JPMorgan Chase & Co. Has Lowered Expectations for Celsius (NASDAQ:CELH) Stock Price

Celsius (NASDAQ:CELH) had its price objective cut by stock analysts at JPMorgan Chase & Co. from $56.00 to $52.00 in a research note issued on Friday,Benzinga reports. The brokerage currently has an “overweight” rating on the stock. JPMorgan Chase & Co.‘s price objective indicates a potential upside of 95.75% from the company’s current price.

A number of other research firms also recently commented on CELH. UBS Group set a $44.00 price objective on shares of Celsius in a research note on Friday. Jefferies Financial Group restated a “buy” rating on shares of Celsius in a research note on Tuesday, May 19th. BNP Paribas Exane reiterated an “outperform” rating and set a $57.00 target price (down from $70.00) on shares of Celsius in a research note on Tuesday, May 26th. Roth Capital reissued a “buy” rating and set a $48.00 target price on shares of Celsius in a report on Friday. Finally, Rothschild & Co Redburn assumed coverage on shares of Celsius in a research report on Wednesday, May 6th. They issued a “neutral” rating and a $47.00 price target on the stock. Nineteen analysts have rated the stock with a Buy rating and six have issued a Hold rating to the company’s stock. Based on data from MarketBeat.com, Celsius presently has an average rating of “Moderate Buy” and a consensus target price of $53.10.

Celsius Stock Up 11.8%

Celsius stock traded up $2.79 during midday trading on Friday, hitting $26.56. 24,509,539 shares of the stock were exchanged, compared to its average volume of 7,820,997. Celsius has a 1 year low of $23.56 and a 1 year high of $66.74. The company has a debt-to-equity ratio of 0.53, a current ratio of 1.77 and a quick ratio of 1.43. The firm has a market cap of $6.79 billion, a P/E ratio of 61.60, a P/E/G ratio of 1.29 and a beta of 0.95. The company has a 50 day moving average price of $29.54 and a two-hundred day moving average price of $36.67.

Celsius (NASDAQ:CELH) last announced its earnings results on Thursday, August 6th. The company reported $0.36 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.42 by ($0.06). The business had revenue of $817.93 million during the quarter, compared to analyst estimates of $870.09 million. Celsius had a net margin of 5.85% and a return on equity of 37.95%. The business’s revenue for the quarter was up 10.6% on a year-over-year basis. During the same period in the previous year, the company earned $0.47 earnings per share. On average, sell-side analysts predict that Celsius will post 1.58 earnings per share for the current fiscal year.

Insider Activity

In other news, Director Hal Kravitz acquired 8,400 shares of the company’s stock in a transaction that occurred on Friday, May 22nd. The shares were acquired at an average price of $29.73 per share, with a total value of $249,732.00. Following the acquisition, the director directly owned 227,158 shares in the company, valued at approximately $6,753,407.34. The trade was a 3.84% increase in their ownership of the stock. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, CEO John Fieldly purchased 8,475 shares of the company’s stock in a transaction on Friday, May 22nd. The stock was purchased at an average price of $29.36 per share, for a total transaction of $248,826.00. Following the purchase, the chief executive officer directly owned 937,540 shares of the company’s stock, valued at $27,526,174.40. This trade represents a 0.91% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. 2.33% of the stock is currently owned by corporate insiders.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of CELH. Norges Bank acquired a new stake in shares of Celsius in the fourth quarter valued at $140,803,000. Massachusetts Financial Services Co. MA acquired a new position in Celsius during the fourth quarter worth about $115,321,000. Westfield Capital Management Co. LP bought a new stake in Celsius in the fourth quarter worth about $70,632,000. Bank of New York Mellon Corp bought a new stake in Celsius in the second quarter worth about $43,040,000. Finally, Scopus Asset Management L.P. acquired a new stake in Celsius in the 2nd quarter valued at about $59,382,000. Institutional investors own 60.95% of the company’s stock.

More Celsius News

Here are the key news stories impacting Celsius this week:

• Positive Sentiment: Rockstar Energy founder Russ Savage disclosed that he controls approximately 12 million CELH shares, or about 4.7% of the company, and said he wants to become CEO. His involvement could accelerate operational changes and improve investor confidence, although his criticism of current management also highlights pressure for a leadership overhaul. Rockstar Energy founder builds Celsius stake, wants to take over as CEO
• Positive Sentiment: Piper Sandler maintained an “overweight” rating while lowering its price target to $36 from $49, and Needham retained a “buy” rating with a $35 target, indicating analysts still see meaningful upside if Celsius executes its recovery plan.
• Positive Sentiment: Second-quarter revenue rose about 11% year over year to $817.9 million, supported by demand for Alani Nu and contributions from Rockstar Energy. Management expects a core-brand reset, retail gains and new products to support a return to growth exiting 2026 and into 2027. Celsius Holdings Q2 Earnings Miss Estimates, Revenues Increase 11% Y/Y
• Neutral Sentiment: Unusually heavy call-option activity, with purchases roughly 76% above typical volume, points to heightened speculative or bullish positioning but does not guarantee further gains.
• Negative Sentiment: Celsius reported adjusted earnings of $0.36 per share versus the $0.42 consensus estimate, while revenue also fell short of the approximately $870.1 million forecast. EPS declined from $0.47 a year earlier, reflecting margin pressure and higher promotional spending.
• Negative Sentiment: Sales of the namesake CELSIUS brand weakened, and management warned that core-brand pressure may continue through the third quarter. Maxim Group downgraded the stock to “hold,” while both Piper Sandler and Needham substantially reduced their price targets after the earnings miss.

Celsius Company Profile

Celsius Holdings, Inc is an American beverage company known for its line of fitness and energy drinks formulated to support active lifestyles. The company’s flagship product, the Celsius® brand, features beverages enhanced with ingredients such as green tea extract, guarana seed extract and essential vitamins, positioned as a functional alternative to traditional energy drinks. These products are designed to deliver a blend of ingredients that support metabolism and sustained energy without high sugar content or artificial preservatives.

In addition to its core carbonated drink portfolio, Celsius has expanded its offerings to include powder mixes and non-carbonated ready-to-drink variants, catering to consumer preferences around taste, convenience and nutritional needs.