Roku (NASDAQ:ROKU) Trading Up 1.7% – Time to Buy?

Roku, Inc. (NASDAQ:ROKU)’s share price traded up 1.7% on Thursday . The company traded as high as $95.95 and last traded at $94.54. 3,434,612 shares traded hands during mid-day trading, a decline of 8% from the average session volume of 3,743,249 shares. The stock had previously closed at $92.98.

Analyst Upgrades and Downgrades

ROKU has been the subject of a number of analyst reports. Pivotal Research lifted their price objective on shares of Roku from $120.00 to $135.00 and gave the company a “buy” rating in a report on Monday, November 3rd. Evercore ISI reaffirmed a “positive” rating on shares of Roku in a research report on Friday, October 31st. Wells Fargo & Company boosted their price objective on Roku from $113.00 to $116.00 and gave the stock an “overweight” rating in a report on Friday, October 31st. Rosenblatt Securities increased their price objective on Roku from $101.00 to $106.00 and gave the stock a “neutral” rating in a research note on Friday, October 31st. Finally, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Roku in a research report on Wednesday, October 8th. One analyst has rated the stock with a Strong Buy rating, eighteen have given a Buy rating, six have issued a Hold rating and two have assigned a Sell rating to the stock. According to MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and an average target price of $113.14.

Roku Stock Up 5.9%

The firm has a market cap of $14.79 billion, a PE ratio of -500.42 and a beta of 1.98. The company has a 50-day simple moving average of $98.88 and a two-hundred day simple moving average of $91.32.

Roku (NASDAQ:ROKU) last released its earnings results on Thursday, October 30th. The company reported $0.16 EPS for the quarter, topping analysts’ consensus estimates of $0.07 by $0.09. The company had revenue of $1.21 billion for the quarter, compared to analysts’ expectations of $1.21 billion. Roku had a negative return on equity of 1.08% and a negative net margin of 0.61%.The business’s revenue for the quarter was up 14.0% compared to the same quarter last year. During the same period in the previous year, the business posted ($0.06) EPS. As a group, equities analysts predict that Roku, Inc. will post -0.3 earnings per share for the current year.

Insider Buying and Selling at Roku

In other news, insider Mustafa Ozgen sold 50,527 shares of the stock in a transaction that occurred on Tuesday, September 9th. The shares were sold at an average price of $100.00, for a total transaction of $5,052,700.00. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. Also, insider Charles Collier sold 118,088 shares of Roku stock in a transaction that occurred on Friday, October 31st. The stock was sold at an average price of $115.00, for a total transaction of $13,580,120.00. Following the completion of the sale, the insider directly owned 200 shares in the company, valued at $23,000. This trade represents a 99.83% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold a total of 491,195 shares of company stock worth $51,517,886 over the last three months. 13.98% of the stock is currently owned by insiders.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently made changes to their positions in the company. Banque Transatlantique SA purchased a new stake in Roku during the first quarter valued at about $28,000. Beaird Harris Wealth Management LLC bought a new stake in shares of Roku in the first quarter valued at approximately $30,000. Westfuller Advisors LLC purchased a new stake in shares of Roku during the 3rd quarter valued at approximately $30,000. Root Financial Partners LLC bought a new position in Roku in the 3rd quarter worth approximately $33,000. Finally, Rakuten Securities Inc. boosted its holdings in Roku by 55.6% in the 2nd quarter. Rakuten Securities Inc. now owns 442 shares of the company’s stock worth $39,000 after buying an additional 158 shares during the period. Institutional investors own 86.30% of the company’s stock.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.