11,204 Shares in Amazon.com, Inc. $AMZN Purchased by Avory & Company LLC

Avory & Company LLC acquired a new position in Amazon.com, Inc. (NASDAQ:AMZN) during the 1st quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The institutional investor acquired 11,204 shares of the e-commerce giant’s stock, valued at approximately $2,333,000. Amazon.com comprises 3.0% of Avory & Company LLC’s investment portfolio, making the stock its 11th largest holding.

A number of other large investors have also added to or reduced their stakes in the company. Norges Bank purchased a new position in shares of Amazon.com during the fourth quarter worth approximately $32,868,735,000. Auto Owners Insurance Co boosted its stake in shares of Amazon.com by 27,376.7% in the 4th quarter. Auto Owners Insurance Co now owns 98,448,885 shares of the e-commerce giant’s stock valued at $2,272,397,000 after purchasing an additional 98,090,585 shares in the last quarter. J. Stern & Co. LLP grew its holdings in shares of Amazon.com by 20,598.0% during the 4th quarter. J. Stern & Co. LLP now owns 87,982,814 shares of the e-commerce giant’s stock valued at $20,308,193,000 after purchasing an additional 87,557,736 shares during the last quarter. Nuveen LLC purchased a new position in Amazon.com in the 1st quarter worth $11,674,091,000. Finally, Cardano Risk Management B.V. raised its position in Amazon.com by 879.4% in the 4th quarter. Cardano Risk Management B.V. now owns 27,862,400 shares of the e-commerce giant’s stock worth $6,431,199,000 after purchasing an additional 25,017,588 shares during the period. Hedge funds and other institutional investors own 72.20% of the company’s stock.

Amazon.com Trading Down 1.0%

Shares of AMZN opened at $247.27 on Friday. Amazon.com, Inc. has a 1-year low of $196.00 and a 1-year high of $278.56. The company has a current ratio of 1.18, a quick ratio of 1.01 and a debt-to-equity ratio of 0.27. The firm’s 50-day moving average price is $250.83 and its 200-day moving average price is $235.93. The firm has a market capitalization of $2.66 trillion, a price-to-earnings ratio of 29.58, a PEG ratio of 1.86 and a beta of 1.46.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.63 by $1.15. Amazon.com had a net margin of 12.22% and a return on equity of 19.92%. The company had revenue of $181.52 billion during the quarter, compared to the consensus estimate of $177.28 billion. During the same period in the prior year, the firm earned $1.59 earnings per share. Amazon.com’s revenue was up 16.6% on a year-over-year basis. Sell-side analysts anticipate that Amazon.com, Inc. will post 7.75 EPS for the current year.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon’s AWS and AI spend remain a major growth story, with reports of a roughly $200 billion 2026 AI investment plan and large future commitments for Trainium chips supporting the bullish thesis. Andy Jassy Says Amazon’s Chip Business Already Has $225 Billion in Commitments
• Positive Sentiment: Analysts remained upbeat on Amazon, with fresh coverage and higher targets pointing to continued confidence in AWS re-acceleration and AI-driven earnings growth. KeyBanc Raises Amazon Stock’s Price Target Ahead of Earnings: Here’s What to Watch
• Positive Sentiment: June retail sales and online spending were strong, which is a helpful signal for Amazon’s e-commerce business heading into back-to-school season. 5 Solid Stocks to Boost Your Portfolio as Retail Sales Continue to Surge
• Neutral Sentiment: Amazon is still being compared favorably in the “Magnificent Seven” and AI hyperscaler debates, which keeps the stock in focus but is more commentary than a direct catalyst. The Race to Beat Nvidia: Does Google or Amazon Have the Better In-House Silicon
• Negative Sentiment: Zoox recalled 105 robotaxis after a software issue involving heavy smoke detection, adding a near-term headline risk to Amazon’s autonomous vehicle unit. Zoox recalls self-driving cars because they may not detect smoke
• Negative Sentiment: An AWS billing bug briefly generated wildly inflated invoices for some customers, which could dent sentiment around cloud reliability even though Amazon says it is fixing the issue. Amazon fixing bug that billed some AWS customers billions of dollars

Analyst Ratings Changes

Several analysts have issued reports on AMZN shares. JPMorgan Chase & Co. restated a “buy” rating on shares of Amazon.com in a research report on Friday, June 26th. DA Davidson boosted their target price on Amazon.com from $175.00 to $250.00 and gave the company a “neutral” rating in a research note on Thursday, April 30th. HSBC increased their target price on Amazon.com from $280.00 to $310.00 and gave the company a “buy” rating in a report on Thursday, April 30th. Wells Fargo & Company restated an “overweight” rating and set a $313.00 price target (up from $312.00) on shares of Amazon.com in a research report on Thursday, July 2nd. Finally, Benchmark boosted their price objective on Amazon.com from $275.00 to $370.00 and gave the company a “buy” rating in a research report on Thursday, April 30th. Fifty-seven analysts have rated the stock with a Buy rating and three have issued a Hold rating to the stock. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average price target of $312.76.

Insider Transactions at Amazon.com

In other news, SVP David Zapolsky sold 9,270 shares of the stock in a transaction that occurred on Friday, May 22nd. The stock was sold at an average price of $268.53, for a total value of $2,489,273.10. Following the completion of the transaction, the senior vice president owned 41,190 shares of the company’s stock, valued at approximately $11,060,750.70. This represents a 18.37% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 31,352 shares of Amazon.com stock in a transaction that occurred on Monday, May 4th. The shares were sold at an average price of $275.00, for a total value of $8,621,800.00. Following the sale, the chief executive officer owned 2,175,766 shares in the company, valued at $598,335,650. This represents a 1.42% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last three months, insiders have sold 144,274 shares of company stock worth $38,716,204. 8.90% of the stock is owned by insiders.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.