Sohu.com (NASDAQ:SOHU – Get Free Report) and Viewtran Group (OTCMKTS:VIEWF – Get Free Report) are both computer and technology companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, earnings, analyst recommendations, dividends, risk, institutional ownership and valuation.
Volatility & Risk
Sohu.com has a beta of 0.42, indicating that its stock price is 58% less volatile than the S&P 500. Comparatively, Viewtran Group has a beta of -31.28, indicating that its stock price is 3,228% less volatile than the S&P 500.
Profitability
This table compares Sohu.com and Viewtran Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Sohu.com | 67.44% | 20.67% | 13.84% |
| Viewtran Group | N/A | N/A | N/A |
Earnings and Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Sohu.com | $584.33 million | 0.70 | $394.10 million | $14.08 | 1.11 |
| Viewtran Group | N/A | N/A | N/A | N/A | N/A |
Sohu.com has higher revenue and earnings than Viewtran Group.
Institutional & Insider Ownership
33.0% of Sohu.com shares are held by institutional investors. 21.1% of Sohu.com shares are held by insiders. Comparatively, 29.2% of Viewtran Group shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.
Analyst Recommendations
This is a breakdown of current recommendations and price targets for Sohu.com and Viewtran Group, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Sohu.com | 0 | 1 | 2 | 0 | 2.67 |
| Viewtran Group | 0 | 0 | 0 | 0 | 0.00 |
Sohu.com currently has a consensus price target of $20.00, suggesting a potential upside of 27.47%. Given Sohu.com’s stronger consensus rating and higher probable upside, equities research analysts clearly believe Sohu.com is more favorable than Viewtran Group.
Summary
Sohu.com beats Viewtran Group on 9 of the 10 factors compared between the two stocks.
About Sohu.com
Sohu.com Limited engages in the provision of online media, video, and game products and services on personal computers (PCs) and mobile devices in China. It operates through two segments: Sohu and Changyou. The company offers online news, information, and content services through the mobile phone application Sohu News APP, mobile portal m.sohu.com, and www.sohu.com for PCs; and online video content and services through mobile phone application Sohu Video APP and tv.sohu.com, as well as ifox, a video application for PC. It also operates Focus (www.focus.cn), which provides online real estate information and services; and 17173.com website, which provides news, electronic forums, online videos, and other online game information services to game players, as well as offers mobile game distribution services. In addition, the company offers interactive online games for PCs and mobile devices. Further, it provides paid subscription and interactive broadcasting services. The company was incorporated in 1996 and is headquartered in Beijing, China.
About Viewtran Group
Viewtran Group, Inc. provides supply chain financial services and enterprise solutions for the technology industry in China. It offers software development and technical deployment services; and hardware, software, and technical services. The company was formerly known as Cogo Group, Inc. and changed its name to Viewtran Group, Inc. in November 2013. Viewtran Group, Inc. is based in Shenzhen, China.
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