Niu Technologies (NASDAQ:NIU) versus Gogoro (NASDAQ:GGROW) Head-To-Head Survey

Gogoro (NASDAQ:GGROW) and Niu Technologies (NASDAQ:NIU) are both consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, institutional ownership, valuation, analyst recommendations, risk, profitability and earnings.

Profitability

This table compares Gogoro and Niu Technologies’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Gogoro	N/A	N/A	N/A
Niu Technologies	-2.17%	-10.85%	-3.12%

Institutional & Insider Ownership

75.1% of Niu Technologies shares are held by institutional investors. 10.2% of Niu Technologies shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Earnings and Valuation

This table compares Gogoro and Niu Technologies”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Gogoro	$280.77 million	N/A	N/A	N/A	N/A
Niu Technologies	$616.02 million	0.31	-$5.63 million	($0.18)	-13.66

Gogoro has higher earnings, but lower revenue than Niu Technologies.

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for Gogoro and Niu Technologies, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Gogoro	0	0	0	0	0.00
Niu Technologies	1	1	0	0	1.50

Niu Technologies has a consensus price target of $3.50, suggesting a potential upside of 42.39%. Given Niu Technologies’ stronger consensus rating and higher possible upside, analysts clearly believe Niu Technologies is more favorable than Gogoro.

Summary

Niu Technologies beats Gogoro on 5 of the 8 factors compared between the two stocks.

About Gogoro

Gogoro Inc. provides battery swapping services in Taiwan, India, and internationally. It also develops Swap and Go battery system that delivers full power to electric-powered two-wheelers. In addition, the company offers battery swapping technology in the form of hardware, software, and service, including Gogoro Smart Batteries, GoStation, Gogoro Network Software & Battery Management Systems, Smartscooter, GoReward, and related components and kits. The company was incorporated in 2011 and is based in Taipei, Taiwan.

About Niu Technologies

Niu Technologies designs, manufactures, and sells electric scooters in the People’s Republic of China, Europe, and internationally. The company offers RQi, NQi, MQi, SQi, UQi, F, and Gova series smart electric scooters, motorcycles, mopeds, and bicycles; KQi series kick-scooters; BQi series e-bikes; and Niu Aero Sports Bicycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, jeans, hats, bags, jewelry, notebooks, badges, key chain, and mugs; and performance upgrade components consisting of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company operates NIU app, which provides online repair request, service station locator, theft reporting, smart check, smart services, scooter status, historical riding data, and key diagnostics, as well as NIU cover, which provides insurance services. It sells and services its products through city partners and franchised stores, distributors, third-party e-commerce platforms, and its online store. The company was incorporated in 2014 and is headquartered in Beijing, the People’s Republic of China.