServiceNow’s revenue was up 20.7% on a year-over-year basis. On average, equities analysts predict that ServiceNow, Inc. will post 8.93 earnings per share for the current year.
About ServiceNow
ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.
The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.
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