Roku, Inc. $ROKU Shares Purchased by Kestra Private Wealth Services LLC

Kestra Private Wealth Services LLC boosted its stake in Roku, Inc. (NASDAQ:ROKU) by 71.4% in the 4th quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 13,958 shares of the company’s stock after purchasing an additional 5,815 shares during the period. Kestra Private Wealth Services LLC’s holdings in Roku were worth $1,514,000 at the end of the most recent reporting period.

Several other large investors have also recently added to or reduced their stakes in ROKU. Apollon Wealth Management LLC boosted its position in Roku by 1.5% in the 4th quarter. Apollon Wealth Management LLC now owns 6,450 shares of the company’s stock valued at $700,000 after buying an additional 96 shares during the last quarter. Cornerstone Wealth Management LLC increased its position in shares of Roku by 3.8% during the third quarter. Cornerstone Wealth Management LLC now owns 2,728 shares of the company’s stock worth $273,000 after acquiring an additional 100 shares during the last quarter. Thoroughbred Financial Services LLC increased its position in shares of Roku by 1.0% during the third quarter. Thoroughbred Financial Services LLC now owns 9,945 shares of the company’s stock worth $995,000 after acquiring an additional 100 shares during the last quarter. Aviance Capital Partners LLC increased its position in shares of Roku by 2.6% during the third quarter. Aviance Capital Partners LLC now owns 4,172 shares of the company’s stock worth $418,000 after acquiring an additional 106 shares during the last quarter. Finally, Lecap Asset Management Ltd. increased its position in shares of Roku by 2.6% during the third quarter. Lecap Asset Management Ltd. now owns 4,905 shares of the company’s stock worth $491,000 after acquiring an additional 124 shares during the last quarter. 86.30% of the stock is currently owned by institutional investors and hedge funds.

Roku Stock Up 6.0%

Shares of ROKU stock opened at $123.58 on Friday. The business has a 50 day moving average of $100.40 and a two-hundred day moving average of $100.78. Roku, Inc. has a 52 week low of $58.55 and a 52 week high of $127.00. The company has a market cap of $18.22 billion, a P/E ratio of 216.81 and a beta of 2.00.

Roku (NASDAQ:ROKU) last issued its earnings results on Thursday, April 30th. The company reported $0.57 EPS for the quarter, beating analysts’ consensus estimates of $0.34 by $0.23. Roku had a return on equity of 7.68% and a net margin of 4.06%.The company had revenue of $1.25 billion during the quarter, compared to the consensus estimate of $1.20 billion. During the same period in the previous year, the firm posted ($0.19) earnings per share. Roku’s quarterly revenue was up 22.4% compared to the same quarter last year. Analysts expect that Roku, Inc. will post 2.1 EPS for the current fiscal year.

Key Stories Impacting Roku

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Roku reported better‑than‑expected Q1 results: adjusted EPS $0.57 vs. ~$0.33–$0.34 consensus and revenue of ~$1.25B (up ~22% YoY), signaling a return to profitability. Article Title
• Positive Sentiment: Advertising and subscription monetization accelerated — ad revenue jumped ~27% YoY (roughly $612–616M) and subscriptions grew strongly, boosting platform profitability and gross margin contribution. Article Title
• Positive Sentiment: Roku raised its annual platform revenue forecast (management showed confidence in continued ad spend), which analysts viewed as a meaningful guidance tightening. Article Title
• Positive Sentiment: Wall Street quickly reacted with upgrades and price‑target increases (multiple firms raised targets into the $140–$170 range), amplifying buying interest. Example coverage of the analyst lift is here. Article Title
• Neutral Sentiment: Roku provided updated FY/Q2 revenue guidance (platform revenue outlook raised), but management’s EPS guidance language was uneven in releases — investors are focused on platform revenue growth more than near‑term EPS clarity. Article Title
• Negative Sentiment: Hardware/devices remain a drag on margins and growth (devices are lower‑margin and not yet turning the corner), a headwind investors will watch as platform monetization scales. Article Title
• Negative Sentiment: Valuation risk: ROKU still trades at a high P/E relative to mature media peers, so the stock is sensitive to execution slips or a slowdown in advertising growth. (Background valuation context drives some caution among investors.)

Insider Buying and Selling

In other Roku news, CEO Anthony J. Wood sold 50,000 shares of Roku stock in a transaction that occurred on Tuesday, February 10th. The stock was sold at an average price of $90.79, for a total value of $4,539,500.00. The sale was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, CFO Dan Jedda sold 15,000 shares of Roku stock in a transaction that occurred on Monday, March 16th. The shares were sold at an average price of $94.23, for a total value of $1,413,450.00. Following the completion of the transaction, the chief financial officer owned 85,115 shares of the company’s stock, valued at approximately $8,020,386.45. The trade was a 14.98% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last ninety days, insiders have sold 632,182 shares of company stock valued at $67,058,733. 13.98% of the stock is currently owned by insiders.

Analysts Set New Price Targets

A number of brokerages have recently issued reports on ROKU. Citigroup reaffirmed an “outperform” rating on shares of Roku in a research report on Friday. Moffett Nathanson reaffirmed a “neutral” rating and set a $100.00 target price on shares of Roku in a research report on Friday, February 13th. Needham & Company LLC lifted their target price on Roku from $110.00 to $140.00 and gave the stock a “buy” rating in a research report on Friday. UBS Group reaffirmed an “outperform” rating and set a $145.00 target price on shares of Roku in a research report on Friday. Finally, Bank of America lifted their price target on Roku from $115.00 to $140.00 and gave the stock a “buy” rating in a research note on Monday, January 12th. Twenty-two analysts have rated the stock with a Buy rating and four have assigned a Hold rating to the company’s stock. According to data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and a consensus target price of $141.33.

About Roku

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.