Insider Selling: SoFi Technologies (NASDAQ:SOFI) EVP Sells $190,051.90 in Stock

SoFi Technologies, Inc. (NASDAQ:SOFI) EVP Kelli Keough sold 10,954 shares of the firm’s stock in a transaction dated Monday, June 22nd. The stock was sold at an average price of $17.35, for a total value of $190,051.90. Following the completion of the sale, the executive vice president directly owned 378,682 shares in the company, valued at approximately $6,570,132.70. The trade was a 2.81% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Kelli Keough also recently made the following trade(s):

• On Wednesday, May 20th, Kelli Keough sold 10,037 shares of SoFi Technologies stock. The shares were sold at an average price of $15.53, for a total value of $155,874.61.
• On Tuesday, April 21st, Kelli Keough sold 9,742 shares of SoFi Technologies stock. The shares were sold at an average price of $19.25, for a total transaction of $187,533.50.

SoFi Technologies Trading Down 0.1%

Shares of SOFI stock opened at $17.30 on Friday. The firm has a market cap of $22.19 billion, a P/E ratio of 39.32 and a beta of 2.14. SoFi Technologies, Inc. has a 1-year low of $14.92 and a 1-year high of $32.73. The company has a debt-to-equity ratio of 0.17, a current ratio of 0.75 and a quick ratio of 0.13. The firm’s 50-day simple moving average is $16.99 and its 200-day simple moving average is $20.10.

SoFi Technologies (NASDAQ:SOFI) last released its earnings results on Wednesday, April 29th. The company reported $0.12 earnings per share (EPS) for the quarter, meeting analysts’ consensus estimates of $0.12. SoFi Technologies had a net margin of 14.65% and a return on equity of 6.25%. The firm had revenue of $1.09 billion during the quarter, compared to the consensus estimate of $1.05 billion. During the same period in the previous year, the firm earned $0.06 earnings per share. SoFi Technologies’s revenue was up 42.6% compared to the same quarter last year. SoFi Technologies has set its FY 2026 guidance at 0.600- EPS. As a group, equities analysts forecast that SoFi Technologies, Inc. will post 0.59 EPS for the current year.

Analyst Upgrades and Downgrades

A number of analysts have recently commented on SOFI shares. Needham & Company LLC dropped their price objective on SoFi Technologies from $33.00 to $25.00 and set a “buy” rating for the company in a report on Thursday, April 30th. Weiss Ratings cut SoFi Technologies from a “hold (c)” rating to a “hold (c-)” rating in a report on Tuesday, May 26th. Keefe, Bruyette & Woods lowered their price target on SoFi Technologies from $20.00 to $17.00 and set an “underperform” rating for the company in a research report on Thursday, April 9th. The Goldman Sachs Group restated a “neutral” rating and set a $17.00 price target on shares of SoFi Technologies in a research note on Thursday, April 30th. Finally, UBS Group cut their price objective on SoFi Technologies from $24.50 to $21.00 and set a “neutral” rating on the stock in a report on Thursday, April 30th. Seven research analysts have rated the stock with a Buy rating, eleven have assigned a Hold rating and three have given a Sell rating to the stock. Based on data from MarketBeat.com, SoFi Technologies has an average rating of “Hold” and a consensus target price of $22.56.

Institutional Investors Weigh In On SoFi Technologies

Several large investors have recently made changes to their positions in SOFI. Lake Street Private Wealth LLC raised its stake in shares of SoFi Technologies by 4.9% in the 4th quarter. Lake Street Private Wealth LLC now owns 8,368 shares of the company’s stock valued at $219,000 after acquiring an additional 390 shares during the period. Capital Advisors Wealth Management LLC boosted its position in SoFi Technologies by 0.4% during the 4th quarter. Capital Advisors Wealth Management LLC now owns 109,483 shares of the company’s stock worth $2,866,000 after purchasing an additional 401 shares during the period. First Horizon Corp increased its holdings in SoFi Technologies by 14.9% in the 4th quarter. First Horizon Corp now owns 3,116 shares of the company’s stock valued at $82,000 after purchasing an additional 405 shares in the last quarter. Cigna Investments Inc. New increased its holdings in SoFi Technologies by 3.8% in the 4th quarter. Cigna Investments Inc. New now owns 11,440 shares of the company’s stock valued at $299,000 after purchasing an additional 416 shares in the last quarter. Finally, Assetmark Inc. raised its position in SoFi Technologies by 50.5% in the third quarter. Assetmark Inc. now owns 1,273 shares of the company’s stock valued at $34,000 after purchasing an additional 427 shares during the period. Institutional investors and hedge funds own 38.43% of the company’s stock.

SoFi Technologies News Roundup

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi’s acquisition of Composer expands its AI investing tools and could improve user engagement and retention if the platform gains traction. Yahoo Finance: SoFi deepens AI-powered trading ambitions with Composer deal
• Positive Sentiment: SoFi remains a heavily watched stock among Zacks users, suggesting continued investor interest and trading momentum. Zacks: SoFi is attracting investor attention
• Neutral Sentiment: Analyst sentiment remains mixed overall, with the stock carrying a consensus “Hold” rating and valuation still seen as rich relative to execution risk.
• Negative Sentiment: An executive vice president sold shares under a pre-arranged trading plan, which may create some caution even though the sale was not unusual. InsiderTrades: Insider selling by SoFi EVP
• Negative Sentiment: Short-interest data showed no meaningful bearish positioning change, so there is little evidence of a new short-squeeze setup to drive the stock higher.

About SoFi Technologies

SoFi Technologies, Inc (NASDAQ: SOFI) is a diversified financial services company that provides consumer-focused lending, banking, investing and financial technology products. The company’s core offerings include student loan refinancing and private student loans, personal loans, mortgage lending, and credit card products. In addition to credit and lending, SoFi operates consumer-facing deposit and cash management accounts, an investing and trading platform, and an insurance marketplace through partner relationships, all designed to serve individuals seeking an integrated digital financial experience.

SoFi has grown beyond direct-to-consumer lending by building technology and infrastructure capabilities.