Head to Head Comparison: Niu Technologies (NIU) & Its Peers

Niu Technologies (NASDAQ:NIU) is one of 119 publicly-traded companies in the “Automobiles” industry, but how does it weigh in compared to its peers? We will compare Niu Technologies to related companies based on the strength of its institutional ownership, dividends, risk, earnings, analyst recommendations, profitability and valuation.

Institutional and Insider Ownership

75.1% of Niu Technologies shares are owned by institutional investors. Comparatively, 39.1% of shares of all “Automobiles” companies are owned by institutional investors. 10.2% of Niu Technologies shares are owned by company insiders. Comparatively, 13.9% of shares of all “Automobiles” companies are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Analyst Recommendations

This is a breakdown of current recommendations and price targets for Niu Technologies and its peers, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Niu Technologies	1	1	0	0	1.50
Niu Technologies Competitors	2130	5135	6395	192	2.34

Niu Technologies currently has a consensus price target of $3.50, suggesting a potential upside of 94.44%. As a group, “Automobiles” companies have a potential upside of 67.64%. Given Niu Technologies’ higher possible upside, equities research analysts clearly believe Niu Technologies is more favorable than its peers.

Valuation and Earnings

This table compares Niu Technologies and its peers gross revenue, earnings per share and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
Niu Technologies	$616.02 million	-$5.63 million	-4.74
Niu Technologies Competitors	$812.39 billion	$1.13 billion	7.70

Niu Technologies’ peers have higher revenue and earnings than Niu Technologies. Niu Technologies is trading at a lower price-to-earnings ratio than its peers, indicating that it is currently more affordable than other companies in its industry.

Profitability

This table compares Niu Technologies and its peers’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Niu Technologies	-4.39%	-24.20%	-6.38%
Niu Technologies Competitors	-1,522.34%	-123.49%	-11.66%

Risk & Volatility

Niu Technologies has a beta of -0.23, suggesting that its share price is 123% less volatile than the S&P 500. Comparatively, Niu Technologies’ peers have a beta of 1.02, suggesting that their average share price is 2% more volatile than the S&P 500.

Summary

Niu Technologies peers beat Niu Technologies on 8 of the 13 factors compared.

Niu Technologies Company Profile

Niu Technologies designs, manufactures, and sells electric scooters in the People’s Republic of China, Europe, and internationally. The company offers RQi, NQi, MQi, SQi, UQi, F, and Gova series smart electric scooters, motorcycles, mopeds, and bicycles; KQi series kick-scooters; BQi series e-bikes; and Niu Aero Sports Bicycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, jeans, hats, bags, jewelry, notebooks, badges, key chain, and mugs; and performance upgrade components consisting of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company operates NIU app, which provides online repair request, service station locator, theft reporting, smart check, smart services, scooter status, historical riding data, and key diagnostics, as well as NIU cover, which provides insurance services. It sells and services its products through city partners and franchised stores, distributors, third-party e-commerce platforms, and its online store. The company was incorporated in 2014 and is headquartered in Beijing, the People’s Republic of China.