Similarweb (NYSE:SMWB) Stock: Insider Or Offer Sells 114,300 Shares

Similarweb Ltd. (NYSE:SMWB) CEO Or Offer sold 114,300 shares of the stock in a transaction that occurred on Thursday, September 24th. The stock was sold at an average price of $7.69, for a total value of $878,967.00. Following the completion of the transaction, the chief executive officer directly owned 3,930,481 shares of the company’s stock, valued at $30,225,398.89. This trade represents a 2.83% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Or Offer also recently made the following trade(s):

• On Wednesday, September 23rd, Or Offer sold 28,400 shares of Similarweb stock. The shares were sold at an average price of $8.54, for a total value of $242,536.00.
• On Tuesday, September 22nd, Or Offer sold 34,500 shares of Similarweb stock. The stock was sold at an average price of $8.38, for a total transaction of $289,110.00.
• On Monday, September 21st, Or Offer sold 32,200 shares of Similarweb stock. The shares were sold at an average price of $8.40, for a total value of $270,480.00.
• On Friday, September 18th, Or Offer sold 37,500 shares of Similarweb stock. The stock was sold at an average price of $8.25, for a total value of $309,375.00.
• On Thursday, September 17th, Or Offer sold 30,400 shares of Similarweb stock. The shares were sold at an average price of $8.35, for a total value of $253,840.00.
• On Wednesday, September 16th, Or Offer sold 45,719 shares of Similarweb stock. The stock was sold at an average price of $8.40, for a total value of $384,039.60.
• On Monday, September 14th, Or Offer sold 52,900 shares of Similarweb stock. The stock was sold at an average price of $8.54, for a total value of $451,766.00.
• On Tuesday, September 15th, Or Offer sold 26,691 shares of Similarweb stock. The shares were sold at an average price of $8.53, for a total value of $227,674.23.
• On Friday, September 11th, Or Offer sold 59,000 shares of Similarweb stock. The shares were sold at an average price of $8.05, for a total transaction of $474,950.00.
• On Thursday, September 10th, Or Offer sold 59,200 shares of Similarweb stock. The shares were sold at an average price of $8.06, for a total value of $477,152.00.

Similarweb Stock Down 12.2%

Similarweb stock opened at $7.53 on Friday. The stock has a 50-day simple moving average of $8.01 and a 200 day simple moving average of $5.33. The stock has a market capitalization of $659.80 million, a price-to-earnings ratio of -30.13 and a beta of 1.21. Similarweb Ltd. has a 12-month low of $2.22 and a 12-month high of $9.75.

Similarweb (NYSE:SMWB) last posted its earnings results on Wednesday, August 12th. The company reported $0.06 earnings per share (EPS) for the quarter. The company had revenue of $77.19 million during the quarter. Similarweb had a negative return on equity of 19.81% and a negative net margin of 7.37%.

Hedge Funds Weigh In On Similarweb

Hedge funds and other institutional investors have recently modified their holdings of the stock. Lavelle Capital LP purchased a new position in shares of Similarweb in the first quarter worth $529,000. Renaissance Technologies LLC grew its stake in Similarweb by 104.6% during the 1st quarter. Renaissance Technologies LLC now owns 739,673 shares of the company’s stock valued at $1,931,000 after purchasing an additional 378,200 shares during the last quarter. Militia Capital Management LLC purchased a new position in shares of Similarweb in the first quarter worth about $616,000. Wellington Management Group LLP lifted its holdings in shares of Similarweb by 22.2% during the second quarter. Wellington Management Group LLP now owns 3,624,685 shares of the company’s stock worth $22,219,000 after purchasing an additional 657,928 shares during the period. Finally, Persistent Asset Partners Ltd purchased a new stake in Similarweb in the fourth quarter valued at approximately $1,348,000. 57.59% of the stock is owned by hedge funds and other institutional investors.

Key Stories Impacting Similarweb

Here are the key news stories impacting Similarweb this week:

• Positive Sentiment: Similarweb appointed Michael Akkerman as chief executive officer, effective November 2, 2026. Akkerman brings nearly 20 years of senior operating and digital-advertising experience, which could support the company’s growth and commercial execution. Similarweb Names Michael Akkerman as New Chief Executive Officer
• Neutral Sentiment: Analyst views remain mixed. Similarweb has five Buy, four Hold and one Sell rating, with a consensus price target of $9.71, though the average rating is Hold. Similarweb Appoints Michael Akkerman as CEO Effective November 2
• Negative Sentiment: Founder and CEO Or Offer is stepping down after nearly two decades. Although the succession was previously announced, investors may be concerned about strategy, execution and leadership continuity during the transition. The announcement was the main catalyst for the decline and trading halt. Similarweb shares fall after new CEO announcement
• Negative Sentiment: Offer sold another 28,400 shares for approximately $242,536 on September 23, following a 34,500-share sale the prior day. The transactions were made under a pre-arranged Rule 10b5-1 plan, limiting their value as a signal about fundamentals, but the repeated selling may weigh on sentiment during the CEO change. Insider Selling: Similarweb CEO Sells Stock

Analysts Set New Price Targets

SMWB has been the topic of several research analyst reports. Wall Street Zen lowered Similarweb from a “strong-buy” rating to a “buy” rating in a research note on Saturday, September 12th. Oppenheimer boosted their price target on Similarweb from $7.00 to $8.50 and gave the stock an “outperform” rating in a report on Wednesday, August 5th. Barclays lifted their price target on Similarweb from $5.00 to $11.00 and gave the stock an “overweight” rating in a research report on Thursday, August 13th. Northland Securities raised shares of Similarweb from a “market perform” rating to an “outperform” rating and raised their price target for the stock from $5.00 to $10.00 in a research note on Wednesday, August 12th. Finally, Citigroup raised their target price on shares of Similarweb from $7.00 to $9.00 and gave the company a “neutral” rating in a research report on Thursday, August 13th. Five analysts have rated the stock with a Buy rating, four have given a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, Similarweb has an average rating of “Hold” and an average target price of $9.71.

Similarweb Company Profile

Similarweb Ltd. is a digital intelligence company that provides data and analytics about online activity. Its platform helps organizations analyze website and mobile application performance, understand audience behavior, evaluate competitors, and identify trends across digital markets.

The company’s products support a range of business functions, including marketing, sales, market research, search engine optimization, investor research and business development. Similarweb combines data from multiple sources to provide insights into web traffic, mobile app usage, customer engagement, acquisition channels and industry positioning.

Founded in 2007, Similarweb serves businesses, agencies, financial institutions and other organizations in markets around the world.