Primecap Management Co. CA Purchases New Stake in Salesforce Inc. $CRM

Primecap Management Co. CA acquired a new position in Salesforce Inc. (NYSE:CRM) in the second quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm acquired 259,450 shares of the CRM provider’s stock, valued at approximately $40,645,000.

Several other institutional investors and hedge funds have also recently added to or reduced their stakes in the company. Palisade Capital Management LP bought a new stake in shares of Salesforce during the second quarter worth approximately $318,000. Canada Pension Plan Investment Board bought a new position in Salesforce in the second quarter valued at approximately $57,388,000. Osterweis Capital Management Inc. acquired a new stake in Salesforce during the 2nd quarter worth $37,000. AFT Forsyth & Company Inc. acquired a new stake in Salesforce during the 2nd quarter worth $1,453,000. Finally, Legal & General Group Plc bought a new stake in shares of Salesforce during the 2nd quarter valued at $927,332,000. 80.43% of the stock is owned by institutional investors.

Trending Headlines about Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce reported adjusted earnings of $5.90 per share, well above the $3.27 analyst consensus and up from $2.91 a year earlier. Revenue increased 10.8% year over year to $11.35 billion, narrowly exceeding estimates. Salesforce Q2 Earnings and Revenues Top Estimates
• Positive Sentiment: The company raised fiscal 2027 guidance to $46.1 billion-$46.4 billion in revenue and $16.67-$16.71 in EPS. Third-quarter guidance calls for $11.4 billion-$11.5 billion in revenue and $3.42-$3.44 in EPS, with the profit forecast above consensus. Salesforce Raises Annual Revenue Forecasts
• Positive Sentiment: Management cited momentum in AI-powered autonomous agents as a reason for increased confidence in future growth. Salesforce also recorded a roughly $2.6 billion gain on strategic investments, helped by the rising value of its Anthropic stake, boosting reported profitability. Salesforce Stock Jumps on AI Growth
• Positive Sentiment: Salesforce and Anthropic expanded their partnership through “Claudeforce,” integrating Claude with Salesforce data, workflows and governance. The offering includes prebuilt sales skills and could strengthen adoption of Salesforce’s Agentforce platform. Salesforce and Anthropic Announce Claudeforce
• Neutral Sentiment: CEO Marc Benioff rejected “SaaSpocalypse” concerns, arguing that AI is expanding rather than destroying Salesforce’s software opportunity. Investors will still look for sustained subscription growth and Agentforce monetization in coming quarters. Salesforce CEO Responds to SaaSpocalypse Concerns
• Negative Sentiment: Despite the earnings beat, quarterly revenue growth remained near 11%, so the stock’s longer-term performance depends on whether AI products produce a meaningful reacceleration rather than simply offsetting pressure on Salesforce’s core business.

Analyst Upgrades and Downgrades

Several research analysts have recently issued reports on CRM shares. CLSA started coverage on Salesforce in a research report on Monday, July 20th. They issued a “hold” rating and a $165.00 price target on the stock. BMO Capital Markets upped their price objective on Salesforce from $215.00 to $230.00 and gave the company an “outperform” rating in a report on Thursday, August 20th. Deutsche Bank Aktiengesellschaft set a $315.00 target price on Salesforce in a research note on Tuesday. Wedbush assumed coverage on Salesforce in a report on Wednesday, July 1st. They set an “outperform” rating on the stock. Finally, Citizens Jmp restated a “market outperform” rating and set a $315.00 target price on shares of Salesforce in a research report on Tuesday. Two investment analysts have rated the stock with a Strong Buy rating, twenty-five have assigned a Buy rating, seventeen have assigned a Hold rating and three have issued a Sell rating to the company’s stock. Based on data from MarketBeat, Salesforce presently has an average rating of “Moderate Buy” and an average price target of $248.72.

Salesforce Trading Up 0.2%

Shares of NYSE:CRM opened at $206.01 on Thursday. The firm has a market cap of $168.72 billion, a price-to-earnings ratio of 23.84, a PEG ratio of 1.11 and a beta of 1.16. Salesforce Inc. has a 12 month low of $146.32 and a 12 month high of $269.11. The company’s fifty day simple moving average is $177.13 and its 200 day simple moving average is $181.60. The company has a quick ratio of 0.79, a current ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last announced its earnings results on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, topping analysts’ consensus estimates of $3.27 by $2.63. The firm had revenue of $11.35 billion during the quarter, compared to analyst estimates of $11.33 billion. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The company’s revenue for the quarter was up 10.8% compared to the same quarter last year. During the same period in the prior year, the business earned $2.91 EPS. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. As a group, research analysts forecast that Salesforce Inc. will post 10.27 EPS for the current fiscal year.

About Salesforce

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.