Synchrony Financial $SYF Shares Sold by Measured Wealth Private Client Group LLC

Measured Wealth Private Client Group LLC cut its stake in shares of Synchrony Financial (NYSE:SYF) by 77.9% in the 1st quarter, Holdings Channel reports. The fund owned 2,982 shares of the financial services provider’s stock after selling 10,493 shares during the quarter. Measured Wealth Private Client Group LLC’s holdings in Synchrony Financial were worth $203,000 as of its most recent filing with the Securities & Exchange Commission.

A number of other hedge funds also recently added to or reduced their stakes in the stock. Ritholtz Wealth Management increased its stake in Synchrony Financial by 21.9% in the fourth quarter. Ritholtz Wealth Management now owns 94,121 shares of the financial services provider’s stock valued at $7,852,000 after acquiring an additional 16,901 shares during the last quarter. KTF Investments LLC bought a new stake in Synchrony Financial during the fourth quarter worth $3,923,000. Assenagon Asset Management S.A. boosted its holdings in shares of Synchrony Financial by 959.4% in the 1st quarter. Assenagon Asset Management S.A. now owns 545,880 shares of the financial services provider’s stock valued at $37,131,000 after purchasing an additional 494,354 shares in the last quarter. Global X Japan Co. Ltd. increased its stake in shares of Synchrony Financial by 365.8% in the 4th quarter. Global X Japan Co. Ltd. now owns 26,488 shares of the financial services provider’s stock valued at $2,210,000 after purchasing an additional 20,801 shares during the last quarter. Finally, Jefferies Financial Group Inc. increased its stake in shares of Synchrony Financial by 701.9% in the 4th quarter. Jefferies Financial Group Inc. now owns 120,996 shares of the financial services provider’s stock valued at $10,095,000 after purchasing an additional 105,907 shares during the last quarter. 96.48% of the stock is owned by institutional investors and hedge funds.

Synchrony Financial Trading Down 1.5%

NYSE SYF opened at $71.73 on Friday. The company has a quick ratio of 1.24, a current ratio of 1.22 and a debt-to-equity ratio of 1.08. Synchrony Financial has a twelve month low of $63.08 and a twelve month high of $88.77. The company has a market cap of $24.13 billion, a price-to-earnings ratio of 7.35, a price-to-earnings-growth ratio of 0.68 and a beta of 1.32. The business’s fifty day moving average is $73.27 and its 200 day moving average is $73.06.

Synchrony Financial (NYSE:SYF) last issued its earnings results on Tuesday, July 21st. The financial services provider reported $2.59 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $2.14 by $0.45. Synchrony Financial had a return on equity of 23.09% and a net margin of 15.44%.The business had revenue of $3.72 billion during the quarter, compared to analysts’ expectations of $3.72 billion. During the same quarter in the prior year, the firm earned $2.50 EPS. Synchrony Financial has set its FY 2026 guidance at 9.250-9.500 EPS. As a group, sell-side analysts expect that Synchrony Financial will post 9.36 EPS for the current fiscal year.

Synchrony Financial announced that its Board of Directors has authorized a stock repurchase program on Tuesday, April 21st that allows the company to repurchase $0.00 in outstanding shares. This repurchase authorization allows the financial services provider to reacquire shares of its stock through open market purchases. Shares repurchase programs are typically an indication that the company’s leadership believes its stock is undervalued.

Synchrony Financial Increases Dividend

The company also recently declared a quarterly dividend, which will be paid on Monday, August 17th. Stockholders of record on Wednesday, August 5th will be issued a dividend of $0.34 per share. This represents a $1.36 annualized dividend and a dividend yield of 1.9%. This is an increase from Synchrony Financial’s previous quarterly dividend of $0.30. The ex-dividend date is Wednesday, August 5th. Synchrony Financial’s dividend payout ratio (DPR) is presently 13.93%.

Insiders Place Their Bets

In other Synchrony Financial news, insider Jonathan S. Mothner sold 51,258 shares of the business’s stock in a transaction that occurred on Friday, May 15th. The shares were sold at an average price of $71.23, for a total transaction of $3,651,107.34. Following the sale, the insider directly owned 132,664 shares of the company’s stock, valued at $9,449,656.72. The trade was a 27.87% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. 0.36% of the stock is owned by insiders.

Analysts Set New Price Targets

A number of equities analysts have recently commented on the company. Robert W. Baird boosted their price target on Synchrony Financial from $86.00 to $90.00 and gave the stock an “outperform” rating in a report on Wednesday. TD Cowen lifted their target price on Synchrony Financial from $89.00 to $90.00 and gave the company a “buy” rating in a research report on Tuesday, July 7th. JPMorgan Chase & Co. lowered their target price on Synchrony Financial from $81.00 to $78.00 and set a “neutral” rating for the company in a research note on Monday, July 13th. BTIG Research cut shares of Synchrony Financial from a “buy” rating to a “neutral” rating in a report on Wednesday, April 22nd. Finally, HSBC lifted their price target on shares of Synchrony Financial from $93.00 to $97.00 and gave the company a “buy” rating in a report on Monday, July 13th. Twelve equities research analysts have rated the stock with a Buy rating and eight have given a Hold rating to the stock. According to data from MarketBeat, the stock presently has a consensus rating of “Moderate Buy” and an average price target of $86.89.

Key Stories Impacting Synchrony Financial

Here are the key news stories impacting Synchrony Financial this week:

• Positive Sentiment: Robert W. Baird raised its price target on Synchrony Financial to $90 from $86 and kept an outperform rating, signaling continued confidence in upside after earnings. Article
• Positive Sentiment: Wells Fargo lowered its price target to $88 from $95 but maintained an overweight rating, still implying meaningful upside from current levels. Article
• Positive Sentiment: Bank of America reiterated a Buy rating on Synchrony Financial and set a $89 target, reinforcing the view that the company’s stronger-than-expected results and 2026 outlook remain supportive. Article
• Neutral Sentiment: Synchrony’s Q2 2026 earnings conference call transcript is drawing investor attention for additional detail on management’s outlook and credit trends. Article
• Neutral Sentiment: Coverage discussing how card issuers are looking beyond credit scores highlights a more segmented consumer-credit market, which may be relevant to Synchrony but does not directly change the company’s fundamentals. Article
• Negative Sentiment: Royal Bank of Canada cut its price target to $80 from $85 and kept a sector perform rating, reflecting a more cautious stance after the latest results. Article
• Negative Sentiment: Another article questions whether Synchrony Financial is cheap versus its stronger guidance and weaker share price, suggesting investors are still debating whether the recent run-up in earnings optimism is already priced in. Article

Synchrony Financial Profile

Synchrony Financial (NYSE: SYF) is a consumer financial services company that specializes in providing point-of-sale financing and private-label, co-branded and branded credit card programs. The company serves as a payments and lending partner to retailers, digital merchants and service providers, offering consumer financing solutions designed to drive customer engagement and sales. Synchrony also operates a direct bank that offers deposit products, including savings accounts and certificates of deposit, which support its funding and customer-facing product suite.

Its core product set includes private-label and co-branded credit cards, general-purpose credit cards, installment loan programs and promotional financing options that are integrated into merchants’ checkout experiences.