Amazon.com, Inc. $AMZN Stock Position Lowered by Stonehage Fleming Financial Services Holdings Ltd

Stonehage Fleming Financial Services Holdings Ltd lessened its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 25.1% in the fourth quarter, HoldingsChannel reports. The fund owned 851,787 shares of the e-commerce giant’s stock after selling 285,814 shares during the period. Amazon.com makes up about 6.0% of Stonehage Fleming Financial Services Holdings Ltd’s portfolio, making the stock its 7th biggest position. Stonehage Fleming Financial Services Holdings Ltd’s holdings in Amazon.com were worth $196,609,000 as of its most recent filing with the Securities and Exchange Commission.

Other institutional investors also recently bought and sold shares of the company. Fairway Wealth LLC boosted its stake in shares of Amazon.com by 113.2% during the third quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after purchasing an additional 60 shares during the period. Sellwood Investment Partners LLC purchased a new position in shares of Amazon.com in the third quarter worth $27,000. Bridge Generations Wealth Management LLC raised its holdings in Amazon.com by 2,330.0% during the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock valued at $53,000 after buying an additional 233 shares during the last quarter. Cooksen Wealth LLC raised its holdings in Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after buying an additional 47 shares during the last quarter. Finally, PayPay Securities Corp boosted its position in Amazon.com by 62.3% during the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after buying an additional 96 shares during the period. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

A number of equities analysts have issued reports on AMZN shares. KeyCorp set a $285.00 price objective on shares of Amazon.com in a research report on Friday, February 6th. Barclays reiterated a “buy” rating on shares of Amazon.com in a report on Monday, March 23rd. Roth Mkm restated a “buy” rating and set a $295.00 price target (up from $270.00) on shares of Amazon.com in a report on Monday, January 26th. Piper Sandler reaffirmed an “overweight” rating and set a $260.00 price target (down from $300.00) on shares of Amazon.com in a research report on Friday, February 6th. Finally, Citigroup increased their price objective on Amazon.com from $265.00 to $285.00 and gave the stock a “buy” rating in a report on Wednesday, March 25th. One analyst has rated the stock with a Strong Buy rating, fifty-three have assigned a Buy rating and four have issued a Hold rating to the company. Based on data from MarketBeat.com, the stock has an average rating of “Moderate Buy” and a consensus target price of $286.57.

Amazon.com Stock Up 1.1%

AMZN stock opened at $210.57 on Thursday. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The company has a market capitalization of $2.26 trillion, a price-to-earnings ratio of 29.37, a price-to-earnings-growth ratio of 1.56 and a beta of 1.38. The business’s 50 day moving average price is $214.78 and its two-hundred day moving average price is $224.63. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05.

Amazon.com (NASDAQ:AMZN) last released its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The firm had revenue of $213.39 billion during the quarter, compared to analysts’ expectations of $211.02 billion. During the same quarter in the previous year, the business earned $1.86 EPS. The company’s revenue for the quarter was up 13.6% compared to the same quarter last year. As a group, analysts forecast that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Insiders Place Their Bets

In other news, CEO Douglas J. Herrington sold 6,835 shares of the company’s stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.82, for a total value of $1,406,779.70. Following the sale, the chief executive officer directly owned 522,361 shares of the company’s stock, valued at $107,512,341.02. This represents a 1.29% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through the SEC website. Also, VP Shelley Reynolds sold 2,695 shares of the stock in a transaction dated Monday, February 23rd. The stock was sold at an average price of $205.90, for a total transaction of $554,900.50. Following the completion of the transaction, the vice president owned 119,780 shares of the company’s stock, valued at approximately $24,662,702. The trade was a 2.20% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 71,686 shares of company stock valued at $14,688,739 in the last 90 days. Corporate insiders own 9.70% of the company’s stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Big AI vote of confidence — Amazon was a backer in OpenAI’s record $122B funding round, which supports higher AWS demand for model training and inference and strengthens Amazon’s AI/cloud narrative. Amazon Goes Big on OpenAI’s Record Fund Raise. ChatGPT Parent Worth $852 Billion Ahead of IPO.
• Positive Sentiment: Commercial win for Amazon Leo — Delta agreed to equip hundreds of planes with Amazon’s LEO satellite service starting in 2028, a tangible revenue & distribution milestone for Amazon’s satellite initiative versus Starlink. Amazon, Delta team up for in-flight Wi-Fi, challenging Musk’s Starlink
• Positive Sentiment: Wall Street and notable funds are bullish — Citi raised its AMZN price target and high‑profile managers (Druckenmiller, Dalio, Citadel, D.E. Shaw mentions) have increased or maintained stakes, supporting sentiment and upside expectations for AWS-driven growth. Citi Raises Target Price for Amazon.com (AMZN)
• Positive Sentiment: Fintech expansion — Amazon is launching new small‑business credit cards with U.S. Bank/Mastercard, which can boost payments revenue and SMB engagement over time. Amazon to launch new small business credit cards in partnership with U.S. Bank, Mastercard
• Positive Sentiment: Operational/legal tail risk reduced — Amazon settled a Teamsters case alleging retaliation against striking workers, removing a potential labor overhang. Amazon settles Teamsters case alleging it retaliated against striking workers
• Neutral Sentiment: Strategic M&A talks — Reports say Amazon is in talks to buy Globalstar for about $9B to accelerate satellite capacity; strategically meaningful but will require capital and regulatory scrutiny. Amazon in talks to buy $9 billion satellite group Globalstar, FT reports
• Negative Sentiment: Data‑center attack risk — FT/Reuters report Amazon’s cloud operations in Bahrain were damaged in an Iranian strike and another data center was hit by a drone attack, highlighting geopolitical/availability risks to AWS revenue and costs. Amazon’s cloud business in Bahrain damaged in Iran strike, FT reports
• Negative Sentiment: Ad product test underwhelms — Amazon’s new chatbot‑embedded ads reportedly showed weak early results, which could slow ad revenue upside if broader rollout is delayed or reworked. Amazon (AMZN) Tests New Chatbot Ads, but Early Results Are Weak
• Negative Sentiment: Key talent loss & bearish research — Reports of a departing AI chip executive and a pessimistic New Street Research forecast add execution and sentiment risk for AMZN’s AI/hardware ambitions. Amazon Just Lost a Key AI Chip Executive. Is That Bad News for AMZN Stock? New Street Research Issues Pessimistic Forecast for Amazon.com (NASDAQ:AMZN) Stock Price

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.