ServiceNow (NYSE:NOW) Price Target Raised to $125.00

ServiceNow (NYSE:NOW) had its price objective upped by Robert W. Baird from $118.00 to $125.00 in a report released on Thursday,Benzinga reports. The firm currently has an “outperform” rating on the information technology services provider’s stock. Robert W. Baird’s target price would suggest a potential upside of 32.42% from the stock’s current price.

A number of other research firms have also recently issued reports on NOW. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $130.00 price objective on shares of ServiceNow in a research report on Thursday. Citigroup reissued a “market outperform” rating on shares of ServiceNow in a report on Thursday. Deutsche Bank Aktiengesellschaft dropped their price target on ServiceNow from $180.00 to $135.00 and set a “buy” rating on the stock in a research note on Thursday, April 16th. Canaccord Genuity Group reduced their price objective on shares of ServiceNow from $200.00 to $145.00 and set a “buy” rating for the company in a research report on Thursday, April 23rd. Finally, Raymond James Financial decreased their price objective on shares of ServiceNow from $160.00 to $130.00 and set an “outperform” rating on the stock in a report on Thursday, April 23rd. One analyst has rated the stock with a Strong Buy rating, thirty-six have assigned a Buy rating, two have issued a Hold rating and three have assigned a Sell rating to the company’s stock. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus target price of $142.98.

ServiceNow Stock Performance

Shares of NOW traded down $1.06 during midday trading on Thursday, reaching $94.40. The stock had a trading volume of 30,907,825 shares, compared to its average volume of 23,750,600. The firm has a market cap of $97.32 billion, a PE ratio of 56.32, a P/E/G ratio of 1.71 and a beta of 0.96. The firm has a 50 day simple moving average of $104.67 and a 200-day simple moving average of $108.16. ServiceNow has a one year low of $81.24 and a one year high of $210.20. The company has a current ratio of 0.84, a quick ratio of 0.84 and a debt-to-equity ratio of 0.13.

ServiceNow (NYSE:NOW) last issued its earnings results on Wednesday, July 22nd. The information technology services provider reported $0.90 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.86 by $0.04. ServiceNow had a net margin of 12.59% and a return on equity of 18.16%. The company had revenue of $3.99 billion for the quarter, compared to analysts’ expectations of $3.93 billion. During the same period in the prior year, the firm earned $0.81 EPS. ServiceNow’s quarterly revenue was up 24.0% compared to the same quarter last year. As a group, sell-side analysts anticipate that ServiceNow will post 2.33 EPS for the current year.

Insider Buying and Selling at ServiceNow

In other news, Director Paul Edward Chamberlain sold 1,500 shares of the firm’s stock in a transaction that occurred on Thursday, May 14th. The shares were sold at an average price of $87.23, for a total transaction of $130,845.00. Following the transaction, the director directly owned 44,930 shares of the company’s stock, valued at approximately $3,919,243.90. This trade represents a 3.23% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Jacqueline P. Canney sold 8,927 shares of ServiceNow stock in a transaction that occurred on Friday, April 24th. The shares were sold at an average price of $89.60, for a total transaction of $799,859.20. Following the completion of the sale, the insider owned 29,531 shares of the company’s stock, valued at approximately $2,645,977.60. The trade was a 23.21% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last 90 days, insiders sold 28,071 shares of company stock worth $2,529,956. 0.34% of the stock is currently owned by company insiders.

Institutional Trading of ServiceNow

Institutional investors have recently modified their holdings of the stock. Millstone Evans Group LLC raised its stake in ServiceNow by 400.0% in the fourth quarter. Millstone Evans Group LLC now owns 165 shares of the information technology services provider’s stock valued at $25,000 after purchasing an additional 132 shares in the last quarter. CBIZ Investment Advisory Services LLC grew its stake in ServiceNow by 540.0% during the fourth quarter. CBIZ Investment Advisory Services LLC now owns 160 shares of the information technology services provider’s stock worth $25,000 after buying an additional 135 shares in the last quarter. Blueline Advisors LLC acquired a new stake in ServiceNow during the fourth quarter worth about $25,000. Measured Wealth Private Client Group LLC increased its holdings in ServiceNow by 560.0% in the 4th quarter. Measured Wealth Private Client Group LLC now owns 165 shares of the information technology services provider’s stock valued at $25,000 after buying an additional 140 shares during the period. Finally, Wealth Watch Advisors INC increased its holdings in ServiceNow by 432.3% in the 4th quarter. Wealth Watch Advisors INC now owns 165 shares of the information technology services provider’s stock valued at $25,000 after buying an additional 134 shares during the period. 87.18% of the stock is currently owned by institutional investors.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow beat Q2 estimates, reporting earnings of $0.90 per share on revenue of $3.99 billion, both above consensus. ServiceNow Reports Second Quarter 2026 Financial Results
• Positive Sentiment: The company raised its full-year subscription revenue forecast again, helped by accelerating AI demand and stronger enterprise bookings. ServiceNow raises annual subscription revenue forecast again on AI-driven demand
• Positive Sentiment: AI-related contract value surpassed the $1 billion milestone, reinforcing that the company’s AI offerings are becoming a meaningful growth driver. ServiceNow AI Contract Value Crosses $1 Billion Milestone, Stock Soars
• Positive Sentiment: Several analysts raised or reaffirmed bullish ratings and price targets after the earnings beat, adding to momentum in the shares. ServiceNow Analysts Increase Their Forecasts After Better-Than-Expected Q2 Earnings
• Neutral Sentiment: ServiceNow also announced new partnerships and customer wins, including Experian, Leidos, TeamViewer, and Exclusive Networks, which support its long-term platform expansion but are not the main near-term stock driver. Experian accelerates AI-first experiences with ServiceNow AI Platform
• Negative Sentiment: Before earnings, the stock had been under pressure from broader AI-disruption fears and concern that enterprise software spending could slow, but the results helped offset that narrative. ServiceNow Stock Slides: What’s Happening Today?

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.