Analyzing Sports Field (OTCMKTS:SFHI) & Carnival (NYSE:CUK)

Carnival (NYSE:CUK) and Sports Field (OTCMKTS:SFHI) are both consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, valuation, earnings, analyst recommendations, dividends, institutional ownership and risk.

Institutional & Insider Ownership

23.8% of Carnival shares are owned by institutional investors. 0.1% of Carnival shares are owned by insiders. Comparatively, 6.9% of Sports Field shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Profitability

This table compares Carnival and Sports Field’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Carnival	10.37%	28.39%	6.09%
Sports Field	N/A	N/A	N/A

Earnings and Valuation

This table compares Carnival and Sports Field”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Carnival	$26.62 billion	0.18	$2.76 billion	$2.00	12.83
Sports Field	N/A	N/A	N/A	N/A	N/A

Carnival has higher revenue and earnings than Sports Field.

Analyst Ratings

This is a summary of recent ratings for Carnival and Sports Field, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Carnival	0	1	1	0	2.50
Sports Field	0	0	0	0	0.00

Summary

Carnival beats Sports Field on 7 of the 8 factors compared between the two stocks.

About Carnival

Carnival Plc operates as a global cruise and vacation company. The firm offers holiday and vacation products to a customer base that is broadly varied in terms of cultures, languages and leisure-time preferences. It operates through the North America and Australia (NAA), Europe and Asia (EA), Cruise Support, and Tour and Other segments. The NAA segment includes Carnival Cruise Line, Holland America Line, P and O Cruises (Australia), Princess and Seabourn. The EA segment includes AIDA, Costa, Cunard, and P and O Cruises (UK). The Cruise Support segment includes a portfolio of port destinations and other services, all of which are operated for the benefit of cruise brands. The Tour and Other segment represents the hotel and transportation operations of Holland America Princess Alaska Tours and other operations. The company was founded on July 19, 2000 and is headquartered in Southampton, the United Kingdom.

About Sports Field

Sports Field Holdings, Inc. designs and builds athletic facilities. The firm through its subsidiary, FirstForm, Inc. engages in the design, engineering and construction of athletic facilities and sports complexes. It also designs, develops and manufactures sports surfacing products and associated pre-engineered construction systems. The company was founded on February 8, 2011 and is headquartered in St. Charles, IL.