eBay (NASDAQ:EBAY – Get Free Report) was downgraded by equities researchers at Citizens Jmp from an “outperform” rating to a “market perform” rating in a note issued to investors on Tuesday, MarketBeat Ratings reports.
A number of other equities analysts have also recently issued reports on EBAY. Susquehanna boosted their price objective on shares of eBay from $95.00 to $110.00 and gave the company a “neutral” rating in a research report on Friday, May 1st. Deutsche Bank Aktiengesellschaft set a $124.00 target price on eBay in a research note on Monday, May 4th. President Capital boosted their price target on eBay from $102.00 to $126.00 and gave the company a “buy” rating in a report on Thursday, June 25th. Needham & Company LLC reaffirmed a “buy” rating and set a $122.00 price target on shares of eBay in a research report on Thursday, April 30th. Finally, Daiwa Securities Group upped their price target on eBay from $90.00 to $114.00 in a research report on Monday, May 11th. Thirteen analysts have rated the stock with a Buy rating, eighteen have issued a Hold rating and two have issued a Sell rating to the company’s stock. According to MarketBeat, the stock presently has a consensus rating of “Hold” and a consensus price target of $110.58.
Read Our Latest Report on eBay
eBay Trading Down 6.0%
Insider Buying and Selling at eBay
In other news, SVP Jordan Douglas Bradle Sweetnam sold 863 shares of the firm’s stock in a transaction that occurred on Thursday, June 18th. The stock was sold at an average price of $109.17, for a total value of $94,213.71. Following the completion of the transaction, the senior vice president owned 34,533 shares in the company, valued at $3,769,967.61. This trade represents a 2.44% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP Mazen Rawashdeh sold 1,919 shares of eBay stock in a transaction that occurred on Wednesday, June 17th. The shares were sold at an average price of $108.51, for a total value of $208,230.69. Following the sale, the senior vice president owned 32,124 shares in the company, valued at $3,485,775.24. This represents a 5.64% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last three months, insiders have sold 76,012 shares of company stock valued at $8,747,852. 0.67% of the stock is currently owned by corporate insiders.
Hedge Funds Weigh In On eBay
Institutional investors have recently added to or reduced their stakes in the company. Guggenheim Capital LLC grew its holdings in eBay by 7.4% in the second quarter. Guggenheim Capital LLC now owns 14,334 shares of the e-commerce company’s stock worth $1,067,000 after purchasing an additional 988 shares during the period. Jump Financial LLC bought a new stake in shares of eBay in the 2nd quarter worth approximately $275,000. NewEdge Advisors LLC grew its stake in shares of eBay by 70.4% in the 2nd quarter. NewEdge Advisors LLC now owns 108,572 shares of the e-commerce company’s stock worth $8,084,000 after buying an additional 44,851 shares during the last quarter. Sei Investments Co. grew its stake in shares of eBay by 48.7% in the 2nd quarter. Sei Investments Co. now owns 471,543 shares of the e-commerce company’s stock worth $35,111,000 after buying an additional 154,465 shares during the last quarter. Finally, Treasurer of the State of North Carolina increased its position in eBay by 26.3% during the 2nd quarter. Treasurer of the State of North Carolina now owns 325,678 shares of the e-commerce company’s stock valued at $24,250,000 after buying an additional 67,731 shares in the last quarter. Institutional investors own 87.48% of the company’s stock.
eBay News Summary
Here are the key news stories impacting eBay this week:
- Positive Sentiment: eBay’s upcoming second-quarter 2026 results are expected to show continued support from artificial-intelligence tools, recommerce, advertising, and focused product categories. These initiatives could help offset international headwinds and provide a potential earnings catalyst. eBay Q2 earnings preview
- Positive Sentiment: Strong consumer demand for limited 70mm IMAX tickets for The Odyssey, including resale listings reaching as much as $2,000, highlights eBay’s reach in collectibles and scarce-item marketplaces. The story is more useful as evidence of platform engagement than as a meaningful earnings driver. Odyssey fans buy IMAX tickets on eBay
- Neutral Sentiment: Analyst sentiment remains mixed: Bernstein maintained a Hold rating with a $115 price target, while recent ratings cited in the coverage include Overweight calls from Piper Sandler and Barclays. Institutional investors also both increased and reduced positions, offering no clear directional signal. Bernstein maintains Hold on eBay
- Negative Sentiment: Wells Fargo downgraded eBay to Underweight from Equal Weight following the company’s Depop acquisition. The analyst cited rising competition from Vinted and investment spending at Depop as pressures on near-term profitability. eBay downgraded after Depop acquisition
- Negative Sentiment: Investors are also concerned that the European Union’s temporary €3 duty on low-value parcels could increase checkout complexity, fees, and friction for international transactions on eBay’s marketplace. The company has acknowledged changing customs and de minimis rules as an operating risk. eBay cross-border trade friction analysis
- Negative Sentiment: Reports that eBay insiders made numerous sales and no open-market purchases over the past six months may add to bearish sentiment, although insider transactions are not necessarily a signal of operating performance.
About eBay
eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price “Buy It Now” transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.
The company’s core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.
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