Suzuki Motor (OTCMKTS:SZKMY – Get Free Report) and Niu Technologies (NASDAQ:NIU – Get Free Report) are both consumer discretionary companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, risk, profitability, dividends, earnings, valuation and institutional ownership.
Analyst Ratings
This is a summary of recent ratings and target prices for Suzuki Motor and Niu Technologies, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Suzuki Motor | 0 | 1 | 1 | 1 | 3.00 |
| Niu Technologies | 1 | 1 | 0 | 0 | 1.50 |
Niu Technologies has a consensus target price of $3.50, indicating a potential upside of 78.57%. Given Niu Technologies’ higher possible upside, analysts plainly believe Niu Technologies is more favorable than Suzuki Motor.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| Suzuki Motor | 7.85% | 12.57% | 7.86% |
| Niu Technologies | -4.39% | -24.20% | -6.38% |
Earnings and Valuation
This table compares Suzuki Motor and Niu Technologies”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Suzuki Motor | $41.80 billion | 0.62 | $2.90 billion | $6.96 | 7.68 |
| Niu Technologies | $616.02 million | 0.25 | -$5.63 million | ($0.38) | -5.16 |
Suzuki Motor has higher revenue and earnings than Niu Technologies. Niu Technologies is trading at a lower price-to-earnings ratio than Suzuki Motor, indicating that it is currently the more affordable of the two stocks.
Institutional & Insider Ownership
0.0% of Suzuki Motor shares are held by institutional investors. Comparatively, 75.1% of Niu Technologies shares are held by institutional investors. 10.2% of Niu Technologies shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.
Risk & Volatility
Suzuki Motor has a beta of 0.54, indicating that its share price is 46% less volatile than the S&P 500. Comparatively, Niu Technologies has a beta of -0.14, indicating that its share price is 114% less volatile than the S&P 500.
Summary
Suzuki Motor beats Niu Technologies on 12 of the 15 factors compared between the two stocks.
About Suzuki Motor
Suzuki Motor Corporation engages in the manufacturing and marketing of automobiles, motorcycles, and marine products in Japan, rest of Asia, Europe, North America, and internationally. It offers mini-vehicles, sub-compact vehicles, standard-sized vehicles, outboard motors, motorized wheelchairs, and electro senior vehicles. The company is also involved in solar power generation and logistics business, as well as provides other services. Suzuki Motor Corporation was founded in 1909 and is headquartered in Hamamatsu, Japan.
About Niu Technologies
Niu Technologies designs, manufactures, and sells electric scooters in the People’s Republic of China, Europe, and internationally. The company offers RQi, NQi, MQi, SQi, UQi, F, and Gova series smart electric scooters, motorcycles, mopeds, and bicycles; KQi series kick-scooters; BQi series e-bikes; and Niu Aero Sports Bicycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, jeans, hats, bags, jewelry, notebooks, badges, key chain, and mugs; and performance upgrade components consisting of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company operates NIU app, which provides online repair request, service station locator, theft reporting, smart check, smart services, scooter status, historical riding data, and key diagnostics, as well as NIU cover, which provides insurance services. It sells and services its products through city partners and franchised stores, distributors, third-party e-commerce platforms, and its online store. The company was incorporated in 2014 and is headquartered in Beijing, the People’s Republic of China.
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