Critical Comparison: Ameriprise Financial (NYSE:AMP) versus Webull (NASDAQ:BULL)

Ameriprise Financial (NYSE:AMP) and Webull (NASDAQ:BULL) are both finance companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, dividends, risk, profitability, institutional ownership, valuation and analyst recommendations.

Analyst Ratings

This is a breakdown of recent ratings and target prices for Ameriprise Financial and Webull, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Ameriprise Financial	1	5	4	1	2.45
Webull	1	2	2	0	2.20

Ameriprise Financial presently has a consensus target price of $555.33, suggesting a potential upside of 14.65%. Webull has a consensus target price of $11.00, suggesting a potential upside of 51.52%. Given Webull’s higher probable upside, analysts clearly believe Webull is more favorable than Ameriprise Financial.

Institutional & Insider Ownership

84.0% of Ameriprise Financial shares are owned by institutional investors. Comparatively, 92.5% of Webull shares are owned by institutional investors. 0.6% of Ameriprise Financial shares are owned by company insiders. Comparatively, 35.0% of Webull shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Earnings & Valuation

This table compares Ameriprise Financial and Webull”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Ameriprise Financial	$18.48 billion	2.36	$3.56 billion	$41.46	11.68
Webull	$571.00 million	6.76	$24.77 million	$0.08	90.75

Ameriprise Financial has higher revenue and earnings than Webull. Ameriprise Financial is trading at a lower price-to-earnings ratio than Webull, indicating that it is currently the more affordable of the two stocks.

Risk & Volatility

Ameriprise Financial has a beta of 1.14, indicating that its share price is 14% more volatile than the S&P 500. Comparatively, Webull has a beta of 0.58, indicating that its share price is 42% less volatile than the S&P 500.

Profitability

This table compares Ameriprise Financial and Webull’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Ameriprise Financial	20.24%	64.19%	2.15%
Webull	6.26%	5.95%	1.60%

Summary

Ameriprise Financial beats Webull on 10 of the 15 factors compared between the two stocks.

About Ameriprise Financial

Ameriprise Financial, Inc., together with its subsidiaries, provides various financial products and services to individual and institutional clients in the United States and internationally. It operates through four segments: Advice & Wealth Management, Asset Management, Retirement & Protection Solutions, and Corporate & Other. The Advice & Wealth Management segment provides financial planning and advice; brokerage products and services for retail and institutional clients; discretionary and non-discretionary investment advisory accounts; mutual funds; insurance and annuities products; cash management and banking products; and face-amount certificates. The Asset Management segment offers investment management, advice, and products to retail, high net worth, and institutional clients through third-party financial institutions, advisor networks, direct retail, and its institutional sales force under the Columbia Threadneedle Investments brand name. This segment products include U.S. mutual funds and their non-U.S. equivalents, exchange-traded funds, variable product funds underlying insurance, and annuity separate accounts; and institutional asset management products, such as traditional asset classes, separately managed accounts, individually managed accounts, collateralized loan obligations, hedge funds, collective funds, and property and infrastructure funds. The Retirement & Protection Solutions segment provides variable annuity products, as well as life and disability income insurance products to retail clients. The company was formerly known as American Express Financial Corporation and changed its name to Ameriprise Financial, Inc. in September 2005. Ameriprise Financial, Inc. was founded in 1894 and is headquartered in Minneapolis, Minnesota.

About Webull

Webull Corp. engages in the provision of financial services. It offers trading, wealth management product distribution, market data and information, user community, and investor education. The company was founded by An Quan Wang in 2016 and is headquartered in St. Petersburg, FL.