Badger Meter (NYSE:BMI – Get Free Report) and SOBR Safe (NASDAQ:SOBR – Get Free Report) are both technology companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, risk, dividends, valuation and earnings.
Valuation and Earnings
This table compares Badger Meter and SOBR Safe”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Badger Meter | $916.66 million | 3.98 | $141.63 million | $4.28 | 29.41 |
| SOBR Safe | $354,654.00 | 0.76 | -$8.95 million | ($5.35) | -0.01 |
Risk and Volatility
Badger Meter has a beta of 0.65, suggesting that its share price is 35% less volatile than the S&P 500. Comparatively, SOBR Safe has a beta of 1.22, suggesting that its share price is 22% more volatile than the S&P 500.
Profitability
This table compares Badger Meter and SOBR Safe’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Badger Meter | 14.27% | 18.03% | 12.82% |
| SOBR Safe | -2,924.23% | -314.39% | -228.18% |
Insider and Institutional Ownership
89.0% of Badger Meter shares are held by institutional investors. Comparatively, 7.9% of SOBR Safe shares are held by institutional investors. 1.0% of Badger Meter shares are held by company insiders. Comparatively, 0.1% of SOBR Safe shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
Analyst Ratings
This is a summary of recent ratings and recommmendations for Badger Meter and SOBR Safe, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Badger Meter | 1 | 5 | 6 | 0 | 2.42 |
| SOBR Safe | 1 | 0 | 0 | 0 | 1.00 |
Badger Meter currently has a consensus price target of $162.00, indicating a potential upside of 28.68%. Given Badger Meter’s stronger consensus rating and higher probable upside, analysts clearly believe Badger Meter is more favorable than SOBR Safe.
Summary
Badger Meter beats SOBR Safe on 13 of the 14 factors compared between the two stocks.
About Badger Meter
Badger Meter, Inc. manufactures and markets flow measurement, quality, control, and communication solutions worldwide. It offers mechanical or static water meters, and related radio and software technologies and services to municipal water utilities market. The company also provides flow instrumentation products, including meters, valves, and other sensing instruments to measure and control fluids going through a pipe or pipeline, including water, air, steam, and other liquids and gases to original equipment manufacturers as the primary flow measurement device within a product or system, as well as through manufacturers' representatives. In addition, the company offers ORION Cellular endpoints to power network as a service; ORION mobile read endpoints support for deploying AMR solution; radio products; hardware, instruments, and sensors, and related software, to enhance connected data to a water utility's operation; water quality monitoring solutions, including optical sensing and electrochemical instruments; and high frequency pressure and leak detection sensors to aid in burst pipe and leak events; as well as BEACON, a secure cloud-hosted software suite that establishes alerts for specific conditions and allows consumer engagement tools that permit end water customers to view and manage their water usage activity. Its flow instrumentation products are used in water/wastewater, heating, ventilating and air conditioning, and corporate sustainability markets. The company serves water utilities, commercial, and industrial industries; and provides training, project management, technical support, and other collaborative services for customers. It sells its products and software directly, as well as through resellers and representatives. The company was incorporated in 1905 and is based in Milwaukee, Wisconsin.
About SOBR Safe
SOBR Safe, Inc., a hardware and software company, develops non-invasive alcohol detection, biometric identity verification, and real-time cloud-based alerts and reporting systems in North America. The company provides SOBRcheck, a stationary identification and alcohol monitoring product; and SOBRsure, a transdermal, alcohol-detecting wearable band. It also offers SOBRSafe, a software platform for non-invasive alcohol detection and identity verification solution for applications in probation management, fleet and facility, alcohol rehabilitation, and youth drivers. SOBR Safe, Inc. was founded in 2004 and is headquartered in Greenwood Village, Colorado.
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