Gray Media (NYSE:GTN.A – Get Free Report) and Beasley Broadcast Group (NASDAQ:BBGI – Get Free Report) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, institutional ownership, profitability, valuation, analyst recommendations, risk and dividends.
Profitability
This table compares Gray Media and Beasley Broadcast Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Gray Media | -3.12% | -3.07% | -0.64% |
| Beasley Broadcast Group | -95.51% | -27.43% | -3.14% |
Earnings and Valuation
This table compares Gray Media and Beasley Broadcast Group”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Gray Media | $3.10 billion | 0.24 | -$85.00 million | ($1.53) | -4.71 |
| Beasley Broadcast Group | $205.94 million | 0.18 | -$196.55 million | ($105.69) | -0.19 |
Gray Media has higher revenue and earnings than Beasley Broadcast Group. Gray Media is trading at a lower price-to-earnings ratio than Beasley Broadcast Group, indicating that it is currently the more affordable of the two stocks.
Insider and Institutional Ownership
0.3% of Gray Media shares are held by institutional investors. Comparatively, 21.7% of Beasley Broadcast Group shares are held by institutional investors. 13.3% of Gray Media shares are held by company insiders. Comparatively, 51.8% of Beasley Broadcast Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Risk & Volatility
Gray Media has a beta of 0.51, suggesting that its share price is 49% less volatile than the S&P 500. Comparatively, Beasley Broadcast Group has a beta of 4.5, suggesting that its share price is 350% more volatile than the S&P 500.
Analyst Recommendations
This is a breakdown of recent ratings for Gray Media and Beasley Broadcast Group, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Gray Media | 0 | 0 | 0 | 0 | 0.00 |
| Beasley Broadcast Group | 1 | 0 | 0 | 0 | 1.00 |
Summary
Gray Media beats Beasley Broadcast Group on 7 of the 12 factors compared between the two stocks.
About Gray Media
Gray Television, Inc., a television broadcast company, owns and operates television stations and digital assets in the United States. As of February 28, 2019, it owned and operated television stations in 91 television markets broadcasting approximately 400 program streams, including approximately 150 channels affiliated with the CBS Network, the NBC Network, the ABC Network, and the FOX Network. The company also broadcasts secondary digital channels affiliated to ABC, CBS, and FOX, as well as channels affiliated with various other networks and program services, including CW Plus Network, MY Network, the MeTV Network, This TV Network, Antenna TV, Telemundo, Cozi, Heroes and Icons, and MOVIES! Network; and local news/weather channels in various markets. In addition, it is also involved in the video program production, marketing, and digital businesses including Raycom Sports, Tupelo-Raycom, and RTM Studios; and production of PowerNation programs and content. The company was formerly known as Gray Communications Systems, Inc. and changed its name to Gray Television, Inc. in August 2002. Gray Television, Inc. was founded in 1897 and is headquartered in Atlanta, Georgia.
About Beasley Broadcast Group
Beasley Broadcast Group, Inc., a multi-platform media company, owns and operates radio stations in the United States. The company offers local and national advertisers integrated marketing solutions across audio, digital, and event platforms. It operates Houston Outlaws, an esports team that competes in the Overwatch League; and an esports team that competes in the Rocket League. Beasley Broadcast Group, Inc. was founded in 1961 and is based in Naples, Florida.
Receive News & Ratings for Gray Media Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Gray Media and related companies with MarketBeat.com's FREE daily email newsletter.
